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Marketing to senior citizens : challenges and opportunities
Meiners, Norbert H.; Seeberger, Bernd - In: The journal of social, political, and economic studies 35 (2010) 3, pp. 293-328
Persistent link: https://www.econbiz.de/10009302196
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Online drivers of consumer purchase of website airline tickets
Escobar-Rodríguez, Tomás; Carvajal-Trujillo, Elena - In: Journal of air transport management 32 (2013), pp. 58-64
Persistent link: https://www.econbiz.de/10010127328
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Challenges in smart tourism : a media content analysis of digital barriers for senior tourists in China
Xu, Yi; Shi, Yuanyuan; Qin, Tianyu - In: Information technology & tourism 25 (2023) 4, pp. 665-682
Persistent link: https://www.econbiz.de/10014452295
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From dreaming to believing : a review of consumer engagement behaviours with brands' social media content across the holiday travel process
Creevey, Dean; Kidney, Etain; Mehta, Glenn - In: Journal of travel and tourism marketing 36 (2019) 6, pp. 679-691
Persistent link: https://www.econbiz.de/10012179457
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Influence of social media on motivations for visiting a destination and image formation
Llodrá-Riera, Isabel; Jiménez-Zarco, Ana Isabel; … - In: International journal of technology marketing : IJTMkt 10 (2015) 4, pp. 413-430
Persistent link: https://www.econbiz.de/10011478556
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Making reservations online : the impact of consumer-written and system-aggregated user-generated content (UGC) in travel booking websites on consumers’ behavioral intentions
Jin, Seunga Venus; Phua, Joe - In: Journal of travel and tourism marketing 33 (2016) 1/3, pp. 101-117
Persistent link: https://www.econbiz.de/10011484660
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Using net-based ethnography (netnography) to understand the staging and marketing of "authentic African" dining experiences to tourists at Victoria Falls
Mkono, Muchazondida - In: Journal of hospitality & tourism research : JHTR ; the … 37 (2013) 2, pp. 184-198
Persistent link: https://www.econbiz.de/10009779933
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Vacation posts on Facebook : a model for incidental vicarious travel consumption
Marder, Ben; Archer-Brown, Chris; Colliander, Jonas; … - In: Journal of travel research : a quarterly publication of … 58 (2019) 6, pp. 1014-1033
Persistent link: https://www.econbiz.de/10012050703
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How do destination management organization-led postings facilitate word-of-mouth communications in online tourist communities? : a content analysis of China's 5A-class tourist reso...
Niu, Yongge; Wang, Cheng Lu; Yin, Shimin; Niu, Yixuan - In: Journal of travel and tourism marketing 33 (2016) 7/9, pp. 929-948
Persistent link: https://www.econbiz.de/10011627330
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An investigation of motivations to engage in eWom among inbound Muslim tourists to Malaysia
Khan, Ghazala; Khan, Faiza - In: International journal of business and globalisation : IJBG 16 (2016) 1, pp. 22-37
Persistent link: https://www.econbiz.de/10011616449