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A cross validation of consumer-based brand equity models : driving customer equity in retail brands
Çifci, Sertaç; Ekinci, Yuksel; Whyatt, Georgina; … - In: Journal of business research : JBR 69 (2016) 9, pp. 3740-3747
Persistent link: https://www.econbiz.de/10011515251
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Factors influencing purchase intention of private label brand
Gogoi, Bidyut Jyoti - In: International journal of economic research 15 (2018) 2, pp. 445-456
Persistent link: https://www.econbiz.de/10011992706
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The improatance of store image and retail service quality in private brand image-building
Alić, Adi; Agić, Emir; Činjarević, Merima - In: Entrepreneurial business and economics review : EBER 5 (2017) 1, pp. 27-42
Persistent link: https://www.econbiz.de/10011802899
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21st century luxury fashion retailers' marketing strategies for customer satisfaction : UK perspective
Ryding, Daniella; Vignali, Gianpaolo; Caratù, Myriam; … - In: International journal of business and globalisation : IJBG 16 (2016) 1, pp. 79-103
Persistent link: https://www.econbiz.de/10011616638
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How store service quality affects attitude toward store brands in emerging countries : effects of brand cues and the cultural context
Diallo, Mbaye Fall; Seck, Anne Marianne - In: Journal of business research : JBR 86 (2018), pp. 311-320
Persistent link: https://www.econbiz.de/10011855345
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Store brands' purchase intention : examining the role of perceived quality
Calvo-Porral, Cristina; Lévy Mangin, Jean-Pierre - In: European research on management and business economics 23 (2017) 2, pp. 90-95
Persistent link: https://www.econbiz.de/10011893387
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Brand price differentials in retail distribution : product quality and service quality
Mañez Castillejo, Juan A.; Moner Colonques, Rafael; … - In: Applied economics 48 (2016) 58/60, pp. 5749-5760
Persistent link: https://www.econbiz.de/10011772192
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The relative significance of product quality attributes driving customer satisfaction within the fast fashion market : a UK perspective
Ryding, Daniella; Vignali, Gianpaolo; Carey, Robin; Wu, … - In: International journal of business performance management 16 (2015) 2/3, pp. 280-303
Persistent link: https://www.econbiz.de/10011317281
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Conceptualization and assessment of E-service quality for luxury brands
Kim, Jung-Hwan; Kim, Minjeong - In: The service industries journal 40 (2020) 5/6, pp. 436-470
Persistent link: https://www.econbiz.de/10012208579
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Antecedents of brand equity on halal tourism destination
Preko, Alexander Diani Kofi; Mohammed, Iddrisu; … - In: Journal of Islamic marketing 13 (2022) 8, pp. 1685-1702
Persistent link: https://www.econbiz.de/10013279029