Similar Search Results

Mochon, Daniel; Johnson, Karen H.; Schwartz, Janet; … - In: Journal of marketing research : JMR 54 (2017) 2, pp. 306-317

Persistent link: https://www.econbiz.de/10011697386

Zhang, Wanqing; Chintagunta, Pradeep K.; Kalwani, Manohar U. - In: Journal of marketing 85 (2021) 3, pp. 10-27

Persistent link: https://www.econbiz.de/10012522216

Cicognani, Simona; Figini, Paolo; Magnani, Marco - 2016

values in e-commerce platforms and rating web sites. By means of a field experiment that exogenously manipulates prior …

Persistent link: https://www.econbiz.de/10011705566

Hughes, Mine Üçok - In: Business education & accreditation : BEA 6 (2014) 1, pp. 95-100

Persistent link: https://www.econbiz.de/10010224973

Castillo, Marco; Petrie, Ragan; Wardell, Clarence - In: Journal of public economics 114 (2014), pp. 29-35

Persistent link: https://www.econbiz.de/10010491088

Huang, Ni - 2020

experiment in collaboration with a large e-commerce platform in the U.S. to examine the impact of social media integration (in …

Persistent link: https://www.econbiz.de/10012854296

Gordon, Brett R. - 2018

from 15 US advertising experiments at Facebook comprising 500 million user-experiment observations and 1.6 billion ad …

Persistent link: https://www.econbiz.de/10012932910

Bapna, Ravi - 2015

. In this paper, we present a novel randomized experiment that tests the existence of causal peer influence in the general …

Persistent link: https://www.econbiz.de/10013032424

Huang, Shan; Aral, Sinan; Hu, Yu Jeffrey; Brynjolfsson, Erik - In: Marketing science : the marketing journal of the … 39 (2020) 6, pp. 1142-1165

Persistent link: https://www.econbiz.de/10012405755

Jung, Jaehwuen; Bapna, Ravi; Gupta, Alok; Sen, Soumya - In: Journal of management information systems : JMIS 38 (2021) 1, pp. 59-81

Persistent link: https://www.econbiz.de/10012500151