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~subject:"Public relations"
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Public relations
Unternehmenskultur
16,822
Corporate culture
15,760
Öffentlichkeitsarbeit
8,713
Deutschland
2,600
Germany
2,511
Theory
2,053
Theorie
2,052
Corporate social responsibility
2,051
Corporate Social Responsibility
2,045
Organizational change
1,911
Organisatorischer Wandel
1,896
Bibliometrics
1,716
Bibliometrie
1,709
USA
1,605
Kommunikation
1,578
United States
1,552
Corporate disclosure
1,520
Unternehmenspublizität
1,520
Führungsstil
1,420
Leadership style
1,405
Literature review
1,404
Unternehmensethik
1,402
Communication
1,376
Business ethics
1,347
Organizational behaviour
1,205
Verhalten in Organisationen
1,200
Strategisches Management
1,169
Management
1,165
Internal communication
1,144
Interne Kommunikation
1,144
Corporate reputation
1,087
Unternehmenserfolg
1,087
literature review
1,077
Firmenimage
1,076
Strategic management
1,062
Firm performance
1,038
Multinationales Unternehmen
1,021
Innovation
1,013
Managers
993
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Online availability
All
Undetermined
2,295
Free
1,120
Type of publication
All
Article
5,401
Book / Working Paper
3,269
Journal
37
Type of publication (narrower categories)
All
Article in journal
3,555
Aufsatz in Zeitschrift
3,555
Aufsatz im Buch
1,818
Book section
1,818
Graue Literatur
603
Non-commercial literature
603
Hochschulschrift
532
Thesis
414
Collection of articles of several authors
393
Sammelwerk
393
Arbeitspapier
315
Working Paper
315
Aufsatzsammlung
249
Case study
240
Fallstudie
240
Bibliografie enthalten
182
Bibliography included
182
Lehrbuch
115
Konferenzschrift
113
Textbook
109
Ratgeber
95
Guidebook
88
Conference proceedings
79
Conference paper
56
Handbook
56
Handbuch
56
Konferenzbeitrag
56
Amtsdruckschrift
53
Government document
53
Collection of articles written by one author
21
Sammlung
21
Fallstudiensammlung
17
Glossar enthalten
16
Glossary included
16
Interview
15
Mehrbändiges Werk
13
Multi-volume publication
13
Nachschlagewerk
13
Reference book
13
Wörterbuch
11
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English
6,182
German
2,467
French
43
Polish
17
Russian
15
Dutch
14
Spanish
7
Italian
6
Swedish
6
Hungarian
4
Norwegian
2
Finnish
1
Croatian
1
Portuguese
1
Romanian
1
Undetermined
1
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Author
All
Zerfaß, Ansgar
72
Lies, Jan
67
Bruhn, Manfred
59
Bentele, Günter
34
Röttger, Ulrike
34
Coombs, W. Timothy
32
Heath, Robert L.
30
Melewar, T. C.
25
Hussainey, Khaled
18
Sriramesh, Krishnamurthy
18
Sievert, Holger
17
Esch, Franz-Rudolf
16
Romenti, Stefania
16
Verčič, Dejan
16
Balmer, John M. T.
15
Camilleri, Mark Anthony
15
Ingenhoff, Diana
15
Scott, David Meerman
15
Ihlen, Øyvind
14
Mast, Claudia
14
Piwinger, Manfred
14
Saxton, Gregory D.
14
Szyszka, Peter
14
Waters, Richard D.
14
Gregory, Anne
13
Holladay, Sherry J.
13
Pang, Augustine
13
Podnar, Klement
13
Adlmaier-Herbst, Dieter Georg
12
Hoffjann, Olaf
12
Huck-Sandhu, Simone
12
L'Etang, Jacquie
12
Langner, Tobias
12
Meckel, Miriam
12
Morsing, Mette
12
Ruler, Betteke van
12
Wiedmann, Klaus-Peter
12
Brömmling, Ulrich F.
11
Ehrmann, Michael
11
Jin, Jim Y.
11
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Institution
All
Springer Fachmedien Wiesbaden
69
National Bureau of Economic Research
13
Verlag Dr. Kovač
8
OECD
7
Herbert von Halem Verlag
5
Nuclear Energy Agency
5
Taylor and Francis
5
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
4
IGI Global
4
Nomos Verlagsgesellschaft
4
Basel Committee on Banking Supervision
3
Chartered Institute of Public Relations
3
Europäische Kommission
3
Gemeinschaftswerk der Evangelischen Publizistik
3
Institut für Medienentwicklung und Kommunikation <Frankfurt, Main>
3
International Association of Business Communicators
3
Kanada
3
Organisation for Economic Co-operation and Development
3
Uni-Taschenbücher GmbH
3
Universität Bayreuth / Lehrstuhl Wirtschaftsgeographie und Regionalplanung
3
Universität Hamburg / Arbeitsbereich Unternehmenskommunikation
3
Advertising Federation of America / Bureau of Research and Education
2
Akademische Gesellschaft für Unternehmensführung & Kommunikation
2
Annual Congress of American Industry <51., 1946, New York, NY>
2
Association Technique d'Harmonisation de Cabinets d'Audit et de Conseil
2
BDW, Deutscher Kommunikationsverband
2
Deutsche Landwirtschafts-Gesellschaft
2
Edward Elgar Publishing
2
European Public Relations Education and Research Association
2
Europäische Kommission / Europäisches Amt für Betrugsbekämpfung
2
Europäische Kommission / Generaldirektion Kommunikation
2
F.A.Z.-Institut für Management-, Markt- und Medieninformationen
2
Fördergesellschaft Marketing an der Universität Augsburg
2
Gesellschaft für Westfälische Wirtschaftsgeschichte
2
Haufe-Lexware GmbH & Co. KG
2
Institut für Ökologische Wirtschaftsforschung <Berlin>
2
Institute of Public Relations
2
Interdisziplinäre Tagung des Forschungsnetzwerkes Europäische Kulturen in der Wirtschaftskommunikation <17., 2017, Frankfurt am Main>
2
International Monetary Fund
2
Leuphana Universität Lüneburg
2
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Published in...
