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~subject:"Fernsehprogramm"
~subject:"Großbritannien"
~subject:"Konsumentenverhalten"
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Fernsehprogramm
Großbritannien
Konsumentenverhalten
Fernsehen
1,990
Television
1,388
USA
330
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television
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Stennek, Johan
5
Moshary, Sarah
4
Song, Jihong
4
Beal, Virginia
3
Chadi, Adrian
3
Collins, Richard
3
Gunter, Barrie
3
Hoffmann, Manuel
3
Humphreys, Brad R.
3
Pérez, Levi
3
Romaniuk, Jenni
3
Schellhaaß, Horst-Manfred
3
Tainsky, Scott
3
Bakshi, Madhupa
2
Benesch, Christine
2
Berg, Hartmut
2
Blumler, Jay G.
2
Briggs, Asa
2
Bursztyn, Leonardo
2
Cantoni, Davide
2
Comstock, George
2
Elbing, Sabine
2
Etayo, Cristina
2
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2
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2
Fossen, Beth L.
2
Frey, Bruno S.
2
Garnham, Nicholas
2
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2
Hartmann, Wesley R.
2
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2
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2
Katz, Klaus
2
Kent, Robert J.
2
Kim, Daejoong
2
Kind, Hans Jarle
2
Lee, Hyunjoo
2
Locksley, Gareth
2
MacAleer, Jill L.
2
Mishra, Prashant
2
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Großbritannien / Office of Communications
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Political and Economic Planning
2
Bayerische Landeszentrale für Neue Medien
1
British Broadcasting Corporation
1
British Film Institute
1
Carnegie Commission on Educational Television
1
Centre National d'Etudes des Télécommunications <Paris>
1
Centre National du Cinéma et de l'Image Animée
1
Centre d'Etudes et de Recherches sur la Vie Economique dans les Pays Anglo-Saxons <Paris>
1
Direktorenkonferenz der Landesmedienanstalten
1
Frankreich / Conseil supérieur de l'audiovisuel
1
Great Britain / Commission on Industrial Relations
1
Great Britain / Interim Action Committee on the Film Industry
1
Great Britain / Post Office
1
Grossbritannien / Central Office of Information / Reference Division
1
Großbritannien / Department of Trade and Industry
1
Independent Television Authority
1
Indian Council for Research on International Economic Relations
1
Institut für Arbeitsmarkt- und Berufsforschung
1
Institut national de la communication audiovisuelle <Bry-sur-Marne>
1
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1
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1
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1
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1
National Bureau of Economic Research
1
Robert Schuman Centre for Advanced Studies
1
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1
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1
Universität Duisburg <1980-2002>
1
Unión de Televisiones Comerciales Asociadas
1
Zweites Deutsches Fernsehen
1
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1
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Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
5
Journal of marketing communications
4
Journal of sports economics
4
The economic journal : the journal of the Royal Economic Society
4
Arts and the market
3
International journal of sport finance
3
JMM : the international journal on media management
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Marketing intelligence & planning
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Prometheus : critical studies in innovation
3
Schriften zur Rundfunkökonomie
3
Applied economics letters
2
BLM-Schriftenreihe
2
European Sport management quarterly : ESMQ
2
European journal of marketing : EJM
2
Hamburger Jahrbuch für Wirtschafts- und Gesellschaftspolitik
2
IFN working paper
2
Industrielle Beziehungen : Zeitschrift für Arbeit, Organisation und Management
2
Information economics and policy : IEP
2
International journal of consumer studies
2
International screen industries
2
Journal of advertising research
2
Journal of marketing research : JMR
2
Journal of media business studies
2
Journal of sport management : the official journal of the North American Society of Sport Management
2
P / the Rand Corporation
2
Reports and papers on mass communication
2
Review of industrial organization : RIO
2
Sport management review
2
Strategien erfolgreicher TV-Marken : eine internationale Analyse
2
Studien zur Ordnungspolitik im Fernsehwesen
2
Telecommunications policy : the international journal of digital economy, data sciences and new media
2
The journal of media economics
2
ZDF-Schriftenreihe / Zweites Deutsches Fernsehen, Informations- und Presseabteilung, Öffentlichkeitsarbeit
2
Zur Ökonomie der Unterhaltungsproduktion
2
A BFI book
1
A Bantam book
1
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ECONIS (ZBW)
285
USB Cologne (EcoSocSci)
37
EconStor
4
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1
Pinning and promotion : how local
television
stations are using Pinterest for branding and audience connectivity
Ferguson, Douglas A.
;
Greer, Clark F.
- In:
Journal of promotion management : JPM
21
(
2015
)
1
,
pp. 64-81
Persistent link: https://www.econbiz.de/10011304629
Saved in:
2
Towards a Bourdieusian analysis of the social composition of the UK film and
television
workforce
Randle, Keith
;
Forson, Cynthia
;
Calveley, Moira
- In:
Work, employment & society : a journal of the British …
29
(
2015
)
4
,
pp. 590-606
Persistent link: https://www.econbiz.de/10011325771
Saved in:
3
Television
advertising and online search
Joo, Mingyu
;
Wilbur, Kenneth C.
;
Cowgill, Bo
;
Zhu, Yi
- In:
Management science : journal of the Institute for …
60
(
2014
)
1
,
pp. 56-73
Persistent link: https://www.econbiz.de/10010345169
Saved in:
4
An exploration of shared services agreements within US local
television
markets
Hull, Kevin
;
Coffey, Amy Jo
- In:
Journal of media business studies
12
(
2015
)
1/2
,
pp. 138-151
Persistent link: https://www.econbiz.de/10011519113
Saved in:
5
Internet versus
television
advertising : a brand-building comparison
Draganska, Michaela
;
Hartmann, Wesley R.
;
Stanglein, Gena
- In:
Journal of marketing research : JMR
51
(
2014
)
5
,
pp. 578-590
Persistent link: https://www.econbiz.de/10010489705
Saved in:
6
The role of the marketing mix in
television
media and the concept of "consumer audience"
Petkovska Mirčevska, Tatjana
;
Filkov, German
- In:
Economic development : journal of the Institute of …
16
(
2014
)
1/2
,
pp. 11-29
Persistent link: https://www.econbiz.de/10010395707
Saved in:
7
Television
advertising and online shopping
Liaukonyte, Jura
;
Teixeira, Thales
;
Wilbur, Kenneth C.
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
3
,
pp. 311-330
Persistent link: https://www.econbiz.de/10011291352
Saved in:
8
An assessment of video viewership preference of Indian viewers
Jain, Rashmi
- In:
International journal of Indian culture and business …
24
(
2021
)
4
,
pp. 465-480
Persistent link: https://www.econbiz.de/10012799073
Saved in:
9
Advertisers and American broadcasting : from institutional sponsorship to the creative revolution
Meyers, Cynthia B.
- In:
Business history review
95
(
2021
)
3
,
pp. 447-481
Persistent link: https://www.econbiz.de/10012705106
Saved in:
10
And now a word from our sponsor : do consumers perceive advertising on traditional
television
and online streaming video differently?
Logan, Kelty
- In:
Journal of marketing communications
19
(
2013
)
4
,
pp. 258-276
Persistent link: https://www.econbiz.de/10010187603
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