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~subject:"Einzelhandel"
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Einzelhandel
Konsumentenverhalten
79,088
Consumer behaviour
78,655
Theorie
20,678
Theory
20,224
Social Web
20,166
Social web
20,132
Preismanagement
18,935
Pricing strategy
18,847
Soziales Netzwerk
16,331
Social network
15,382
Beziehungsmarketing
10,051
Relationship marketing
10,035
Online-Marketing
8,405
Internet marketing
8,290
Markenführung
8,201
Brand management
8,195
USA
7,613
United States
7,308
Markenimage
6,852
Brand image
6,823
Deutschland
6,465
Online-Handel
6,394
Online retailing
6,380
Germany
5,884
Kundenzufriedenheit
5,764
Customer satisfaction
5,763
Electronic Commerce
5,437
E-commerce
5,261
Unternehmensnetzwerk
4,944
Business network
4,926
Viral marketing
4,773
Virales Marketing
4,763
Retail trade
4,751
Dienstleistungsqualität
4,712
Service quality
4,707
Brand
4,491
Markenartikel
4,489
Innovation
4,420
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4,267
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51
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Grewal, Dhruv
27
Gázquez-Abad, Juan Carlos
23
Pantano, Eleonora
21
Martínez-López, Francisco J.
20
Schramm-Klein, Hanna
20
Zielke, Stephan
20
Das, Gopal
17
Swoboda, Bernhard
17
Richards, Timothy J.
16
Gijsbrechts, Els
15
Chen, Jing
14
Roggeveen, Anne L.
14
Steinmann, Sascha
13
Gil Saura, Irene
12
Khare, Arpita
12
Nordfält, Jens
12
Rajagopal
12
Sands, Sean
12
Teller, Christoph
12
Ailawadi, Kusum L.
11
Brengman, Malaika
11
Campo, Katia
11
Chintagunta, Pradeep K.
11
Diallo, Mbaye Fall
11
Rudolph, Thomas
10
Wagner, Gerhard
10
Dennis, Charles
9
Rabinovich, Elliot
9
Shelegia, Sandro
9
Stobart, Jon
9
Verhoef, Peter C.
9
Wey, Christian
9
Willems, Kim
9
Bang, Nguyen
8
Chebat, Jean-Charles
8
Cliquet, Gérard
8
Gielens, Katrijn
8
Gröppel-Klein, Andrea
8
Ieva, Marco
8
Loureiro, Sandra Maria Correia
8
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National Bureau of Economic Research
14
International Energy Agency
9
Springer Fachmedien Wiesbaden
8
Stellenbosch University / Bureau for Economic Research
3
The Nielsen Company (Germany)
3
Books on Demand GmbH <Norderstedt>
2
Nordic Council of Ministers
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
Accenture GmbH <Kronberg im Taunus>
1
Advertising and Consumer Psychology Conference <25, 2006, Houston, Tex.>
1
Alabama / State Highway Dept
1
Alabama Highway Research Group
1
Bargeldsymposium <2., 2014, Frankfurt am Main>
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Bundesarbeitsgemeinschaft der Mittel- und Großbetriebe des Einzelhandels
1
California Agricultural Experiment Station / Department of Agricultural and Resource Economics
1
Cape Town / Technical Management Services
1
Central Co-Operative Council
1
Deutsche Bundesbank
1
Druggistsʹ Research Bureau
1
Econ Consult, Wirtschafts- und Sozialwissenschaftliche Beratungsgesellschaft <Köln>
1
Ekonomiska forskningsinstitutet <Stockholm>
1
Friedrich-Schiller-Universität Jena
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Goethe-Universität Frankfurt am Main
1
Gottlieb Duttweiler Institute
1
Graduate School of Business Administration
1
Great Britain / Commission on Industrial Relations
1
Handelshögskolan i Stockholm
1
Handelsverband Deutschland
1
Harvard University, Graduate School of Business Administration, Division of Research
1
IGI Global
1
Institut for Graenseregionsforskning
1
Institut für Handelsforschung <Köln>
1
International Co-operative Alliance / Regional Office for Asia and the Pacific
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
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Journal of retailing and consumer services
482
Journal of retailing
143
Journal of business research : JBR
126
International journal of retail & distribution management
117
The international review of retail, distribution and consumer research
111
International journal of retail and distribution management
68
European journal of operational research : EJOR
55
International journal of production economics
45
Management science : journal of the Institute for Operations Research and the Management Sciences
40
International journal of electronic marketing and retailing : IJEMR
36
Psychology & marketing
