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~subject:"Einzelhandel"
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Einzelhandel
Relationship marketing
26,216
Beziehungsmarketing
25,542
Consumer behaviour
9,946
Konsumentenverhalten
9,900
Customer satisfaction
5,593
Kundenzufriedenheit
5,539
Service quality
4,044
Dienstleistungsqualität
4,026
Brand management
2,722
Markenführung
2,720
Kundenwert
2,613
Customer value
2,552
Theorie
2,550
Theory
2,539
Deutschland
2,510
Germany
2,450
Lieferantenmanagement
2,354
Supplier relationship management
2,353
Marketingmanagement
2,149
Marketing management
2,125
Social Web
2,097
Social web
2,096
Sales promotion
2,038
Brand image
1,990
Markenimage
1,986
Verkaufsförderung
1,966
Electronic Commerce
1,782
E-commerce
1,729
Online-Marketing
1,714
Internet marketing
1,695
Retail trade
1,609
Kundenintegration
1,563
Customer integration
1,562
Vertrauen
1,404
Confidence
1,398
Online-Handel
1,385
Online retailing
1,379
Brand
1,358
Markenartikel
1,346
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All
Undetermined
787
Free
223
Type of publication
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Article
1,322
Book / Working Paper
304
Journal
1
Type of publication (narrower categories)
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Article in journal
1,232
Aufsatz in Zeitschrift
1,232
Aufsatz im Buch
90
Book section
90
Hochschulschrift
62
Graue Literatur
50
Non-commercial literature
50
Thesis
39
Working Paper
39
Arbeitspapier
35
Conference paper
21
Konferenzbeitrag
21
Collection of articles of several authors
18
Sammelwerk
18
Aufsatzsammlung
15
Case study
8
Fallstudie
8
Bibliografie enthalten
6
Bibliography included
6
Collection of articles written by one author
5
Sammlung
5
Guidebook
4
Ratgeber
4
Festschrift
3
Konferenzschrift
3
Conference proceedings
2
Handbook
2
Handbuch
2
Lehrbuch
2
Textbook
2
Amtsdruckschrift
1
Bericht
1
Company information
1
Firmeninformation
1
Government document
1
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1
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1
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Language
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English
1,515
German
109
French
2
Undetermined
2
Dutch
1
Polish
1
Author
All
Grewal, Dhruv
16
Gil Saura, Irene
15
Schramm-Klein, Hanna
11
Bijmolt, Tammo H. A.
10
Das, Gopal
10
Kind, Hans Jarle
10
Foros, Øystein
9
Pantano, Eleonora
9
Ieva, Marco
8
Neslin, Scott A.
8
Bang, Nguyen
7
Ziliani, Cristina
7
Ailawadi, Kusum L.
6
Breugelmans, Els
6
Chen, Jing
6
Frasquet Deltoro, Marta
6
Gázquez-Abad, Juan Carlos
6
Khare, Arpita
6
Kumar, V.
6
Lombart, Cindy
6
Rubio Benito, Natalia
6
Steinmann, Sascha
6
Berenguer Contrí, Gloria
5
Devaraj, K.
5
Huchzermeier, Arnd
5
Hübner, Alexander
5
Louis, Didier
5
Molinillo, Sebastian
5
Noble, Stephanie M.
5
Nordfält, Jens
5
Rajagopal
5
Riekhof, Hans-Christian
5
Ritschel, Falk
5
Roggeveen, Anne L.
5
Ruiz-Molina, Maria-Eugenia
5
Ruiz-Molina, María-Eugenia
5
Saarijärvi, Hannu
5
Sequeira, A. H.
5
Shenoy, Seema
5
Sheth, Jagdish N.
5
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Institution
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
Berlin / Senatsverwaltung für Wirtschaft und Betriebe
1
Bundesverband des Deutschen Textil-Einzelhandels
1
Graduate School of Business Administration
1
Kega
1
Kogan Page Ltd. <London>
1
Organisation for Economic Co-operation and Development
1
Oxford Institute of Retail Management
1
Springer Fachmedien Wiesbaden
1
ayway media GmbH
1
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Published in...
