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Values, lifestyles, and psychographics
Kahle, Lynn R. (contributor) - 1997
Persistent link: https://www.econbiz.de/10004347392
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Psychologie der Marke : die Marke aus der Sicht des Verbrauchers
Sommer, Rudolf - 1998
Persistent link: https://www.econbiz.de/10004567135
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Inside the mind of the shopper : the science of retailing
Sorensen, Herb - 2009
Persistent link: https://www.econbiz.de/10004938614
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Consumer psychology
Pasricha, Seema - 2007
Persistent link: https://www.econbiz.de/10004899184
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Handbook of consumer psychology
Haugtvedt, Curtis P. (contributor) - 2008
Persistent link: https://www.econbiz.de/10004899345
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Consumer psychology
Jansson-Boyd, Cathrine V. - 2010
Persistent link: https://www.econbiz.de/10004951092
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Psychologie im Marketing
Palupski, Rainer - 1999 - Als Ms. gedr.
Persistent link: https://www.econbiz.de/10000683441
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Why we shop : emotional rewards and retail strategies
Pooler, Jim - 2003
Persistent link: https://www.econbiz.de/10004460646
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The psychology of entertainment media : blurring the lines between entertainment and persuasion
Shrum, L. J. (contributor) - 2004
Persistent link: https://www.econbiz.de/10004735215
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Living it up : our love affair with luxury
Twitchell, James B. - 2002
Persistent link: https://www.econbiz.de/10004751210