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Customer relationship management
Peelen, Ed - 2006 - 2. ed.
Persistent link: https://www.econbiz.de/10004508499
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Designing the customer centric organization : a guide to strategy, structure, and process
Galbraith, Jay R. - 2005 - 1. ed.
Persistent link: https://www.econbiz.de/10004828103
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Customer relationship management : perspectives from the marketplace
Knox, Simon (contributor) - 2003
Persistent link: https://www.econbiz.de/10004661749
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Managing working with the public
Goss, Sue (contributor) - 1999
Persistent link: https://www.econbiz.de/10004747586
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Harvard Business Review on customer relationship management
2001
Persistent link: https://www.econbiz.de/10004750978
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CRM at the speed of light : social CRM strategies, tools, and techniques for engaging your customers
Greenberg, Paul - 2010 - 4. ed.
Persistent link: https://www.econbiz.de/10004950505
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The lovemarks effect : winning in the consumer revolution
Roberts, Kevin W. S. - 2006 - 1. ed.
Persistent link: https://www.econbiz.de/10004846106
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Managing customers profitably
Ryals, Lynette - 2008
Persistent link: https://www.econbiz.de/10004926088
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Kundenorientierte Unternehmensführung : Kundenzufriedenheit und -loyalität
Erlbeck, Klaus - 1999
Persistent link: https://www.econbiz.de/10000682725
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Management-Handbuch Electronic Commerce : Grundlagen, Strategien, Praxisbeispiele
Hermanns, Arnold (ed.) - 1999
Persistent link: https://www.econbiz.de/10000683041