33
European journal of marketing : EJM
27
Manufacturing & service operations management : M & SOM
27
Production and operations management : an international journal of the Production and Operations Management Society
26
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
24
International journal of consumer studies
22
International journal of production research
22
Journal of marketing
22
Journal of the Academy of Marketing Science
22
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
21
Marketing intelligence & planning
21
The journal of services marketing
21
SpringerLink / Bücher
20
Asia Pacific journal of marketing and logistics
19
European retail research
19
Omega : the international journal of management science
19
The journal of consumer marketing
18
International journal of industrial organization
17
Marketing : ZFP ; journal of research and management
17
Energy economics
16
International journal of Indian culture and business management
16
Journal of strategic marketing
16
The journal of product & brand management
16
Transportation research / E : an international journal
16
Cogent business & management
15
Journal of fashion marketing and management
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Journal of marketing research : JMR
15
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
NBER working paper series
14
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Source
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ECONIS (ZBW)
4,805
USB Cologne (EcoSocSci)
25
EconStor
6
RePEc
3
OLC EcoSci
2
Showing
1
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1
Social dollars : the economic impact of customer participation in a firm-sponsored online customer community
Manchanda, Puneet
;
Packard, Grant
;
Pattabhiramaiah, Adithya
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
3
,
pp. 367-387
Persistent link: https://www.econbiz.de/10011291345
Saved in:
2
Facebook practices for business communication among fashion retailers
Escobar-Rodríguez, Tomás
;
Bonsón-Fernández, Rocío
- In:
Journal of fashion marketing and management
21
(
2017
)
1
,
pp. 33-50
Persistent link: https://www.econbiz.de/10011703050
Saved in:
3
Buzzing with disclosure of social shopping rewards
Coker, Kesha K.
;
Smith, Denise S.
;
Altobello, Suzanne A.
- In:
Journal of research in interactive marketing : …
9
(
2015
)
3
,
pp. 170-189
Persistent link: https://www.econbiz.de/10011418525
Saved in:
4
Customer participation in virtual communities for local high streets
Betzing, Jan Hendrik
;
Kurtz, Michael
;
Becker, Jörg
- In:
Journal of retailing and consumer services
54
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012238337
Saved in:
5
A social network approach to the influences of shopping experiences on e-WOM
Yoon, Sung-joon
- In:
Journal of electronic commerce research : JECR
13
(
2012
)
3
,
pp. 213-223
Persistent link: https://www.econbiz.de/10009672212
Saved in:
6
How online product reviews affect retail sales : a meta-analysis
Floyd, Kristopher
;
Freling, Ryan
;
Alhoqail, Saad
;
Cho, …
- In:
Journal of retailing
90
(
2014
)
2
,
pp. 217-232
Persistent link: https://www.econbiz.de/10010402315
Saved in:
7
How electronic word of mouth (eWOM) shapes consumer social media shopping
Beck, Brittany
;
Koskie, Melanie Moore
;
Locander, William
- In:
Journal of consumer marketing
40
(
2023
)
7
,
pp. 1002-1016
Persistent link: https://www.econbiz.de/10014471169
Saved in:
8
Using word of mouth data from social media to identify asymmetric competition in food retailing
Jaeger, Lena-Christin
;
Höhler, Julia
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012430684
Saved in:
9
Customer complaint behaviour (CCB) in the retail sector : why do customers voice their complaints on Facebook?
Mein, Xiang Ying
;
Bagaas, Ingrid K.
;
Relling, Erling K. L.
- In:
The international review of retail, distribution and …
29
(
2019
)
1
,
pp. 63-78
Persistent link: https://www.econbiz.de/10012208244
Saved in:
10
The retailer's puzzle : influencer opinions and consumer-generated information
Mukherjee, Atmadeep
;
Mukherjee, Amaradri
;
Iyer, Pramod
; …
- In:
Journal of consumer marketing
39
(
2022
)
7
,
pp. 756-768
Persistent link: https://www.econbiz.de/10013535936
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