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Untangling the relationships between consumer characteristics, shopping values, and behavioral intention in online group buying
Lim, Weng Marc - In: Journal of strategic marketing 25 (2017) 7, pp. 547-566
Persistent link: https://www.econbiz.de/10011855068
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Giving electronic word of mouth (eWOM) as a prepurchase behavior : the case of online group buying
Lim, Weng Marc; Ahmed, Pervaiz Khalid; Ali, Md. Yunus - In: Journal of business research : JBR 146 (2022), pp. 582-604
Persistent link: https://www.econbiz.de/10013271449
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20 years of Electronic Commerce Research
Kumar, Satish; Lim, Weng Marc; Pandey, Nitesh; … - In: Electronic commerce research 21 (2021) 1, pp. 1-40
Persistent link: https://www.econbiz.de/10012543639
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Domino effect of parasocial interaction : of vicarious expression, electronic word-of-mouth, and bandwagon effect in online shopping
Nadroo, Zeeshan Majeed; Lim, Weng Marc; Naqshbandi, … - In: Journal of retailing and consumer services 78 (2024), pp. 1-12
Persistent link: https://www.econbiz.de/10015085017
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Sense of virtual community and perceived critical mass in online group buying
Lim, Weng Marc - In: Journal of strategic marketing 22 (2014) 3, pp. 268-283
Persistent link: https://www.econbiz.de/10010384766
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Understanding the influence of online flow elements on hedonic and utilitarian online shopping experiences : a case of online group buying
Lim, Weng Marc - In: The journal of information systems : JIS ; a semiannual … 28 (2014) 2, pp. 287-306
Persistent link: https://www.econbiz.de/10010474830