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Konsumentenverhalten
Electronic Commerce
23,531
E-commerce
20,854
Internet
19,762
Innovationsdiffusion
12,715
Innovation diffusion
12,458
Consumer behaviour
7,391
Online-Handel
6,070
Online retailing
6,053
Theorie
5,969
Theory
5,867
Viral marketing
4,780
Virales Marketing
4,770
Social Web
4,623
Social web
4,620
Online-Marketing
4,008
Internet marketing
3,987
Deutschland
3,962
Welt
3,767
World
3,705
Germany
3,588
Innovation
3,498
Informationstechnik
3,282
Technischer Fortschritt
3,228
USA
3,166
Technological change
3,126
Information technology
3,093
United States
3,043
Beziehungsmarketing
2,510
Relationship marketing
2,508
Digitalisierung
2,288
Digitization
2,094
Digitale Plattform
1,683
Digital platform
1,681
EU-Staaten
1,611
EU countries
1,581
SME
1,516
KMU
1,513
Innovation adoption
1,505
Innovationsakzeptanz
1,489
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Undetermined
3,439
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1,475
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Article
5,830
Book / Working Paper
1,573
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2
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Article in journal
5,456
Aufsatz in Zeitschrift
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Graue Literatur
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Aufsatz im Buch
351
Book section
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Working Paper
311
Arbeitspapier
297
Hochschulschrift
232
Thesis
177
Conference paper
66
Konferenzbeitrag
66
Collection of articles of several authors
57
Sammelwerk
57
Aufsatzsammlung
34
Konferenzschrift
28
Collection of articles written by one author
20
Sammlung
20
Case study
16
Fallstudie
16
Amtsdruckschrift
14
Government document
14
Conference proceedings
13
Bibliografie enthalten
10
Bibliography included
10
Guidebook
5
Ratgeber
5
Reprint
5
Article
3
Bibliografie
3
Forschungsbericht
3
Handbook
3
Handbuch
3
Statistik
3
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2
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1
Amtliche Publikation
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Marktinformation
1
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English
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German
356
French
14
Polish
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Dwivedi, Yogesh Kumar
26
Usman, Osly
19
Pavlou, Paul A.
16
Bauer, Hans H.
15
Filieri, Raffaele
15
Law, Chun Hung Roberts
14
Akram, Umair
12
Benbasat, Izak
12
Loureiro, Sandra Maria Correia
12
Mayzlin, Dina
11
Tan, Yong
11
Balaji, M. S.
10
Einav, Liran
10
Hennig-Thurau, Thorsten
10
Sundaresan, Neel
10
Zhang, Han
10
Berger, Jonah
9
Ghose, Anindya
9
Hackl, Franz
9
Han, Heesup
9
Jayawardhena, Chanaka
9
Kalia, Prateek
9
Levin, Jonathan
9
Rabinovich, Elliot
9
Verhoef, Peter C.
9
Wiedmann, Klaus-Peter
9
Williams, Michael D.
9
Winter-Ebmer, Rudolf
9
Ahuja, Vandana
8
Bijmolt, Tammo H. A.
8
Cebollada, Javier
8
Civelek, Mustafa Emre
8
East, Robert
8
Grabner-Kräuter, Sonja
8
Heidenreich, Sven
8
Hong, Yili
8
Hosanagar, Kartik
8
Janssen, Maarten C. W.
8
Jebarajakirthy, Charles
8
Karjaluoto, Heikki
8
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National Bureau of Economic Research
12
Springer Fachmedien Wiesbaden
10
Deutscher Dialogmarketing Verband
9
RWTH Aachen
8
IGI Global
7
OECD
4
Edward Elgar Publishing
2
Erasmus Research Institute of Management
2
Friedrich-Schiller-Universität Jena
2
Maastricht Research School of Economics of Technology and Organizations
2
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
2
Universität Rostock / Wirtschafts- und Sozialwissenschaftliche Fakultät
2
AMCIS <15, 2009, San Francisco, Calif.>
1
Akademie für Technikfolgenabschätzung in Baden-Württemberg
1
Allgemeine Gesellschaft für Philosophie in Deutschland
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Books on Demand GmbH <Norderstedt>
1
Campus Verlag
1
Center of Market Oriented Product and Production Management
1
Centre de recherche pour l'étude et l'observation des conditions de vie
1
Deutschland / Bundeswehr / Universität Hamburg
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Ekonomski Institut Zagreb
1
Eric Cuvillier <Firma>
1
European Marketing Academy
1
European University Institute / Department of Economics
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Europäische Kommission / EU Consumer Programme
1
Europäische Kommission / Generaldirektion Justiz und Verbraucher
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Fachhochschulbibliothek Münster
1
Forschungsgruppe Konsum und Verhalten
1
Friedrich-Schiller-Universität Jena / Wirtschaftswissenschaftliche Fakultät
1
Fördergesellschaft Marketing an der Universität Augsburg
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Goethe-Universität Frankfurt am Main / Fachbereich Wirtschaftswissenschaften
1
Gottfried Wilhelm Leibniz Universität Hannover
1
Handelshochschule Leipzig
1
Information Resources Management Association
1
