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Jha, Subhash; Balaji, M. S.; Yavas, Ugur; Babakus, Emin - In: European journal of marketing : EJM 51 (2017) 2, pp. 282-303

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Hüttel, Björn Armin; Schumann, Jan Hendrik; Büttgen, … - In: Three essays on success factors of digital and …, (pp. 116-155). 2017

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Lim, Elison Ai Ching; Lee, Yih Hwai; Foo, Maw Der - In: Journal of the Academy of Marketing Science 45 (2017) 5, pp. 657-676

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