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Marketing management : a strat...
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ECONIS (ZBW)
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7
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1
Marketing management : a strategic, decision-making approach
Mullins, John W.
;
Walker, Orville C.
;
Boyd, Harper W.
; …
-
2005
-
5. ed
Persistent link: https://www.econbiz.de/10001795505
Saved in:
2
Marketing management : a strategic decision-making approach
Mullins, John W.
;
Walker, Orville C.
-
2013
-
8. ed
Persistent link: https://www.econbiz.de/10009517183
Saved in:
3
Marketing management : a strategic decision-making approach
Mullins, John W.
-
2009
-
7. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004939117
Saved in:
4
Marketing management : a strategic decision-making approach
Mullins, John W.
;
Walker, Orville C.
-
2013
-
8. ed., internat. ed.
Persistent link: https://www.econbiz.de/10009527620
Saved in:
5
Sales force management : planning, implementation, and control
Churchill, Gilbert A.
;
Ford, Neil M.
;
Walker, Orville C.
-
1985
-
2. ed.
Persistent link: https://www.econbiz.de/10000691063
Saved in:
6
Churchill/Ford/Walker's Sales force management
Johnston, Mark W.
;
Marshall, Greg W.
;
Churchill, Gilbert A.
-
2006
-
8. ed., internat. ed.
Persistent link: https://www.econbiz.de/10002485265
Saved in:
7
Churchill/Ford/Walker's Sales force management
Johnston, Mark W.
;
Ford, Neil M.
-
2003
-
7. ed
Persistent link: https://www.econbiz.de/10001665341
Saved in:
8
Sales force management : planning, implementation, and control
Churchill, Gilbert A.
;
Ford, Neil M.
;
Walker, Orville C.
-
1985
-
2. ed., 3. [Dr.]
Persistent link: https://www.econbiz.de/10004055922
Saved in:
9
Marketing strategy : a decision-focused approach
Walker, Orville C.
(
contributor
)
-
2006
-
5. ed.
Persistent link: https://www.econbiz.de/10004825025
Saved in:
10
Marketing strategy : a decision-focused approach
Walker, Orville C.
(
contributor
)
-
2008
-
6. ed.
Persistent link: https://www.econbiz.de/10004896634
Saved in:
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