International Association for the Study of Insurance Economics
1
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Journal of retailing and consumer services
280
Journal of business research : JBR
224
International journal of hospitality management
85
Electronic commerce research
80
Journal of internet commerce
79
International journal of internet marketing and advertising : IJIMA
76
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
69
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
64
International journal of electronic marketing and retailing : IJEMR
63
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
61
Information systems research : ISR
60
Psychology & marketing
58
Cogent business & management
55
International journal of business information systems : IJBIS
54
Asia Pacific journal of marketing and logistics
51
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
49
Technological forecasting & social change : an international journal
49
International journal of e-business research : an official publication of the Information Resources Management Association
48
International journal of consumer studies
45
Management science : journal of the Institute for Operations Research and the Management Sciences
45
Journal of management information systems : JMIS
44
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
43
Journal of electronic commerce research : JECR
43
Journal of hospitality marketing & management
41
Journal of retailing
41
Journal of travel and tourism marketing
41
International journal of contemporary hospitality management
40
Journal of marketing
40
Tourism management : research, policies, practice
39
Journal of marketing communications
38
The international review of retail, distribution and consumer research
36
International journal of technology marketing : IJTMkt
35
The journal of services marketing
35
International journal of electronic commerce : IJEC
33
Journal of the Academy of Marketing Science
33
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
33
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
32
The journal of product & brand management
32
Electronic commerce research and applications
30
International journal of electronic business
30
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Source
All
ECONIS (ZBW)
7,384
EconStor
18
USB Cologne (EcoSocSci)
2
OLC EcoSci
1
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1
Innovating and diffusing
Internet
commerce through user engagement : an empirical study of massively multiplayer online games
Hung, Chia-Liang
- In:
Innovation: organization & management : IOM
21
(
2019
)
2
,
pp. 317-335
Persistent link: https://www.econbiz.de/10012258012
Saved in:
2
Word-of-mouth and viral marketing activity of the on-line consumer : the role of loyalty chain stages theory
Roy, Sanjit Kumar
;
Butaney, Gul
;
Sekhon, Harjit
; …
- In:
Journal of strategic marketing
22
(
2014
)
6
,
pp. 494-512
Persistent link: https://www.econbiz.de/10010489692
Saved in:
3
When seeing helps believing : the interactive effects of previews and reviews on e-book purchases
Choi, Angela Aerry
;
Cho, Daegon
;
Yim, Dobin
;
Moon, Jae Yun
- In:
Information systems research : ISR
30
(
2019
)
4
,
pp. 1164-1183
Persistent link: https://www.econbiz.de/10012153318
Saved in:
4
The paradoxes of word of mouth in electronic commerce
Lin, Zhijie
;
Heng, Cheng Suang
- In:
Journal of management information systems : JMIS
32
(
2015
)
4
,
pp. 246-284
Persistent link: https://www.econbiz.de/10011491578
Saved in:
5
The effect of individual online reviews on purchase likelihood
Vana, Prasad
;
Lambrecht, Anja
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 708-730
Persistent link: https://www.econbiz.de/10012623403
Saved in:
6
Extremity bias in online reviews : the role of attrition
Brandes, Leif
;
Godes, David
;
Mayzlin, Dina
- In:
Journal of marketing research
59
(
2022
)
4
,
pp. 675-695
Persistent link: https://www.econbiz.de/10013389194
Saved in:
7
Effect of eWOM valence on online retail sales
Roy, Gobinda
;
Datta, Biplab
;
Basu, Rituparna
- In:
Global business review
18
(
2017
)
1
,
pp. 198-209
Persistent link: https://www.econbiz.de/10011665456
Saved in:
8
Impact of live chat on purchase in electronic markets : the moderating role of information cues
Tan, Xue
;
Wang, Youwei
;
Tan, Yong
- In:
Information systems research : ISR
30
(
2019
)
4
,
pp. 1248-1271
Persistent link: https://www.econbiz.de/10012153335
Saved in:
9
Crowd sourcing and e-commerce : Chinese online reviews
Sukaini, Ali Khalaf Mohammed Al
;
Zhang, Jing
- In:
Inventi impact: international trade
(
2017
)
1
,
pp. 14-23
Persistent link: https://www.econbiz.de/10011689036
Saved in:
10
Building customer loyalty in online shopping : the role of online trust, online satisfaction and electronic word of mouth
Al-Adwan, Ahmad Samed
;
Kokash, Husam
;
Al-Adwan, Ahmad Samed
- In:
International journal of electronic marketing and …
11
(
2020
)
3
,
pp. 278-306
Persistent link: https://www.econbiz.de/10012251138
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