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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
13
Personality psychology
4
Persönlichkeitspsychologie
4
Brand
3
Brand image
3
Brand management
3
Experiment
3
Markenartikel
3
Markenführung
3
Markenimage
3
Social exclusion
3
Soziale Ausgrenzung
3
Cognition
2
Customer service
2
Decision
2
Entscheidung
2
Hong Kong
2
Hongkong
2
Kognition
2
Kundenservice
2
Risikopräferenz
2
Risk attitude
2
Self-esteem
2
USA
2
United States
2
AHP approach
1
AHP-Verfahren
1
Advertising effects
1
Aesthetics
1
Anforderungsprofil
1
Anlageverhalten
1
Anthropomorphism
1
Arbeitskräfte
1
Arbeitsleistung
1
Behavioural finance
1
Betriebsklima
1
Beziehungsmarketing
1
Bibliometrics
1
Bibliometrie
1
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English
13
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Wan, Echo Wen
11
Chen, Rocky Peng
2
Rucker, Derek D.
2
Agrawal, Nidhi
1
Chan, Kimmy Wa
1
Clarkson, Joshua J.
1
Ding, Ying
1
Duclos, Rod
1
Hoyer, Wayne D.
1
Huang, Feifei
1
Jia, He
1
Jiang, Yuwei
1
Jiewen Hong
1
Levy, Eric
1
Li, Xiuping
1
Pong Yuen Lam
1
Ran, Yaxuan
1
Song, Xiaobing
1
Sternthal, Brian
1
Su, Lei
1
Tormala, Zakary L.
1
Wilcox, Keith Todd
1
Wong, Vincent Chi
1
Xu, Jing
1
Zheng, Wanyi
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
4
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of marketing
1
Journal of marketing research : JMR
1
Journal of the Academy of Marketing Science
1
Psychology & marketing
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ECONIS (ZBW)
13
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1
The effect of regulatory orientation and decision strategy on brand judgments
Wan, Echo Wen
;
Jiewen Hong
;
Sternthal, Brian
- In:
Journal of consumer research : JCR ; an …
35
(
2008/09
)
6
,
pp. 1026-1038
Persistent link: https://www.econbiz.de/10003861954
Saved in:
2
Regulating risk or risking regulation? : construal levels and depletion effects in the processing of health messages
Agrawal, Nidhi
;
Wan, Echo Wen
- In:
Journal of consumer research : JCR ; an …
36
(
2009/10
)
3
,
pp. 448-462
Persistent link: https://www.econbiz.de/10003895838
Saved in:
3
The effect of regulatory depletion on attitude certainty
Wan, Echo Wen
;
Rucker, Derek D.
;
Tormala, Zakary L.
; …
- In:
Journal of marketing research : JMR
47
(
2010
)
3
,
pp. 531-541
Persistent link: https://www.econbiz.de/10003983876
Saved in:
4
Confidence and construal framing : when confidence increases versus decreases information processing
Wan, Echo Wen
;
Rucker, Derek D.
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
5
,
pp. 977-992
Persistent link: https://www.econbiz.de/10009711952
Saved in:
5
Show me the honey! : effects of social exclusion on financial risk-taking
Duclos, Rod
;
Wan, Echo Wen
;
Jiang, Yuwei
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
)
1
,
pp. 122-135
Persistent link: https://www.econbiz.de/10009777319
Saved in:
6
Hurting or helping? The effect of service agents' workplace ostracism on customer service perceptions
Wan, Echo Wen
;
Chan, Kimmy Wa
;
Chen, Rocky Peng
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
6
,
pp. 746-769
Persistent link: https://www.econbiz.de/10011614103
Saved in:
7
The effect of social exclusion on consumer preference for anthropomorphized brands
Chen, Rocky Peng
;
Wan, Echo Wen
;
Levy, Eric
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
1
,
pp. 23-34
Persistent link: https://www.econbiz.de/10011771816
Saved in:
8
The impact of identity breadth on consumer preference for advanced products
Ding, Ying
;
Wan, Echo Wen
;
Xu, Jing
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
2
,
pp. 231-244
Persistent link: https://www.econbiz.de/10011707468
Saved in:
9
Practical relevance in consumer research
Hoyer, Wayne D.
;
Wan, Echo Wen
;
Wilcox, Keith Todd
- In:
Journal of consumer research : JCR ; an …
51
(
2024
)
2
,
pp. 428-438
Persistent link: https://www.econbiz.de/10014634472
Saved in:
10
Stars versus bars : how the aesthetics of product ratings "shape" product preference
Jia, He
;
Wan, Echo Wen
;
Zheng, Wanyi
- In:
Journal of consumer research : JCR ; an …
50
(
2023
)
1
,
pp. 142-166
Persistent link: https://www.econbiz.de/10014314346
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