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Dienstleistung
USA
12
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10
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10
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10
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8
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8
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8
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Parasuraman, A.
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8
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2
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2
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Journal of service management
3
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2
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1
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Marketing-mix strategies - product strategy and promotion strategy
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
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Service-Marketing : [Wettbewerbsvorsprung durch erstklassige Qualität]
Berry, Leonard L.
-
1992
Persistent link: https://www.econbiz.de/10000336291
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2
Delivering quality service : balancing customer perceptions and expectations
Zeithaml, Valarie A.
;
Parasuraman, A.
;
Berry, Leonard L.
-
1990
Persistent link: https://www.econbiz.de/10000083054
Saved in:
3
Communication and control processes in the delivery of service quality
Zeithaml, Valerie A.
;
Berry, Leonard L.
;
Parasuraman, A.
-
2009
Persistent link: https://www.econbiz.de/10003836350
Saved in:
4
Service innovation viewed through a service-dominant logic lens : a conceptual framework and empirical analysis
Ordanini, Andrea
;
Parasuraman, A.
- In:
Journal of service research : JSR
14
(
2011
)
1
,
pp. 3-23
Persistent link: https://www.econbiz.de/10008826890
Saved in:
5
Crowd-funding : transforming customers into investors through innovative service platforms
Ordanini, Andrea
;
Miceli, Lucia
;
Pizzetti, Marta
; …
- In:
Journal of service management
22
(
2011
)
4
,
pp. 443-470
Persistent link: https://www.econbiz.de/10009304741
Saved in:
6
Service research priorities in a rapidly changing context
Ostrom, Amy L.
;
Parasuraman, A.
;
Bowen, David E.
; …
- In:
Journal of service research : JSR
18
(
2015
)
2
,
pp. 127-159
Persistent link: https://www.econbiz.de/10011283713
Saved in:
7
Linking service design to value creation and service research
Andreassen, Tor Wallin
;
Kristensson, Per
;
Lervik-Olsen, Line
- In:
Journal of service management
27
(
2016
)
1
,
pp. 21-29
Persistent link: https://www.econbiz.de/10011482091
Saved in:
8
Communication and control processes in the delivery of service quality
Zeithaml, Valarie A.
- In:
Journal of marketing
52
(
1988
)
2
,
pp. 35-48
Persistent link: https://www.econbiz.de/10001055294
Saved in:
9
SERVQUAL: a multiple-item scale for measuring consumer perceptions of service quality
Parasuraman, A.
- In:
Journal of retailing
64
(
1988
)
1
,
pp. 12-37
Persistent link: https://www.econbiz.de/10001056853
Saved in:
10
Service-Marketing
Berry, Leonard L.
;
Parasuraman, A.
-
1992
Persistent link: https://www.econbiz.de/10004137302
Saved in:
1
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