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~subject:"Kundenintegration"
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Kundenintegration
Relationship marketing
26,443
Beziehungsmarketing
25,655
Value creation
14,235
Betriebliche Wertschöpfung
13,973
Consumer behaviour
9,496
Konsumentenverhalten
9,447
Customer satisfaction
5,565
Kundenzufriedenheit
5,513
Service quality
4,128
Dienstleistungsqualität
4,106
Theory
3,161
Theorie
3,156
Deutschland
3,065
Germany
3,022
Lieferantenmanagement
2,821
Supplier relationship management
2,821
Brand management
2,720
Markenführung
2,715
Social Web
2,322
Social web
2,322
Globalisierung
2,304
Globalization
2,285
Customer integration
2,131
Supply chain
2,098
Electronic Commerce
2,096
Marketingmanagement
2,094
Lieferkette
2,091
Marketing management
2,081
E-commerce
2,020
Brand image
1,967
Markenimage
1,961
Innovation
1,880
Kundenwert
1,704
Customer value
1,685
Online-Marketing
1,680
Internet marketing
1,667
Welt
1,658
World
1,656
USA
1,549
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Undetermined
1,259
Free
251
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1,878
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252
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1,659
Aufsatz in Zeitschrift
1,659
Aufsatz im Buch
218
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Hochschulschrift
60
Collection of articles of several authors
40
Sammelwerk
40
Thesis
37
Aufsatzsammlung
34
Graue Literatur
34
Non-commercial literature
34
Case study
20
Fallstudie
20
Arbeitspapier
16
Working Paper
16
Conference paper
14
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Guidebook
5
Ratgeber
5
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4
Konferenzschrift
4
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4
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3
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3
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3
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3
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2
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2
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2
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2
Accompanied by computer file
1
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1
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1
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1
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English
1,965
German
170
Polish
1
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Hollebeek, Linda D.
28
Reichwald, Ralf
17
Piller, Frank T.
14
Brodie, Roderick J.
13
Conduit, Jodie
12
Hajli, Nick
11
Bruhn, Manfred
10
Kumar, V.
9
Rahman, Zillur
9
Ramaswamy, Venkatram
9
Fließ, Sabine
8
Ihl, Christoph
8
Jaakkola, Elina
8
Polese, Francesco
8
Rather, Raouf Ahmad
8
Roy, Sanjit
8
Bonamigo, Andrei
7
Büttgen, Marion
7
Edvardsson, Bo
7
Grönroos, Christian
7
Helkkula, Anu
7
Khan, Imran
7
Kleinaltenkamp, Michael
7
Malthouse, Edward C.
7
Morgan, Todd
7
Nambisan, Satish
7
Plewa, Carolin
7
Vargo, Stephen L.
7
Busser, James A.
6
Carrubbo, Luca
6
Cova, Bernard
6
Hadwich, Karsten
6
Harrigan, Paul
6
Hughes, Tim
6
Islam, Jamid Ul
6
Jacob, Frank
6
Johnson, Lester W.
6
Kaufmann, Hans Rüdiger
6
Mele, Cristina
6
Shamim, Amjad
6
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Springer Fachmedien Wiesbaden
5
Freie Universität Berlin
1
Förderverein des Centers for Digital Technology and Management e.V.
1
IGI Global
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
International Conference on Services Management <North Cyprus)>
1
Panepistēmio Kypru / Department of Economics
1
Salzburg Research Forschungsgesellschaft
1
Swisscom
1
Universität Bayreuth / Rechts- und Wirtschaftswissenschaftliche Fakultät
1
Universität Leipzig
1
Universität Stuttgart
1
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
ayway media GmbH
1
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Published in...
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Journal of business research : JBR
124
Journal of retailing and consumer services
65
Industrial marketing management : the international journal for industrial and high-tech firms
61
Journal of service management
39
The journal of business & industrial marketing
37
The journal of services marketing
34
International journal of hospitality management
31
Journal of strategic marketing
29
SpringerLink / Bücher
25
The service industries journal
23
Journal of marketing management : MM
21
Service business
20
Journal of service theory and practice : JSTP
18
Journal of service research
17
Journal of service research : JSR
17
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
16
Tourism management : research, policies, practice
16
International journal of contemporary hospitality management
15
Journal of the Academy of Marketing Science
15
Customer engagement : contemporary issues and challenges
14
Marketing intelligence & planning
14
Marketing theory
14
Technological forecasting & social change : an international journal
14
The journal of product & brand management
14
European journal of marketing
13
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Journal of service theory and practice
13
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
12
Handbook of research on customer engagement
11
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
11
Public management review
11
Services marketing quarterly
11
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
10
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
10
Strategy & leadership : a publication of Strategic Leadership Forum
10
The journal of brand management : an international journal
10
International journal of innovation management
9
International journal of quality and service sciences
9
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ECONIS (ZBW)
2,130
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1
Toward a service-dominant approach to social marketing
Luca, Nadina R.
;
Hibbert, Sally
;
McDonald, Ruth
- In:
Marketing theory
16
(
2016
)
2
,
pp. 194-218
Persistent link: https://www.econbiz.de/10011495070
Saved in:
2
Customer engagement in online service brand communities
Chi, Ming
;
Harrigan, Paul
;
Xu, Yongshun
- In:
The journal of services marketing
36
(
2022
)
2
,
pp. 201-216
Persistent link: https://www.econbiz.de/10013407472
Saved in:
3
Implementing customer knowledge management with internet social networking
Yeh, Hsiaoping
- In:
International journal of knowledge management studies : …
5
(
2012/14
)
3/4
,
pp. 322-338
Persistent link: https://www.econbiz.de/10011346943
Saved in:
4
Uncovering collaborative value creation patterns and establishing corresponding customer roles
Moeller, Sabine
;
Ciuchita, Robert
;
Mahr, Dominik
; …
- In:
Journal of service research : JSR
16
(
2013
)
4
,
pp. 471-487
Persistent link: https://www.econbiz.de/10010203524
Saved in:
5
Co-creation and the factors that influence a consumer's willingness to co-create value
Boadi, Portia Opoku
;
Liu, Yijun
;
Karikari, Ama Foriwaa
; …
- In:
International journal of e-business research : an …
16
(
2020
)
2
,
pp. 17-31
Persistent link: https://www.econbiz.de/10012302675
Saved in:
6
Revealing customer dominant logic in healthcare services
Seppänen, Kaisa
;
Huiskonen, Janne
;
Koivuniemi, Jouni
; …
- In:
International journal of services and operations management
26
(
2017
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10011719181
Saved in:
7
Developing customer-oriented service bundles : the case of Finnish public healthcare
Järvi, Henna
;
Immonen, Mika
;
Pynnönen, Mikko
- In:
International journal of business innovation and research
11
(
2016
)
3
,
pp. 326-344
Persistent link: https://www.econbiz.de/10011667740
Saved in:
8
How to enhance SMEs customer involvement using social media : the role of social CRM
Cheng, Colin CJ
;
Shiu, Eric
- In:
International small business journal : ISBJ
37
(
2019
)
1
,
pp. 22-42
Persistent link: https://www.econbiz.de/10012000047
Saved in:
9
Understanding value-creating practices in social media-based brand communities
Sorensen, Anne
;
Drennan, Judy
- In:
The service industries journal
37
(
2017
)
15/16
,
pp. 986-1007
Persistent link: https://www.econbiz.de/10011848008
Saved in:
10
Representative co-production : broadening the scope of the public service logic
Eriksson, Erik Masao
- In:
Public management review
21
(
2019
)
2
,
pp. 291-314
Persistent link: https://www.econbiz.de/10012178734
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