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~subject:"Corporate disclosure"
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Präsentationserfolg in Werbung...
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Corporate disclosure
Werbung
13,739
Öffentlichkeitsarbeit
9,796
Advertising
9,680
Public relations
8,672
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3,809
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3,754
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2,034
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1,671
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1,506
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1,503
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1,321
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1,315
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1,300
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1,299
Corporate Social Responsibility
1,298
Corporate social responsibility
1,283
Marketing
1,061
Markenführung
948
Marketingmanagement
945
Brand management
944
Marketing management
923
Unternehmen
867
Firmenimage
746
Stakeholder
746
Corporate reputation
743
Interne Kommunikation
700
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696
advertising
636
Disclosure regulation
614
Auskunftspflicht
613
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606
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Hussainey, Khaled
16
Bertomeu, Jeremy
9
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8
Asay, H. Scott
7
Cho, Charles H.
7
Patten, Dennis M.
7
Rennekamp, Kristina M.
7
Aggarwal, Kirti
6
Elliott, W. Brooke
6
García-Sánchez, Isabel-María
6
Kraus, Mathias
6
Leippold, Markus
6
Libby, Robert
6
Tsang, Albert
6
Aghamolla, Cyrus
5
Allee, Kristian D.
5
Bingler, Julia Anna
5
Casi-Eberhard, Elisa
5
DeAngelis, Matthew D.
5
Gesche, Tobias
5
Koonce, Lisa
5
Luca, Michael
5
Menon, Rahul
5
Michelon, Giovanna
5
Raimo, Nicola
5
Seregni, Carol
5
Thewissen, James
5
Vitolla, Filippo
5
Webersinke, Nicolas
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Albitar, Khaldoon
4
Aman, Hiroyuki
4
Arya, Anil
4
Banerjee, Snehal
4
Blankespoor, Elizabeth
4
Bushee, Brian J.
4
Chang, Millicent
4
Coluccia, Daniela
4
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4
Fontana, Stefano
4
Hagenbach, Jeanne
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International Association for the Study of Insurance Economics
1
Krannert Graduate School of Management
1
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1
World Bank
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The accounting review : a publication of the American Accounting Association
54
Journal of accounting & economics
28
Corporate social responsibility and environmental management
26
Journal of business ethics : JOBE
18
Review of accounting studies
16
International journal of disclosure and governance
13
Journal of applied accounting research
13
Management science : journal of the Institute for Operations Research and the Management Sciences
13
Accounting, auditing & accountability journal
12
Journal of accounting and public policy
12
Journal of business research : JBR
12
Business strategy and the environment
11
Journal of financial reporting & accounting : JFRA
11
Review of quantitative finance and accounting
11
Accounting and finance : journal of the Accounting Association of Australia and New Zealand
10
Accounting horizons : a quarterly publication of the American Accounting Association
10
International journal of advertising : the review of marketing communications
10
The British accounting review : the journal of the British Accounting Association
10
Cogent business & management
9
Economics letters
9
Finance research letters
9
International review of financial analysis
9
Journal of economic theory
9
Accounting and business research : a research quarterly publ. by the Inst. of Chartered Accountants in England and Wales
8
Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
8
International journal of managerial and financial accounting
8
Journal of accounting research
8
The journal of information systems : JIS ; a semiannual journal of the Information Systems Section of the American Accouting Association
8
Advances in accounting : a research annual
7
Games and economic behavior
7
International journal of accounting, auditing and performance evaluation : IJAAPE
7
Journal of economic behavior & organization : JEBO
7
Journal of management & governance
7
Meditari accountancy research
7
Accounting forum : advancing the interdisciplinary and global connection of accounting research
6
Accounting research journal
6
Contemporary accounting research : the journal of the Canadian Academic Accounting Association
6
Journal of accounting & management information systems : JAMIS
6
Journal of business ethics : JBE
6
Journal of business finance & accounting : JBFA
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ECONIS (ZBW)
1,505
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1
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1
Moving towards transparency for native advertisements on news websites : a test of more detailed disclosures
Krouwer, Simone
;
Poels, Karolien
;
Paulussen, Steve
- In:
International journal of advertising : the review of …
39
(
2020
)
1
,
pp. 51-73
Persistent link: https://www.econbiz.de/10012200472
Saved in:
2
How well will this brand work? : the ironic impact of advertising disclosure of body-image retouching on brand attitudes
Semaan, Rania W.
;
Kocher, Bruno
;
Gould, Stephen J.
- In:
Psychology & marketing
35
(
2018
)
10
,
pp. 766-777
Persistent link: https://www.econbiz.de/10011970119
Saved in:
3
Voluntary disclosure of advertising expenditures
Simpson, Ana
- In:
Journal of accounting, auditing & finance
23
(
2008
)
3
,
pp. 403-436
Persistent link: https://www.econbiz.de/10003750126
Saved in:
4
The effect of ending disclosure on the persuasiveness of narrative PSAs
Orazi, Davide C.
;
Lei, Jing
;
Bove, Liliana L.
- In:
Journal of business research : JBR
127
(
2021
),
pp. 241-251
Persistent link: https://www.econbiz.de/10012494371
Saved in:
5
The disclosure paradox : how persuasion knowledge mediates disclosure effects in sponsored media content
Beckert, Johannes
;
Koch, Thomas
;
Viererbl, Benno
; …
- In:
International journal of advertising : the review of …
40
(
2021
)
7
,
pp. 1160-1186
Persistent link: https://www.econbiz.de/10012650636
Saved in:
6
The effect of influencer-product fit on advertising recognition and the role of an enhanced disclosure in increasing sponsorship transparency
De Cicco, Roberta
;
Iacobucci, Serena
;
Pagliaro, Stefano
- In:
International journal of advertising : the review of …
40
(
2021
)
5
,
pp. 733-759
Persistent link: https://www.econbiz.de/10012623881
Saved in:
7
Exploring the effects of media format and disclosure of native twitter ads on consumer evaluations and decision-making
Pierre, Louvins
;
Oeldorf-Hirsch, Anne
;
Yang, Yukyung
- In:
Journal of promotion management : innovations in …
29
(
2023
)
5
,
pp. 607-643
Persistent link: https://www.econbiz.de/10014287726
Saved in:
8
When influencers promote unhealthy products and behaviours : the role of ad disclosures in YouTube eating shows
An, Soontae
;
Ha, Sieun
- In:
International journal of advertising : the review of …
42
(
2023
)
3
,
pp. 542-561
Persistent link: https://www.econbiz.de/10014295223
Saved in:
9
Consumer responses to covert marketing communications : a case of native advertising disclosure in news contexts
Ju, Ilwoo
;
Lee, Hyunmin
;
Sherrick, Brett
- In:
Journal of promotion management : innovations in …
28
(
2022
)
7
,
pp. 1107-1128
Persistent link: https://www.econbiz.de/10013357218
Saved in:
10
Persuasion contest : disclosing own and rival information
Iyer, Ganesh
;
Singh, Shubhranshu
- In:
Marketing science
41
(
2022
)
4
,
pp. 254-281
Persistent link: https://www.econbiz.de/10013363970
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