All
Corporate communications : an international journal
191
Journal of communication management : an international journal
143
Journal of business ethics : JOBE
87
SpringerLink / Bücher
85
Journal of business research : JBR
78
The accounting review : a publication of the American Accounting Association
63
Public Relations : ein Handbuch
52
Corporate social responsibility and environmental management
48
International journal of business communication : IJBC ; a publication of the Association of Business Communication
46
Journal of accounting & economics
44
Corporate reputation review : an international journal
42
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
41
Handbuch Unternehmenskommunikation
40
The global public relations handbook : theory, research, and practice
38
Journal of communication management
36
Journal of promotion management : JPM
33
Routledge new directions in public relations and communication research
33
Journal of marketing communications
32
Exploring public relations
30
Management communication quarterly : an international journal
30
Research
30
Journal of accounting and public policy
29
Europäische Hochschulschriften / 5
28
Business strategy and the environment
27
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
25
International journal of business communication : IJBC : a publication of the Association for Business Communication
24
Springer eBook Collection
24
Accounting, auditing & accountability journal
23
New media and public relations
23
Organisationskommunikation
23
PR-Praxis
23
The handbook of crisis communication
23
Accounting forum : advancing the interdisciplinary and global connection of accounting research
22
European journal of marketing : EJM
20
Journal of business strategy
20
Nonprofit-PR
20
Public Relations
20
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
19
Journal of public relations research : a quarterly publication of the Public Relations Division of the Association for Education in Journalism and Mass Communication
19
Routledge research in public relations
19
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Source
All
ECONIS (ZBW)
8,692
Other ZBW resources
14
USB Cologne (EcoSocSci)
1
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1
An empirical invesitgation of corporate identity communication on Hong Kong hotels' websites
Mohammed, Ibrahim
;
Denizci Guillet, Basak
;
Law, Chun …
- In:
Journal of hospitality marketing & management
25
(
2016
)
5/6
,
pp. 676-705
Persistent link: https://www.econbiz.de/10011578919
Saved in:
2
Wally Olins (1930 - 2014), corporate identity ascendancy and corporate brand hegemony : celebrating the life of Wally Olins ; leading corporate identity exponent and prominent bran...
Balmer, John M. T.
- In:
The journal of brand management : an international journal
21
(
2014
)
6
,
pp. 459-468
Persistent link: https://www.econbiz.de/10010423879
Saved in:
3
Corporate citizenship : challenging the corporate centricity in corporate marketing
Andersen, Sophie Esmann
;
Johansen, Trine Susanne
- In:
Journal of business research : JBR
131
(
2021
),
pp. 686-699
Persistent link: https://www.econbiz.de/10012545106
Saved in:
4
Quo vadis corporate marketing?
Podnar, Klement
;
Balmer, John M.T.
- In:
Journal of business research : JBR
134
(
2021
),
pp. 642-646
Persistent link: https://www.econbiz.de/10012643939
Saved in:
5
Corporate branding and corporate social responsibility : toward a multi-stakeholder interpretive perspective
Maon, François
;
Swaen, Valérie
;
De Roeck, Kenneth
- In:
Journal of business research : JBR
126
(
2021
),
pp. 64-77
Persistent link: https://www.econbiz.de/10012494305
Saved in:
6
Advances in corporate brand, corporate heritage, corporate identity and corporate marketing scholarship
Balmern, John M. T.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1462-1471
Persistent link: https://www.econbiz.de/10011754988
Saved in:
7
The real mission of the mission statement : a systematic review of the literature
Alegre, Inés
;
Berbegal-Mirabent, Jasmina
;
Guerrero, Adrián
- In:
Journal of management & organization : JMO
24
(
2018
)
4
,
pp. 456-473
Persistent link: https://www.econbiz.de/10011936761
Saved in:
8
Communicating legal information to online customers transparently : a multidisciplinary multistakeholderist perspective
Seizov, Ognyan
;
Wulf, Alexander J.
- In:
Journal of international consumer marketing
33
(
2021
)
2
,
pp. 159-177
Persistent link: https://www.econbiz.de/10012483608
Saved in:
9
The Internet of total corporate communications, quaternary corporate communications and the corporate marketing Internet revolution : commentary
Balmer, John M. T.
;
Yen, Dorothy A.
- In:
Journal of marketing management : MM
33
(
2017
)
1/2
,
pp. 131-144
Persistent link: https://www.econbiz.de/10011697787
Saved in:
10
Putting your mouth where your money goes! : "where" and "how" to communicate to maximize the impact of corporate social programs
Siaw, Christopher Agyapong
;
Lie, David Sugianto
; …
- In:
European journal of marketing
56
(
2022
)
12
,
pp. 3381-3417
Persistent link: https://www.econbiz.de/10013457435
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