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Study on mechanism of consumer responses to CSR
Ma, Longlong; Jiang, Li - 2010
Persistent link: https://www.econbiz.de/10003983354
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Service and price competition when customers are naive
Li, Li; Jiang, Li; Liu, Liming - In: Production and operations management : an international … 21 (2012) 4, pp. 747-760
Persistent link: https://www.econbiz.de/10009581273
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When do amount-off discounts result in more positive consumer responses? : meta-analytic evidence
Yuan, Qin; Li, Jiang; Jiang, Yushi; Liu, Chun - In: Psychology & marketing 39 (2022) 1, pp. 46-58
Persistent link: https://www.econbiz.de/10012796059
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Predisposing customers to be more satisfied by inducing empathy in them
Davis, Cassandra; Jiang, Li; Williams, Patti; Drolet, … - In: Cornell hospitality quarterly : CQ 58 (2017) 3, pp. 229-239
Persistent link: https://www.econbiz.de/10011736838
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The preference for moderation scale
Drolet, Aimee Leigh; Luce, Mary Frances; Jiang, Li; … - In: Journal of consumer research : JCR ; an … 47 (2021) 6, pp. 831-854
Persistent link: https://www.econbiz.de/10012504005
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Do you mind if I ask you a personal question? : how AI service agents alter consumer self-disclosure
Kim, Tae Woo; Jiang, Li; Duhachek, Adam; Lee, Hyejin; … - In: Journal of service research 25 (2022) 4, pp. 649-666
Persistent link: https://www.econbiz.de/10013396030
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How should firms adapt pricing strategies when consumers are time-inconsistent?
Li, Li; Jiang, Li - In: Production and operations management : the flagship … 31 (2022) 9, pp. 3457-3473
Persistent link: https://www.econbiz.de/10013419307
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Managing presales with two payments and return policy when consumers are time-inconsistent
Kuang, Yunjuan; Jiang, Li - In: Production and operations management : the flagship … 32 (2023) 11, pp. 3594-3613
Persistent link: https://www.econbiz.de/10014430873
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Leveraging strategic consumer behavior in consumer-to-consumer resale : from economic and environmental perspectives
Pang, Chen; Li, Gang; Jiang, Li - In: Omega : the international journal of management science 120 (2023), pp. 1-16
Persistent link: https://www.econbiz.de/10014446080
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Exploring the influence mechanism of chatbot-expressed humor on service satisfaction in online customer service
Xie, Yuguang; Liang, Changyong; Zhou, Peiyu; Jiang, Li - In: Journal of retailing and consumer services 76 (2024), pp. 1-17
Persistent link: https://www.econbiz.de/10014460852