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Consumers' decision-making and satisfaction in the center of mass customization systems in the automotive industry
Hasenmaile-Aspin, Johanna - 2022
Persistent link: https://www.econbiz.de/10013349235
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Traditional food products : the effect of consumers’ characteristics, product knowledge, and perceived value on actual purchase
Cacciolatti, Luca A.; Garcia, Claire C.; Kalantzakis, Marios - In: Journal of international food & agribusiness marketing … 27 (2015) 3, pp. 155-176
Persistent link: https://www.econbiz.de/10011341893
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Implementing customer knowledge management with internet social networking
Yeh, Hsiaoping - In: International journal of knowledge management studies : … 5 (2012/14) 3/4, pp. 322-338
Persistent link: https://www.econbiz.de/10011346943
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Uncovering collaborative value creation patterns and establishing corresponding customer roles
Moeller, Sabine; Ciuchita, Robert; Mahr, Dominik; … - In: Journal of service research : JSR 16 (2013) 4, pp. 471-487
Persistent link: https://www.econbiz.de/10010203524
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The cycle of customer value : a model integrating customer and firm perspectives
Martelo-Landroguez, Silvia; Barroso-Castro, Carmen; … - In: Journal of business economics and management 16 (2015) 2, pp. 467-481
Persistent link: https://www.econbiz.de/10011516001
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Interpreting value in the customer service experience using customer-dominant logic
Tynan, Caroline; McKechnie, Sally; Hartley, Stephanie - In: Journal of marketing management : MM 30 (2014) 9/10, pp. 1058-1081
Persistent link: https://www.econbiz.de/10010411295
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How value creation and relationship quality coalignment affects a firm's performance : an empirical analysis
López Sánchez, José Ángel; Santos Vijande, María … - In: Journal of marketing channels : ... distribution … 22 (2015) 3, pp. 214-230
Persistent link: https://www.econbiz.de/10011386724
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The impact of customer education on the perception of made in Italy products in the agri-food sector
Pellicelli, Anna Claudia; Franzé, Claudia - In: International journal of applied behavioral economics : … 10 (2021) 2, pp. 35-52
Persistent link: https://www.econbiz.de/10012518191
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Empirical exploration of customer management focus and its impact on business performance
In: Ekonomický časopis : časopis pre ekonomickú … 68 (2020) 7, pp. 714-736
Persistent link: https://www.econbiz.de/10012591142
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What omnichannel really means?
Akter, Shahriar; Hossain, Tasnim M. Taufique; Strong, … - In: Journal of strategic marketing 29 (2021) 7, pp. 567-573
Persistent link: https://www.econbiz.de/10012608878