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Pricing strategy
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Pandey, Neeraj
9
Singh, Gaganpreet
4
Tripathi, Avinash
4
Maheshwari, Vaibhav
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Journal of revenue and pricing management
2
Australasian marketing journal
1
International journal of revenue management : IJRM
1
Journal of fashion marketing and management
1
Journal of international consumer marketing
1
Journal of promotion management : innovations in planning and applied research
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The international review of retail, distribution and consumer research
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ECONIS (ZBW)
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1
Leveraging return policy for price premium
Singh, Gaganpreet
;
Pandey, Neeraj
- In:
Journal of revenue and pricing management
14
(
2015
)
4
,
pp. 276-292
Persistent link: https://www.econbiz.de/10011439976
Saved in:
2
Revisiting three decades of price premium research in marketing : a literature review
Singh, Gaganpreet
;
Pandey, Neeraj
- In:
International journal of revenue management : IJRM
8
(
2014/2015
)
3/4
,
pp. 219-240
Persistent link: https://www.econbiz.de/10011546881
Saved in:
3
Are nine-ending prices equally influential in Eastern culture for pricing green products?
Tripathi, Avinash
;
Pandey, Neeraj
- In:
Journal of international consumer marketing
30
(
2018
)
3
,
pp. 192-205
Persistent link: https://www.econbiz.de/10011917560
Saved in:
4
Price framing literature : past, present, and future
Tripathi, Avinash
;
Pandey, Neeraj
- In:
The marketing review
17
(
2017
)
3
,
pp. 307-336
Persistent link: https://www.econbiz.de/10011853813
Saved in:
5
Voluntary pricing mechanisms for green product purchase : altruistic versus self-enhancing consideration
Tripathi, Avinash
;
Pandey, Neeraj
- In:
The international review of retail, distribution and …
29
(
2019
)
2
,
pp. 198-217
Persistent link: https://www.econbiz.de/10012208860
Saved in:
6
Promotional framing of green products : mediating role of sale proneness
Tripathi, Avinash
;
Pandey, Neeraj
- In:
Journal of promotion management : innovations in …
25
(
2019
)
7
,
pp. 983-1008
Persistent link: https://www.econbiz.de/10012179086
Saved in:
7
Four decades of coupon research in pricing : evolution, development, and practice
Pandey, Neeraj
;
Maheshwari, Vaibhav
- In:
Journal of revenue and pricing management
16
(
2017
)
4
,
pp. 397-416
Persistent link: https://www.econbiz.de/10011771216
Saved in:
8
Determinants of celebrity-owned brands leveraging price premium
Singh, Gaganpreet
;
Pandey, Neeraj
- In:
Journal of fashion marketing and management
21
(
2017
)
3
,
pp. 361-384
Persistent link: https://www.econbiz.de/10011773345
Saved in:
9
The determinants of green packaging that influence buyers’ willingness to pay a price premium
Singh, Gaganpreet
;
Pandey, Neeraj
- In:
Australasian marketing journal
26
(
2018
)
3
,
pp. 221-230
Persistent link: https://www.econbiz.de/10011954219
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