All
Journal of retailing and consumer services
194
Journal of retailing
61
Journal of business research : JBR
57
The international review of retail, distribution and consumer research
51
International journal of retail & distribution management
37
International journal of retail and distribution management
31
Marketing intelligence & planning
15
The journal of services marketing
15
European journal of operational research : EJOR
13
International journal of electronic marketing and retailing : IJEMR
13
International journal of production economics
13
Journal of strategic marketing
13
Journal of the Academy of Marketing Science
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Cogent business & management
10
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
10
Management science : journal of the Institute for Operations Research and the Management Sciences
10
Psychology & marketing
10
European journal of marketing : EJM
8
International journal of business information systems : IJBIS
8
International journal of electronic commerce : IJEC
8
Services marketing quarterly
8
SpringerLink / Bücher
8
Asia Pacific journal of marketing and logistics
6
Handelsforschung
6
Journal of business economics and management
6
Journal of internet commerce
6
Journal of marketing channels : ... distribution systems, strategy, and management
6
Journal of operations management
6
Journal of service management
6
Marketing letters : a journal of research in marketing
6
Service business
6
Technological forecasting & social change : an international journal
6
The journal of consumer marketing
6
European retail research
5
Gabler Edition Wissenschaft
5
Industrial marketing management : the international journal for industrial and high-tech firms
5
International journal of production research
5
International journal of technology marketing : IJTMkt
5
Journal of fashion marketing and management
5
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Source
All
ECONIS (ZBW)
1,619
EconStor
5
USB Cologne (EcoSocSci)
3
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1
An empirical study of the relationship between perceived value and the Net Promoter Score : application to specialized retail chains
Maubisson, Laurent
;
Mencarelli, Rémi
;
Rivière, Arnaud
- In:
International journal of market research
66
(
2024
)
2/3
,
pp. 321-344
Persistent link: https://www.econbiz.de/10014584486
Saved in:
2
Impact of retailing technology during business shutdown
Rajagopal
- In:
Marketing intelligence & planning
40
(
2022
)
4
,
pp. 441-459
Persistent link: https://www.econbiz.de/10013393441
Saved in:
3
How do SMEs bond to their retailers through value creation?
Lindman, Martti
- In:
Journal of small business and entrepreneurship : JSBE ; …
26
(
2013
)
5
,
pp. 537-552
Persistent link: https://www.econbiz.de/10010381108
Saved in:
4
Applying FSE to enhance customer value by improving store image in different consumer groups
Fu, Hsin-Pin
;
Chang, Tien-Hsiang
;
Lin, Arthu
;
Lin, Sheng-Wei
- In:
Total quality management & business excellence : an …
28
(
2017
)
5/6
,
pp. 481-500
Persistent link: https://www.econbiz.de/10011723707
Saved in:
5
Omni-channel retailing : propositions, examples and solutions
Yrjölä, Mika
;
Spence, Mark T.
;
Saarijärvi, Hannu
- In:
The international review of retail, distribution and …
28
(
2018
)
3
,
pp. 259-276
Persistent link: https://www.econbiz.de/10011885383
Saved in:
6
Defensive relationship marketing : avoiding decreasing sales from customers in consumer goods mass markets
Moeller, Sabine
;
Faßnacht, Martin
;
Klose, Sonja
- In:
Journal of relationship marketing : innovations & …
7
(
2008
)
2
,
pp. 197-215
Persistent link: https://www.econbiz.de/10003770085
Saved in:
7
Top European retailers and customer-centred web structuring
Knežević, Blaženka
;
Pejić Bach, Mirjana
;
Strugar, Ivan
- In:
Zagreb international review of economics & business
10
(
2007
)
1
,
pp. 67-83
Persistent link: https://www.econbiz.de/10003470460
Saved in:
8
Einsatz von Coupons als CRM-Instrument im Einzelhandel : Dimensionen, Determinanten und Wirkungen des wahrgenommenen Konsumentenschutzes aus Coupons
Köhler, Sven
-
2007
Persistent link: https://www.econbiz.de/10003555251
Saved in:
9
The impact of an item-based loyalty program on consumer purchase behavior
Zhang, Jie
;
Breugelmans, Els
- In:
Journal of marketing research : JMR
49
(
2012
)
1
,
pp. 50-65
Persistent link: https://www.econbiz.de/10009507247
Saved in:
10
Supply chain management for retailing
Ray, Rajesh
-
2010
Persistent link: https://www.econbiz.de/10010520479
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