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Entrepreneurial marketing orientation of young SME owners in Indonesia
Astuti, Rifelly Dewi; Balqiah, Tengku Ezni - In: International journal of entrepreneurial venturing : IJEV 12 (2020) 4, pp. 376-394
Persistent link: https://www.econbiz.de/10012509564
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Relationship between market orientation, entrepreneurial orientation, and firm performance in Thai SMEs : the mediating role of marketing capabilities
Lekmat, Laddawan; Selvarajah, Christopher T.; Hewege, … - In: International journal of business and economics 17 (2018) 3, pp. 213-237
Persistent link: https://www.econbiz.de/10011997120
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Entrepreneurial and market orientation relationship to performance: the multicultural perspective
Todorovic, Zelimir William; Ma, Jun - In: Journal of enterprising communities : people and places … 2 (2008) 1, pp. 21-36
Persistent link: https://www.econbiz.de/10003935155
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The effects of entrepreneurial orientation, market orientation, and marketing subunit influence on firm performance
Merlo, Omar; Auh, Seigyoung - In: Marketing letters : a journal of research in marketing 20 (2009) 3, pp. 295-311
Persistent link: https://www.econbiz.de/10003873478
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What is the "right" market orientation for new entrepreneurial ventures? : a five-country study
Brettel, Malte; Engelen, Andreas; Oswald, Monika - In: Entrepreneurial marketing, (pp. 83-109). 2011
Persistent link: https://www.econbiz.de/10009379616
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The effects of entrepreneurial marketing on born global performance
Kocak, Akin; Abimbola, Temi - In: International marketing review 26 (2009) 4/5, pp. 439-452
Persistent link: https://www.econbiz.de/10009523110
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Linking entrepreneurial marketing and performance indicators in Jordanian hotel industry
Al-Manasra, Excimirey Amer; Al-Zyadat, Mohammd; … - In: Journal of management research 5 (2013) 3, pp. 86-94
Persistent link: https://www.econbiz.de/10009769696
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Entrepreneurial orientation, marketing capabilities and performance : the moderating role of competitive intensity on Latin American international new ventures
Martin, Silvia L.; Javalgi, Rajshekhar G. - In: Journal of business research : JBR 69 (2016) 6, pp. 2040-2051
Persistent link: https://www.econbiz.de/10011471672
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The performance of entrepreneurial ventures : examining the role of marketing practices
Jayawarna, Dilani; Jones, Oswald; Lim, Wing; Phua, Sabrina - In: Journal of small business and enterprise development 21 (2014) 4, pp. 565-587
Persistent link: https://www.econbiz.de/10010467467
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Entrepreneurial marketing : between entrepreneurial personality traits and business performance
Sarwoko, Endi; Nurfarida, Iva Nurdiana - In: Entrepreneurial business and economics review : EBER 9 (2021) 2, pp. 105-118
Objective: Practices of traditional marketing cannot be fully applied to small and medium-sized enterprises (SMEs …). SMEs owners have a responsibility to replace the practice with innovative behaviour such as entrepreneurial marketing (EM …
Persistent link: https://www.econbiz.de/10012520018