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~subject:"Relationship marketing"
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Relationship marketing
Innovation
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Consumer behaviour
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Theorie
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Theory
25,084
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6,576
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5,766
Kundenzufriedenheit
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Customer satisfaction
5,558
China
5,522
Patent
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Social Web
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5,112
Produktentwicklung
4,978
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Han, Heesup
40
Hollebeek, Linda D.
32
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28
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28
Huber, Frank
27
Kumar, V.
24
Herrmann, Andreas
22
Loureiro, Sandra Maria Correia
22
Bang, Nguyen
20
Klaus, Philipp
19
Prentice, Catherine
19
Gil Saura, Irene
18
Gustafsson, Anders
18
Homburg, Christian
18
Rather, Raouf Ahmad
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Usman, Osly
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Ahn, Jiseon
16
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15
Khan, Imran
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Lemon, Katherine N.
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Mittal, Vikas
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Quach, Sara
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Schramm-Klein, Hanna
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Sesé, F. Javier
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So, Kevin Kam Fung
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Swoboda, Bernhard
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Wangenheim, Florian von
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Wong, IpKin Anthony
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Balaji, M. S.
14
Evanschitzky, Heiner
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Foscht, Thomas
14
Hyun, Sunghyup Sean
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Japutra, Arnold
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Aksoy, Lerzan
13
Bilgihan, Anil
13
Das, Gopal
13
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McDonald, Heath
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A. C. Nielsen Company <Northbrook, Ill.>
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AMA Summer Academic Conference <2021, Online>
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AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
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Arthur D. Little International Inc. <Wiesbaden>
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Bertelsmann Stiftung
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Books on Demand GmbH <Norderstedt>
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1
Logos Verlag Berlin
1
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Journal of retailing and consumer services
461
Journal of business research : JBR
390
International journal of hospitality management
168
The journal of services marketing
123
The journal of product & brand management
99
Journal of the Academy of Marketing Science
82
The journal of brand management : an international journal
77
Journal of hospitality marketing & management
76
Psychology & marketing
76
Cogent business & management
75
Industrial marketing management : the international journal for industrial and high-tech firms
75
Asia Pacific journal of marketing and logistics
71
International journal of contemporary hospitality management
69
Journal of travel and tourism marketing
68
Journal of strategic marketing
67
The service industries journal
67
Journal of retailing
66
Journal of service management
59
European journal of marketing : EJM
55
Journal of marketing
55
The international review of retail, distribution and consumer research
55
Journal of service research : JSR
53
Marketing intelligence & planning
53
SpringerLink / Bücher
53
Tourism management : research, policies, practice
50
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
49
Services marketing quarterly
49
International journal of retail & distribution management
48
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
47
The journal of business & industrial marketing
46
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
45
International journal of internet marketing and advertising : IJIMA
44
Service business
43
International journal of retail and distribution management
42
The international journal of bank marketing : IJBM
41
International journal of electronic marketing and retailing : IJEMR
38
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
37
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
37
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
36
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
36
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ECONIS (ZBW)
9,472
BASE
1
USB Cologne (EcoSocSci)
1
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1
Managing trade-in programs based on product characteristics and customer heterogeneity in business-to-business markets
Li, Kate J.
;
Fong, Duncan K. H.
;
Xu, Susan H.
- In:
Manufacturing & service operations management : M & SOM
13
(
2011
)
1
,
pp. 108-123
Persistent link: https://www.econbiz.de/10008905483
Saved in:
2
The role of brand loyalty & image development integrated with brand awareness, service quality, product strategy & price strategy : an persfective Asia
Harlie, M.
;
Periyadi
;
Zulfikar, Rizka
;
Permana, Yudi
- In:
International journal of management innovation systems …
6
(
2021
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10012647926
Saved in:
3
Die Wirkung kundenorientierter Produkt-Vorankündigungen : eine empirische Untersuchung am Beispiel der Automobilindustrie
Merkel, Oliver
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003426340
Saved in:
4
Strategic market creation : a new perspective on marketing and
innovation
management
Tollin, Karin
(
ed.
);
Carù, Antonella
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003685388
Saved in:
5
Erfolgsfaktoren in der Gastronomie : eine marktorientierte Analyse am Standort München
Ranzinger, Alexandra
-
2000
-
[Electronic ed.]
Persistent link: https://www.econbiz.de/10001515103
Saved in:
6
Emotion und Marke als Einflussfaktor der wahrgenommenen Preisfairness : eine theoretische und empirisch experimentelle Analyse
Huber, Frank
;
Vollhardt, Kai
;
Heußler, Tobias
-
2006
Persistent link: https://www.econbiz.de/10003297819
Saved in:
7
Fasten your seatbelt : the passenger is flying the plane
Taneja, Nawal K.
-
2005
Persistent link: https://www.econbiz.de/10002811848
Saved in:
8
Product and service
innovation
with customer recognition
Li, Jiaoyang
- In:
Decision sciences
55
(
2024
)
1
,
pp. 17-32
Persistent link: https://www.econbiz.de/10014473255
Saved in:
9
The influence of service quality, product quality, price, and
innovation
on customer loyalty at satay restaurant with the customer satisfaction as an intervening variable
Mulady, Rifda Zahida
;
Sumadi
-
2023
Persistent link: https://www.econbiz.de/10014325903
Saved in:
10
Fasten Your Seatbelt: The Passenger is Flying the Plane
Taneja, Nawal K.
-
2018
-
First edition.
Persistent link: https://www.econbiz.de/10013183068
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