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Modeling the role of consumer xenocentrism in impacting preferences for domestic and foreign brands : a mediation analysis
Diamantopoulos, Adamantios; Davydova, Olga; … - In: Journal of business research : JBR 104 (2019), pp. 587-596
Persistent link: https://www.econbiz.de/10012105199
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The relational value of perceived brand globalness and localness
Sichtmann, Christina; Davvetas, Vasileios; … - In: Journal of business research : JBR 104 (2019), pp. 597-613
Persistent link: https://www.econbiz.de/10012105225
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Are consumers' minds or hearts guiding country of origin effects? : conditioning roles of need for cognition and need for affect
Diamantopoulos, Adamantios; Arslanagic-Kalajdzic, Maja; … - In: Journal of business research : JBR 108 (2020), pp. 487-495
Persistent link: https://www.econbiz.de/10012175455
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I use it but will tell you that I don't : consumers' country-of-origin cue usage denial
Herz, Marc; Diamantopoulos, Adamantios - In: Journal of international marketing 25 (2017) 2, pp. 52-71
Persistent link: https://www.econbiz.de/10011709607
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I hate where it comes from but I still buy it : countervailing influences of animosity and nostalgia
Gineikiene, Justina; Diamantopoulos, Adamantios - In: Journal of international business studies : JIBS ; an … 48 (2017) 8, pp. 992-1008
Persistent link: https://www.econbiz.de/10011779148
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Brand origin identification by consumers : a classification perspective
Balabanis, George; Diamantopoulos, Adamantios - In: Journal of international marketing 16 (2008) 1, pp. 39-71
Persistent link: https://www.econbiz.de/10003771397
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Advancing the country image construct : reply to Samiee's (2009) commentary
Zeugner-Roth, Katharina P.; Diamantopoulos, Adamantios - In: Journal of business research : JBR 63 (2010) 4, pp. 446-449
Persistent link: https://www.econbiz.de/10003962334
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Gains and losses from the misperception of brand origin : the role of brand strength and country-of-origin image
Balabanis, George; Diamantopoulos, Adamantios - In: Journal of international marketing 19 (2011) 2, pp. 95-116
Persistent link: https://www.econbiz.de/10009159088
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Consumers' emotional bonds with foreign countries : does consumer affinity affect behavioral intentions?
Oberecker, Eva M.; Diamantopoulos, Adamantios - In: Journal of international marketing 19 (2011) 2, pp. 45-72
Persistent link: https://www.econbiz.de/10009159094
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The relationship between country-of-origin image and brand image as drivers of purchase intentions : a test of alternative perspectives
Diamantopoulos, Adamantios; Schlegelmilch, Bodo B.; … - In: International marketing review 28 (2011) 5, pp. 508-524
Persistent link: https://www.econbiz.de/10009305308