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~subject:"Corporate social responsibility"
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Corporate social responsibility
Brand management
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Gupta, Suraksha
6
Kitchen, Philip J.
4
Czinkota, Michael R.
2
Foroudi, Pantea
2
Melewar, T. C.
2
Palazzo, Maria
2
Ben Youssef, Kamel
1
Dean, Dianne
1
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1
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1
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Shaalan, Ahmed S.
1
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1
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Journal of world business : JWB
3
Corporate reputation review : an international journal
1
Industrial marketing management : the international journal for industrial and high-tech firms
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ECONIS (ZBW)
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1
Corporate identity antecedents and components : toward a theoretical framework
Kitchen, Philip J.
;
Tourky, Marwa E.
;
Dean, Dianne
; …
- In:
Corporate reputation review : an international journal
16
(
2013
)
4
,
pp. 263-284
Persistent link: https://www.econbiz.de/10010202904
Saved in:
2
Developing a framework for successful symbiosis of corporate social responsibility, internal marketing and labour law in a European context
Papasolomou, Ioanna
;
Kountouros, Haris
;
Kitchen, Philip J.
- In:
The marketing review
12
(
2012
)
2
,
pp. 109-123
Persistent link: https://www.econbiz.de/10009657297
Saved in:
3
The role of corporate identity in CSR implementation : an integrative framework
Tourky, Marwa
;
Kitchen, Philip J.
;
Shaalan, Ahmed
- In:
Journal of business research : JBR
117
(
2020
),
pp. 694-706
Persistent link: https://www.econbiz.de/10012288093
Saved in:
4
The importance of corporate social responsibility (CSR) for branding and business success in small and medium-sized enterprises (SME) in a business-to-distributor (B2D) context
Ben Youssef, Kamel
;
Leicht, Thomas
;
Pellicelli, Michela
; …
- In:
Journal of strategic marketing
26
(
2018
)
8
,
pp. 723-739
Persistent link: https://www.econbiz.de/10011978586
Saved in:
5
Sustainability as corporate culture of a brand for superior performance
Gupta, Suraksha
;
Kumar, V.
- In:
Journal of world business : JWB
48
(
2013
)
3
,
pp. 311-320
Persistent link: https://www.econbiz.de/10009771799
Saved in:
6
Embedding knowledge and value of a brand into sustainability for differentiation
Gupta, Suraksha
;
Czinkota, Michael R.
;
Melewar, T. C.
- In:
Journal of world business : JWB
48
(
2013
)
3
,
pp. 287-296
Persistent link: https://www.econbiz.de/10009771806
Saved in:
7
Introduction: Global business management for sustainability and competitiveness : the role of corporate branding, corporate identity and corporate reputation
Melewar, T. C.
;
Gupta, Suraksha
;
Czinkota, Michael R.
- In:
Journal of world business : JWB
48
(
2013
)
3
,
pp. 285-286
Persistent link: https://www.econbiz.de/10009771809
Saved in:
8
A conceptual framework that identifies antecedents and consequences of building socially responsible international brands
Gupta, Suraksha
- In:
Thunderbird international business review
58
(
2016
)
3
,
pp. 225-237
Persistent link: https://www.econbiz.de/10011503385
Saved in:
9
Inter-organizational collaborations for social innovation and social value creation : towards the development of new research agenda and theoretical perspectives
Ozdemir, Sena
;
Gupta, Suraksha
- In:
Industrial marketing management : the international …
97
(
2021
),
pp. 134-144
Persistent link: https://www.econbiz.de/10013206325
Saved in:
10
Catalysing innovation for social impact : the role of social enterprises in the Indian sanitation sector
Ramani, Shyama V.
;
SadreGhazi, Shuan
;
Gupta, Suraksha
- In:
Technological forecasting & social change : an …
121
(
2017
),
pp. 216-227
Persistent link: https://www.econbiz.de/10011889738
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