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Who are you and what do you value? : investigating the role of personality traits and customer-perceived value in online customer engagement

Marbach, Julia; Raquel, Cristiana; Nunan, Daniel - In: Journal of marketing management : MM 32 (2016) 5/6, pp. 502-525

Persistent link: https://www.econbiz.de/10011483111

Together we tango : value facilitation and customer participation in Airbnb

Jiang, Yangyang; Balaji, M. S.; Jha, Subhash - In: International journal of hospitality management 82 (2019), pp. 169-180

Persistent link: https://www.econbiz.de/10012121670

Market orientation and service innovation on customer perceived value : the case of supermarket retailers

Yeh, Ying-Pin - In: Management research review 39 (2016) 4, pp. 449-467

Persistent link: https://www.econbiz.de/10011563837

Customer-perceived value in long-term buyer-supplier relationships : the general B2B insurance sector

Xuan Nhi Nguyen; Thaichon, Park; Phi Van Nguyen Thanh - In: Services marketing quarterly 40 (2019) 1, pp. 48-65

Persistent link: https://www.econbiz.de/10012179156

Customer-perceived value and loyalty : how do key service quality dimensions matter in the context of B2C e-commerce?

Jiang, Ling; Jun, Minjoon; Yang, Zhilin - In: Service business 10 (2016) 2, pp. 301-317

Persistent link: https://www.econbiz.de/10011722302

A systematic approach to prioritizing R&D projects based on customer-perceived value using opinion mining

Yoon, Byungun; Jeong, Yujin; Lee, Keeeun; Lee, Sungjoon - In: Technovation : the international journal of … 98 (2020), pp. 1-19

Persistent link: https://www.econbiz.de/10012608005

Enhancing customer retention using customer relationship management approach in car loan bussiness

Simanjuntak, Megawati; Putri, Nadia E.; Yuliati, Lilik N.; … - In: Cogent business & management 7 (2020) 1, pp. 1-17

The objective of this study was to analyse the effects of customer-perceived value, corporate image, and service quality on customer satisfaction, as well as to analyse the direct effect of switching barriers on customer retention, and to analyse the direct and indirect effects of customer...

Persistent link: https://www.econbiz.de/10012625444

Black Friday rituals, customer perceived value andloyalty among young adult customers in SouthAfrica : a Stimulus-Organism-Response perspective

Svotwa, Tendai Douglas; Roberts-Lombard, Mornay; … - In: Cogent business & management 7 (2020) 1, pp. 1-14

The study explores the nexus of relationship between Black Friday rituals, customer value and customer loyalty among young adult customers in South Africa. A descriptive research design was followed and data were collected from 400 young adult customers aged 18-35 in the Gauteng province of...

Persistent link: https://www.econbiz.de/10012626606

Customer engagement and hotel booking intention : the mediating and moderating roles of customer-perceived value and brand reputation

Touni, Reham; Kim, Woo Gon; Kavitha Haldorai; Rady, Ahmed - In: International journal of hospitality management 104 (2022), pp. 1-11

Persistent link: https://www.econbiz.de/10013255940

Relationship marketing and customer loyalty in Ghana's informal economy : does customer perceived value matter?

Tettey, Louis Numelio; Aggrey, Oliver Kwabena; … - In: Journal of African business 24 (2023) 3, pp. 427-443

Persistent link: https://www.econbiz.de/10014320505