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Kundenservice
Relationship marketing
25,665
Beziehungsmarketing
25,643
Consumer behaviour
9,173
Konsumentenverhalten
9,173
Customer satisfaction
5,577
Kundenzufriedenheit
5,566
Service quality
4,019
Dienstleistungsqualität
4,015
B-to-B-Marketing
3,528
Business-to-business marketing
3,527
Lieferantenmanagement
3,240
Supplier relationship management
3,240
Brand management
2,809
Markenführung
2,807
Deutschland
2,745
Germany
2,644
Theorie
2,604
Theory
2,602
Kundenmanagement
2,563
Marketingmanagement
2,288
Marketing management
2,246
Social Web
2,208
Social web
2,208
Electronic Commerce
2,072
Markenimage
1,996
Brand image
1,993
E-commerce
1,927
Online-Marketing
1,740
Internet marketing
1,702
Kundenwert
1,642
Customer value
1,576
Kundenintegration
1,545
Customer integration
1,544
Vertrauen
1,455
Confidence
1,439
Einzelhandel
1,383
Retail trade
1,364
Brand
1,348
Markenartikel
1,336
Online retailing
1,326
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485
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126
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Article
869
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327
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6
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766
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64
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Sammelwerk
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Graue Literatur
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32
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Case study
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Fallstudie
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Ratgeber
18
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17
Guidebook
17
Working Paper
17
Bibliografie enthalten
12
Bibliography included
12
Lehrbuch
11
Textbook
11
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9
Handbuch
9
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6
Sammlung
6
Konferenzschrift
4
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2
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2
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2
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2
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973
German
230
French
1
Spanish
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Stauss, Bernd
10
Hinterhuber, Hans H.
8
Barnes, Donald C.
7
Gustafsson, Anders
7
Helmke, Stefan
7
Beatty, Sharon E.
6
Van Vaerenbergh, Yves
6
Walsh, Gianfranco
6
Collier, Joel E.
5
Lucas, Robert W.
5
Baker, Melissa A.
4
Bruhn, Manfred
4
Dagger, Tracey S.
4
Dangelmaier, Wilhelm
4
Ferraro, Carla
4
Georgiev, Marin
4
Larivière, Bart
4
Mattila, Anna S.
4
Matzler, Kurt
4
Piccoli, Gabriele
4
Román, Sergio
4
Sands, Sean
4
Seidel, Wolfgang
4
Shin, Hyunju
4
Sirianni, Nancy J.
4
Terziev, Venelin
4
Weinstein, Art
4
Ambika, Anupama
3
Angerer, Thomas
3
Bayón, Tomás
3
Bell, Chip R.
3
Brown, Tom
3
Büttgen, Marion
3
Campbell, Colin L.
3
Chaker, Nawar N.
3
Chen, Jing
3
Cheung, Fung Yi Millissa
3
Chiguvi, Douglas
3
Coenen, Christian
3
Cook, Sarah
3
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Harvard Graduate School of Business Administration
2
AMACOM
1
Conference Board
1
Deutscher Universitäts-Verlag GmbH
1
Droege & Comp. <Düsseldorf>
1
ESCP-EAP European School of Management
1
Excellence-in-Service-Konferenz <6., 2016, Koblenz>
1
Forum Berufsbildung
1
Fraunhofer-Institut für Produktionstechnologie IPT
1
IGI Global
1
Institute of Leadership and Management <London>
1
Instituto Valenciano de Investigaciones Económicas
1
Karlsruher Institut für Technologie
1
MultiPart Garantie AG
1
MultiPart Garantie AG <Ringsheim>
1
Nomos Verlagsgesellschaft
1
Springer Fachmedien Wiesbaden
1
USA / General Accounting Office
1
Universität Rostock
1
Universität Stuttgart
1
Universität Ulm
1
VAWW - Verlag für angewandte Wirtschaftswissenschaften UG
1
Verband Deutscher Maschinen- und Anlagenbau
1
Verlag Dr. Kovač
1
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Published in...
