Similar Search Results

Pappu, Ravi; Quester, Pascale G. - In: European journal of marketing : EJM 50 (2016) 1/2, pp. 2-28

Persistent link: https://www.econbiz.de/10011453142

Shams, Rahil; Alpert, Frank; Brown, Mark - In: European journal of marketing : EJM 49 (2015) 9/10, pp. 1589-1615

Persistent link: https://www.econbiz.de/10011409511

Shams, Rahil; Brown, Mark; Alpert, Frank - In: Journal of customer behaviour 16 (2017) 2, pp. 145-159

Persistent link: https://www.econbiz.de/10011745818

Zoghaib, Alice; Luffarelli, Jonathan; Feiereisen, Stéphanie - In: Psychology & marketing 40 (2023) 10, pp. 1965-1985

Persistent link: https://www.econbiz.de/10014338451

Lin, Jialing; Huang, Yubo; Li, Mengyao - In: Total quality management & business excellence 35 (2024) 7/8, pp. 814-834

Persistent link: https://www.econbiz.de/10014549062

Abril Barrie, Carmen; Martos-Partal, Mercedes - In: Innovation: organization & management : IOM 15 (2013) 3, pp. 337-349

Persistent link: https://www.econbiz.de/10010226647

Van Dijk, Joyce; Antonides, Gerrit; Schillewaert, Niels - In: International journal of consumer studies 38 (2014) 1, pp. 110-118

Persistent link: https://www.econbiz.de/10010242777

Naz, Sehrish; Asrar-ul-Haq, Muhammad; Anam Iqbal; … - In: Journal of Islamic marketing 14 (2023) 11, pp. 2928-2948

Persistent link: https://www.econbiz.de/10014428813

Fazal-e-Hasan, Syed; Ahmadi, Hormoz; Kelly, Louise; … - In: The journal of brand management : an international journal 26 (2019) 2, pp. 85-98

Persistent link: https://www.econbiz.de/10012060046

Shams, Rahil; Brown, Mark; Alpert, Frank - In: Australasian marketing journal 28 (2020) 4, pp. 171-180

Persistent link: https://www.econbiz.de/10012429448