Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Kundenzufriedenheit"
~subject:"Social web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Kundenzufriedenheit
Social web
Consumer behaviour
81,922
Konsumentenverhalten
79,443
Theorie
9,847
Theory
9,665
Brand management
9,483
Markenführung
9,435
Youth
9,217
Markenartikel
9,145
Relationship marketing
9,024
Beziehungsmarketing
8,994
Jugendliche
8,960
Brand
8,103
Brand image
7,331
Markenimage
7,312
USA
6,286
United States
5,830
Customer satisfaction
5,624
Deutschland
5,526
Online-Handel
5,484
Online retailing
5,472
Social Web
4,904
Germany
4,600
Online-Marketing
4,558
Internet marketing
4,548
Service quality
4,381
Einzelhandel
4,379
Dienstleistungsqualität
4,333
Retail trade
4,328
Werbewirkung
3,772
Advertising effects
3,722
Electronic Commerce
3,583
Verbraucherverhalten
3,579
Experiment
3,532
E-commerce
3,474
Advertising
3,259
Werbung
3,247
Emotion
3,218
Pricing strategy
2,968
more ...
less ...
Online availability
All
Undetermined
5,559
Free
1,771
Type of publication
All
Article
8,700
Book / Working Paper
1,430
Journal
4
Type of publication (narrower categories)
All
Article in journal
8,279
Aufsatz in Zeitschrift
8,279
Aufsatz im Buch
412
Book section
412
Graue Literatur
186
Non-commercial literature
186
Hochschulschrift
156
Working Paper
127
Arbeitspapier
122
Thesis
91
Conference paper
83
Konferenzbeitrag
83
Collection of articles of several authors
56
Sammelwerk
56
Aufsatzsammlung
39
Konferenzschrift
26
Case study
20
Fallstudie
20
Collection of articles written by one author
15
Sammlung
15
Ratgeber
7
Lehrbuch
6
Conference proceedings
5
Guidebook
5
Reprint
5
Textbook
3
Festschrift
2
Amtsdruckschrift
1
Fallstudiensammlung
1
Glossar enthalten
1
Glossary included
1
Government document
1
Handbook
1
Handbuch
1
Statistics
1
Statistik
1
Systematic review
1
Übersichtsarbeit
1
more ...
less ...
Language
All
English
9,876
German
257
French
3
Polish
1
Spanish
1
Author
All
Han, Heesup
57
Usman, Osly
28
Mattila, Anna S.
27
Loureiro, Sandra Maria Correia
23
Filieri, Raffaele
22
Bilgihan, Anil
20
Prentice, Catherine
20
Hollebeek, Linda D.
19
Wong, IpKin Anthony
19
Flavián Blanco, Carlos
18
Dwivedi, Yogesh Kumar
17
Rita, Paulo
17
Balaji, M. S.
16
Hyun, Sunghyup Sean
16
Law, Chun Hung Roberts
16
Prayag, Girish
16
Rather, Raouf Ahmad
16
Wu, Luorong
16
Quach, Sara
15
Casaló, Luis V.
14
Huber, Frank
14
Jang, Soocheong
14
Martínez-López, Francisco J.
14
Gustafsson, Anders
13
Khan, Imran
13
Söderlund, Magnus
13
Aksoy, Lerzan
12
Bang, Nguyen
12
Carlson, Jamie
12
Klaus, Philipp
12
Ko, Eunju
12
Mittal, Vikas
12
Ozuem, Wilson
12
Rahman, Zillur
12
Thaichon, Park
12
Amin, Muslim
11
Dholakia, Utpal M.
