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Konsumentenverhalten
New product development
88
Produktentwicklung
87
Innovation
77
Innovation management
48
Innovationsmanagement
48
USA
48
United States
46
Marketing management
37
Marketingmanagement
37
China
28
Consumer behaviour
23
Firm performance
23
Supply chain
23
Theory
23
Lieferantenmanagement
22
Supplier relationship management
22
Theorie
22
Unternehmenserfolg
22
Lieferkette
21
Strategic management
18
B-to-B-Marketing
17
Bibliometrics
17
Bibliometrie
17
Business-to-business marketing
17
Marketing
16
Strategisches Management
16
Competitive advantage
15
Knowledge management
14
Wettbewerbsvorteil
14
Arbeitsgruppe
13
Brand management
13
Business start-up
13
International marketing
13
Logistics
13
Markenführung
13
Team
13
Unternehmensgründung
13
Erfolgsfaktor
12
Relationship marketing
12
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Undetermined
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Article
20
Book / Working Paper
1
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19
Aufsatz in Zeitschrift
19
Aufsatz im Buch
1
Book section
1
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English
21
Author
All
Calantone, Roger J.
15
Di Benedetto, C. Anthony
5
Kim, Wooyang
5
Zhang, Yufei
3
Chaudhuri, Malika
2
Dentoni, Domenico
2
Hunt, James M.
2
Peterson, H. Christopher
2
Randhawa, Praneet
2
Tonsor, Glynn T.
2
Voorhees, Clay M.
2
Allen, Chris T.
1
Baldus, Brian
1
Baldus, Brian J.
1
Bonner, Joseph M.
1
Chen, Lin
1
Chiang, Jeongwen
1
Cockrell, Seth
1
Di Benedetto, Anthony
1
Hantula, Donald A.
1
Huddleston, Patricia
1
Hughes, Douglas E.
1
Hult, G. Tomas M.
1
Kang, Wooseong
1
Lancioni, Richard
1
Lancioni, Richard A.
1
Montoya, Mitzi M.
1
Nguyen, Hang T.
1
Richards, Keith A.
1
Schewe, Charles D.
1
Schmidt, Jeffrey B.
1
Schrock, Wyatt A.
1
Soesilo, Primidya K.
1
Spreng, Richard A.
1
Stanko, Michael A.
1
Sung, Eunyoung Christine
1
Townsend, Janell D.
1
Voorhees, Clay
1
Voorhes, Clay M.
1
Wang, Joyce
1
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Journal of business research : JBR
3
Asia Pacific journal of marketing and logistics
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of international consumer marketing
2
Journal of retailing
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
Agricultural and resource economics review : ARER
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Interdisciplinary approaches to product design, innovation, & branding in international marketing
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of food products marketing
1
Journal of marketing & public policy : JM & PP ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of the Academy of Marketing Science
1
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ECONIS (ZBW)
21
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1
The impact of luxury brand-retailer co-branding strategy on consumers' evaluation of luxury brand image : the case of Taiwan
Wang, Shih-Ching
;
Soesilo, Primidya K.
;
Zhang, Dan
;
Di …
- In:
Interdisciplinary approaches to product design, …
,
(pp. 67-89)
.
2012
Persistent link: https://www.econbiz.de/10009626888
Saved in:
2
The effects of country and gender differences on consumer innovativeness and decision processes in a highly globalized high-tech product market
Kim, Wooyang
;
Di Benedetto, C. Anthony
;
Lancioni, Richard A.
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
5
,
pp. 714-744
Persistent link: https://www.econbiz.de/10009408729
Saved in:
3
Consumer innovativeness and consideration set as antecedents of the consumer decision process for highly globalized new products : a three-country empirical study
Kim, Wooyang
;
Di Benedetto, C. Anthony
;
Hunt, James M.
- In:
Journal of global scholars of marketing science : …
22
(
2012
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10010405834
Saved in:
4
Consumer innovativeness and international consumer behavior : comments and extensions
Kim, Wooyang
;
Di Benedetto, C. Anthony
;
Hunt, James M.
- In:
Journal of global scholars of marketing science : …
27
(
2017
)
3
,
pp. 184-194
Persistent link: https://www.econbiz.de/10011774972
Saved in:
5
Organizational citizenship behaviors perceived by collectivistic 50-and-older customers and medical-care service performance : an application of stimulus-organism-response theory
Kim, Wooyang
;
Hantula, Donald A.
;
Di Benedetto, C. Anthony
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2237-2268
Persistent link: https://www.econbiz.de/10013552993
Saved in:
6
The direct and indirect effects of "locally grown" on consumers' attitudes towards agri-food products
Dentoni, Domenico
;
Tonsor, Glynn T.
;
Calantone, Roger J.
; …
- In:
Agricultural and resource economics review : ARER
38
(
2009
)
3
,
pp. 384-396
Persistent link: https://www.econbiz.de/10008827103
Saved in:
7
Building commiment in buyer-seller relationships : a tie strength perspective
Stanko, Michael A.
;
Bonner, Joseph M.
;
Calantone, Roger J.
- In:
Industrial marketing management : the international …
36
(
2007
)
8
,
pp. 1094-1103
Persistent link: https://www.econbiz.de/10003555954
Saved in:
8
New wine from old grapes : innovation in the eco-friendly B2C space
Chaudhuri, Malika
;
Calantone, Roger J.
;
Randhawa, Praneet
- In:
Journal of international consumer marketing
27
(
2015
)
2
,
pp. 99-122
Persistent link: https://www.econbiz.de/10010513840
Saved in:
9
Online brand community engagement : scale development and validation
Baldus, Brian J.
;
Voorhees, Clay
;
Calantone, Roger J.
- In:
Journal of business research : JBR
68
(
2015
)
5
,
pp. 978-985
Persistent link: https://www.econbiz.de/10010516642
Saved in:
10
Grumpier old men : age and sex differences in the evaluation of new services
Schmidt, Jeffrey B.
;
Zayer, Linda Tuncay
;
Calantone, …
- In:
The journal of product innovation management : an …
29
(
2012
)
1
,
pp. 88-99
Persistent link: https://www.econbiz.de/10009411896
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