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The journal of services marketing
39
Journal of retailing and consumer services
37
International journal of hospitality management
33
Journal of business research : JBR
33
Journal of service research
18
The service industries journal
16
Journal of service research : JSR
15
SpringerLink / Bücher
15
Journal of service theory and practice
12
International journal of contemporary hospitality management
10
Journal of service theory and practice : JSTP
10
Journal of the Academy of Marketing Science
10
Managing service quality : MSQ ; an international journal
9
Services marketing quarterly
9
International journal of business and economics
8
Journal of marketing
8
Service business
8
International journal of services and operations management
7
Journal of retailing
7
European journal of marketing
6
Gabler Edition Wissenschaft
6
Journal of hospitality marketing & management
6
Journal of service management
6
Psychology & marketing
6
The journal of business & industrial marketing
6
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
6
Tourism management : research, policies, practice
6
Business horizons
5
European journal of marketing : EJM
5
European research studies
5
Europäische Hochschulschriften / 5
5
Harvard-Business-Manager : das Wissen der Besten
5
International journal of consumer studies
5
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
5
International journal of quality and service sciences
5
International journal of services and standards
5
Journal of travel and tourism marketing
5
Manufacturing & service operations management : M & SOM
5
Marketing : ZFP ; journal of research and management
5
Springer eBook Collection / Business and Economics
5
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All
ECONIS (ZBW)
1,201
USB Cologne (EcoSocSci)
1
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1
Geschäftsbeziehungsmanagement : mit 28 Tabellen
Kleinaltenkamp, Michael
(
ed.
);
Plinke, Wulff
(
contributor
)
-
1997
Persistent link: https://www.econbiz.de/10014267617
Saved in:
2
Service : Haupt- oder Nebenleistung im Industriegütergeschäft
Brzoska, Lars
- In:
Innovatives Industriegütermarketing
,
(pp. 33-46)
.
2007
Persistent link: https://www.econbiz.de/10003784657
Saved in:
3
Influence of technical support on brand image among B2B customers
Varghese, Thomas
- In:
Brand research : [an outcome of the second …
,
(pp. 190-206)
.
2009
Persistent link: https://www.econbiz.de/10009623334
Saved in:
4
How customer participation in B2B peer-to-peer problem-solving communities influences the need for traditional customer service
Bone, Sterling A.
;
Fombelle, Paul W.
;
Ray, Kristal R.
; …
- In:
Journal of service research : JSR
18
(
2015
)
1
,
pp. 23-38
Persistent link: https://www.econbiz.de/10010483441
Saved in:
5
Exploring service failure in a business-to-business context
Zhu, Xia
;
Zolkiewski, Judy
- In:
The journal of services marketing
29
(
2015
)
5
,
pp. 367-379
Persistent link: https://www.econbiz.de/10011387791
Saved in:
6
Kundenzufriedenheit durch additive Dienstleistungen : ein kaufphasenspezifischer Operationalisierungs- und Messansatz für industrielle Märkte
Kieffer, Sonja
-
2002
-
1. Auflage
Persistent link: https://www.econbiz.de/10001679708
Saved in:
7
From managing customers to joint venturing with customers : co-creating service value in the digital age
Falkenreck, Christine
;
Wagner, Ralf
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 643-656
Persistent link: https://www.econbiz.de/10013165201
Saved in:
8
Buffering B2B service failure : the role of customer engagement
Sands, Sean
;
Campbell, Colin L.
;
Ferraro, Carla
; …
- In:
Industrial marketing management : the international …
103
(
2022
),
pp. 47-60
Persistent link: https://www.econbiz.de/10013255667
Saved in:
9
The combined effect of product returns experience and switching costs on B2B customer re-purchase intent
Russo, Ivan
;
Confente, Ilenia
;
Gligor, David M.
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
5
,
pp. 664-676
Persistent link: https://www.econbiz.de/10011692481
Saved in:
10
The impact of client-professional relationships in ex ante value creation : a service-dominant logic perspective
Skjølsvik, Tale
- In:
Journal of business-to-business marketing
24
(
2017
)
3
,
pp. 183-199
Persistent link: https://www.econbiz.de/10011763039
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