11
Gázquez-Abad, Juan Carlos
11
Hennig-Thurau, Thorsten
11
Izogo, Ernest Emeka
11
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
15
IGI Global
7
American Marketing Association
3
RWTH Aachen
3
Technische Universität Braunschweig
3
De Gruyter Oldenbourg
2
International Conference on Innovative Trends in Business Practices for Sustainable Development <2016, Chennai>
2
National Bureau of Economic Research
2
OECD
2
Technische Universität Dresden
2
University of Madras / Department of Commerce
2
Universität Mannheim
2
Verlag Dr. Kovač
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
American Economic Association
1
Association for the Study of the Grants Economy, New Orleans, 27.12.1971
1
Bayerische Landeszentrale für Neue Medien
1
Books on Demand GmbH <Norderstedt>
1
Center of Market Oriented Product and Production Management
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <3, 1978, Chicago, Ill.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <5, 1980, Saint Louis, Mo.>
1
Conference on Consumer Satisfaction, Dissatisfaction, and Complaining Behavior <6, 1981, Bloomington, Ind.>
1
Deutschland / Bundeswehr / Universität Hamburg
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Eberhard Karls Universität Tübingen
1
Edward Elgar Publishing
1
Erasmus Research Institute of Management
1
Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
1
Fachhochschule Salzburg / Studiengang Betriebswirtschaft
1
Friedrich-Schiller-Universität Jena
1
Fritz Knapp Verlag
1
GfK Belgium <Körperschaft>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
1
Handelshochschule Leipzig
1
Haufe-Lexware GmbH & Co. KG
1
Helmut-Schmidt-Universität
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
471
Journal of business research : JBR
370
International journal of hospitality management
212
The journal of services marketing
116
Journal of hospitality marketing & management
112
Journal of travel and tourism marketing
111
Cogent business & management
106
International journal of internet marketing and advertising : IJIMA
104
International journal of contemporary hospitality management
97
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
93
Psychology & marketing
91
Tourism management : research, policies, practice
83
Technological forecasting & social change : an international journal
76
The journal of product & brand management
76
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
75
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
75
International journal of electronic marketing and retailing : IJEMR
71
Asia Pacific journal of marketing and logistics
70
Journal of internet commerce
67
Services marketing quarterly
63
The journal of brand management : an international journal
63
Journal of strategic marketing
62
International journal of consumer studies
60
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
59
The service industries journal
59
Journal of promotion management : innovations in planning and applied research
56
Journal of marketing communications
54
Journal of the Academy of Marketing Science
51
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
51
Journal of electronic commerce research : JECR
50
Journal of service management
50
Service business
50
European journal of marketing : EJM
49
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
49
International journal of advertising : the review of marketing communications
48
Journal of marketing
48
Marketing intelligence & planning
47
International journal of business information systems : IJBIS
45
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
43
Journal of fashion marketing and management
42
more ...
less ...
Source
All
ECONIS (ZBW)
10,126
EconStor
6
OLC EcoSci
2
Showing
1
-
10
of
10,134
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The relationship between
brand
experience,
brand
personality and customer loyalty
Pham Thi Minh Ly
;
Le Tuan Loc
- In:
International journal of business and economics
16
(
2017
)
2
,
pp. 109-126
Persistent link: https://www.econbiz.de/10011971363
Saved in:
2
Effects of Chinese consumers' relationship benefits and satisfaction on attitudes toward foreign
fashion
brands : the moderating role of country of salesperson
Choi, Yu Hua
;
Choo, Ho Jung
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 99-106
Persistent link: https://www.econbiz.de/10011434102
Saved in:
3
Online behaviour of luxury
fashion
brand
advocates
Parrott, Guy
;
Danbury, Annie
;
Kanthavanich, Poramate
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 360-383
Persistent link: https://www.econbiz.de/10011502872
Saved in:
4
Web atmospheric qualities in luxury
fashion
brand
web sites
Kim, Hyeonsoo
;
Choi, Yun Jung
;
Lee, Yuri
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10011502875
Saved in:
5
Effects of social media marketing and selected marketing constructs on stages of
brand
loyalty
Suha Fouad Salem
;
Salem, Sharif Omar
- In:
Global business review
22
(
2021
)
3
,
pp. 650-673
Persistent link: https://www.econbiz.de/10012591346
Saved in:
6
Understanding the social consumer
fashion
brand
engagement journey : insights about reputed
fashion
brands
Naeem, Muhammad
;
Ozuem, Wilson
- In:
The journal of brand management : an international journal
28
(
2021
)
5
,
pp. 510-525
Persistent link: https://www.econbiz.de/10012601209
Saved in:
7
Brand
community and its impact on
brand
love and repurchase intention in the
fashion
industry context
Al Khasawneh, Mohammad Hamdi
;
Eid, Dana
;
Safi, Farah
; …
- In:
International journal of technology marketing : IJTMkt
16
(
2022
)
1/2
,
pp. 88-110
Persistent link: https://www.econbiz.de/10013258245
Saved in:
8
User engagement in social media : an explorative study of Swedish
fashion
brands
Geissinger, Andrea
;
Laurell, Christofer
- In:
Journal of fashion marketing and management
20
(
2016
)
2
,
pp. 177-190
Persistent link: https://www.econbiz.de/10011575484
Saved in:
9
Building
brand
loyalty in e-commerce of
fashion
lingerie
Sanchez Torres, Javier A.
;
Arroyo-Cañada, Francisco-Javier
- In:
Journal of fashion marketing and management
21
(
2017
)
1
,
pp. 103-114
Persistent link: https://www.econbiz.de/10011703068
Saved in:
10
Effects of
brand
experience on
brand
loyalty in
fashion
retail business
Pham Thi Lan Huong
;
Ngo Thi Hong
;
Tran Trieu Khai
- In:
Journal of economic development
23
(
2016
)
3
,
pp. 73-88
Persistent link: https://www.econbiz.de/10011647750
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
