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Marketing a destination brand image to Muslim tourists : does accessibility to cultural needs matter in developing brand loyalty?

Wisker, Zazli Lily; Kadirov, Djavlonbek; Nizar, Jithin - In: Journal of hospitality & tourism research : JHTR ; the … 47 (2023) 1, pp. 84-105

Persistent link: https://www.econbiz.de/10014229970

The effects of perceived destination ability and destination brand love on tourists’ loyalty to post-disaster tourism destinations : the case of Korean tourists to Japan

Lee, Kwang-Ho; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 33 (2016) 4/6, pp. 613-627

Persistent link: https://www.econbiz.de/10011517191

The role of customer engagement in building consumer loyalty to tourism brands

So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley; … - In: Journal of travel research : a quarterly publication of … 55 (2016) 1, pp. 64-78

Persistent link: https://www.econbiz.de/10011427743

Linking self-congruity, perceived quality and satisfaction to brand loyalty in a tourism destination : the moderating role of visit frequency

Phuong Kim Thi Tran; Phong Dong Nguyen; Angelina Hanh … - In: Tourism review 77 (2022) 1, pp. 287-301

Persistent link: https://www.econbiz.de/10012939690

Bali brand love : a perspective from domestic tourists

Sukaatmadja, I. Putu Gde; Yasa, Ni Nyoman Kerti; … - In: Cogent business & management 10 (2023) 3, pp. 1-18

This research aimed to examine and explain the effect of brand image, tourist experience, and destination quality on brand love, Word of Mouth (WOM), recommendation, and revisit intention. The research samples included 284 domestic tourists visiting Bali at least twice in the last 5 years. The...

Persistent link: https://www.econbiz.de/10014506310

Exploring tourism-generated social media communication, brand equity, satisfaction, and loyalty : a PLS-SEM-based multi-sequential approach

Abbasi, Amir Zaib; Rather, Raouf Ahmad; Ding Hooi Ting; … - In: Journal of vacation marketing 30 (2024) 1, pp. 93-109

Persistent link: https://www.econbiz.de/10014631898

Angling destination loyalty : a structural model approach of freshwater anglers in Trysil, Norway

Stensland, Stian; Mehmetoglu, Mehmet; Liberg, Åste Sætre - In: Scandinavian journal of hospitality and tourism 21 (2021) 4, pp. 407-421

Persistent link: https://www.econbiz.de/10012608989

The influence of tourism image and activities appeal on tourist loyalty : a study of Tainan City in Taiwan

Wu, Schwu-ing; Zheng, Yu-hua - In: Journal of management and strategy : JMS 5 (2014) 4, pp. 121-135

Persistent link: https://www.econbiz.de/10010440647

Conceptualizing, validating, and managing brand equity for tourist satisfaction

Liu, Chih-Hsing; Fang, Yen-Po - In: Journal of hospitality & tourism research : JHTR ; the … 42 (2018) 6, pp. 960-978

Persistent link: https://www.econbiz.de/10011917484

Is the destination brand loyalty mechanism invariable? : a comparative study from China

Xu, Feng; Zhan, Cuijing; Lu, Lijun; Tan, Juan; Li, … - In: Journal of destination marketing & management 22 (2021), pp. 1-16

Persistent link: https://www.econbiz.de/10013041390

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