//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Kundenzufriedenheit"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The existence of double jeopar...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Kundenzufriedenheit
Consumer behaviour
39
Konsumentenverhalten
37
Relationship marketing
21
Beziehungsmarketing
19
Brand management
18
Markenführung
17
Brand image
15
Markenimage
15
Australia
13
Brand
13
Markenartikel
13
Australien
12
Theorie
11
Theory
11
Advertising
10
Customer satisfaction
8
Service quality
8
Dienstleistungsqualität
7
USA
7
Customer integration
6
Innovation
6
Internet marketing
6
Kundenintegration
6
Marketing management
6
Marketingmanagement
6
Online-Marketing
6
Social Web
6
Social web
6
Werbung
6
Advertising effects
5
Corporate social responsibility
5
Dienstleistungssektor
5
Market entry
5
Markteintritt
5
Service industry
5
United States
5
Werbewirkung
5
Brand loyalty
4
Celebrity endorsement
4
more ...
less ...
Online availability
All
Undetermined
6
Type of publication
All
Article
8
Type of publication (narrower categories)
All
Article in journal
8
Aufsatz in Zeitschrift
8
Language
All
English
8
Author
All
Johnson, Lester W.
8
Leckie, Civilai
4
Carter, Leanne
2
D'Alessandro, Steven
2
Gray, David
2
Nyadzayo, Munyaradzi
2
Bove, Liliana L.
1
Casidy, Riza
1
Diep Ngoc Su
1
Duy Quy Nguyen-Phuoc
1
Dwivedi, Abhishek
1
Luu Trong Tuan
1
My Than Tran Dinh
1
Nyadzayo, Munyaradzi W.
1
Tien Hanh Duong
1
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
1
European journal of marketing
1
International journal of contemporary hospitality management
1
Journal of marketing management : MM
1
Marketing letters : a journal of research in marketing
1
Services marketing quarterly
1
The journal of brand management : an international journal
1
The journal of services marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
8
Showing
1
-
8
of
8
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Does "true" personal or service loyalty last? : a longitudinal study
Bove, Liliana L.
;
Johnson, Lester W.
- In:
The journal of services marketing
23
(
2009
)
3
,
pp. 187-194
Persistent link: https://www.econbiz.de/10009525754
Saved in:
2
Consumer satisfaction versus churn in the case of upgrades of 3G to 4G cell networks
D'Alessandro, Steven
;
Johnson, Lester W.
;
Gray, David
; …
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
4
,
pp. 489-500
Persistent link: https://www.econbiz.de/10011399092
Saved in:
3
Antecedents of consumer brand engagement and brand loyalty
Leckie, Civilai
;
Nyadzayo, Munyaradzi
;
Johnson, Lester W.
- In:
Journal of marketing management : MM
32
(
2016
)
5/6
,
pp. 558-578
Persistent link: https://www.econbiz.de/10011483114
Saved in:
4
Examining drivers and outcomes of social media brand engagement
Leckie, Civilai
;
Dwivedi, Abhishek
;
Johnson, Lester W.
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
2
,
pp. 350-367
Persistent link: https://www.econbiz.de/10013163333
Saved in:
5
The impact of relational drivers on customer brand engagement and brand outcomes
Nyadzayo, Munyaradzi W.
;
Leckie, Civilai
;
Johnson, Lester W.
- In:
The journal of brand management : an international journal
27
(
2020
)
5
,
pp. 561-578
Persistent link: https://www.econbiz.de/10012297830
Saved in:
6
The "I love o hate them" relationships with cell phone service providers : the role of customer inertia and anger
Carter, Leanne
;
Gray, David
;
D'Alessandro, Steven
; …
- In:
Services marketing quarterly
37
(
2016
)
4
,
pp. 225-240
Persistent link: https://www.econbiz.de/10011628463
Saved in:
7
How does quality of mobile food delivery services influence customer loyalty? : Gronroos’s service quality perspective
Diep Ngoc Su
;
Duy Quy Nguyen-Phuoc
;
Tien Hanh Duong
;
My …
- In:
International journal of contemporary hospitality management
34
(
2022
)
11
,
pp. 4178-4205
Persistent link: https://www.econbiz.de/10013413352
Saved in:
8
Customer brand engagement and co-production : an examination of key boundary conditions in the sharing economy
Casidy, Riza
;
Leckie, Civilai
;
Nyadzayo, Munyaradzi
; …
- In:
European journal of marketing
56
(
2022
)
10
,
pp. 2594-2621
Persistent link: https://www.econbiz.de/10013457378
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->