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~subject:"Relationship marketing"
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Relationship marketing
Konsumentenverhalten
79,110
Consumer behaviour
78,677
Technischer Fortschritt
50,052
Technological change
40,537
Theorie
21,049
Theory
20,589
Innovation
12,902
Innovationsdiffusion
12,713
Innovation diffusion
12,456
USA
10,050
United States
9,584
Beziehungsmarketing
9,099
Markenführung
7,401
Brand management
7,398
Deutschland
7,259
Mobilkommunikation
6,890
Mobile communications
6,821
Markenimage
6,537
Brand image
6,513
Germany
6,248
Welt
5,813
World
5,704
Kundenzufriedenheit
5,629
Customer satisfaction
5,627
Online-Handel
5,571
Online retailing
5,556
Social Web
5,110
Social web
5,107
Wirtschaftswachstum
4,881
Online-Marketing
4,639
Electronic Commerce
4,637
Internet marketing
4,604
Dienstleistungsqualität
4,589
Service quality
4,586
Produktivität
4,493
Innovation adoption
4,436
E-commerce
4,399
Innovationsakzeptanz
4,398
Einzelhandel
4,331
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4,507
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1,478
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7,497
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1,586
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Fallstudie
29
Bibliografie enthalten
17
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15
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15
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Han, Heesup
40
Hollebeek, Linda D.
33
Verhoef, Peter C.
30
Mattila, Anna S.
28
Kumar, V.
25
Loureiro, Sandra Maria Correia
23
Huber, Frank
21
Klaus, Philipp
19
Prentice, Catherine
19
Rather, Raouf Ahmad
19
Bang, Nguyen
18
Gil Saura, Irene
17
Sesé, F. Javier
17
Usman, Osly
17
Ahn, Jiseon
16
Karjaluoto, Heikki
16
Khan, Imran
16
So, Kevin Kam Fung
16
Grewal, Dhruv
15
Herrmann, Andreas
15
Lemon, Katherine N.
15
Mittal, Vikas
15
Schramm-Klein, Hanna
15
Swoboda, Bernhard
15
Wangenheim, Florian von
15
Wong, IpKin Anthony
15
Balaji, M. S.
14
Evanschitzky, Heiner
14
Foscht, Thomas
14
Gustafsson, Anders
14
Hyun, Sunghyup Sean
14
Japutra, Arnold
14
Quach, Sara
14
Aksoy, Lerzan
13
Bilgihan, Anil
13
Das, Gopal
13
McDonald, Heath
13
Rahman, Zillur
13
Sreejesh, S.
13
Tanford, Sarah
13
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Springer Fachmedien Wiesbaden
9
American Marketing Association
8
IGI Global
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
De Gruyter Oldenbourg
2
Friedrich-Schiller-Universität Jena
2
Springer-Verlag GmbH
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
Bertelsmann Stiftung
1
Business Decisions Limited <Royal Tunbridge Wells>
1
Customs Co-operation Council
1
Deutschland / Bundeswehr / Universität Hamburg
1
Edward Elgar Publishing
1
European Marketing Academy
1
Fraunhofer-Informationszentrum Raum und Bau
1
Gesellschaft für Ökologische Kommunikation mbH
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Graduate School of Business Administration
1
Haufe-Lexware GmbH & Co. KG
1
INSEAD
1
Information Resources Management Association
1
Institut für Markt- und Distributionsforschung <Köln>
1
Intergovernmental Maritime Consultative Organization
1
Kanada / Department of Industry, Trade and Commerce
1
Landesanstalt für Medien Nordrhein-Westfalen
1
Leipziger Universitätsverlag GmbH
1
Logos Verlag Berlin
1
Manz'sche Verlags- und Universitätsbuchhandlung
1
MultiPart Garantie AG
1
MultiPart Garantie AG <Ringsheim>
1
NetLibrary, Inc
1
Nomos Verlagsgesellschaft
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Society for Consumer Psychology.
1
Summer Educators' Conference <2013, Boston, Mass.>
1
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Published in...
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Journal of retailing and consumer services
464
Journal of business research : JBR
361
International journal of hospitality management
169
The journal of services marketing
118
The journal of product & brand management
98
Journal of the Academy of Marketing Science
78
The journal of brand management : an international journal
77
Cogent business & management
75
Psychology & marketing
75
Journal of hospitality marketing & management
73
Asia Pacific journal of marketing and logistics
70
International journal of contemporary hospitality management
70
Journal of travel and tourism marketing
68
Journal of retailing
66
Journal of strategic marketing
66
The service industries journal
66
Industrial marketing management : the international journal for industrial and high-tech firms
63
Journal of service management
55
The international review of retail, distribution and consumer research
54
Journal of marketing
53
Journal of service research : JSR
53
Marketing intelligence & planning
52
Tourism management : research, policies, practice
51
European journal of marketing : EJM
50
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
49
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
49
Services marketing quarterly
49
International journal of retail & distribution management
48
SpringerLink / Bücher
48
International journal of internet marketing and advertising : IJIMA
44
International journal of electronic customer relationship management : IJECRM
42
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
42
International journal of retail and distribution management
42
Service business
42
The international journal of bank marketing : IJBM
42
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
40
International journal of electronic marketing and retailing : IJEMR
38
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
37
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
37
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
36
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ECONIS (ZBW)
9,084
USB Cologne (EcoSocSci)
2
BASE
1
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date (oldest first)
1
A conceptual model of the drivers and outcomes of mobile CRM application adoption
Rodriguez, Michael
;
Trainor, Kevin
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 67-84
Persistent link: https://www.econbiz.de/10011555654
Saved in:
2
When loyalty goes mobile : effects of mobile loyalty apps on purchase, redemption, and competition
Son, Yoonseock
;
Oh, Wonseok
;
Han, Sang Pil
;
Park, Sungho
- In:
Information systems research : ISR
31
(
2020
)
3
,
pp. 835-847
Persistent link: https://www.econbiz.de/10012298128
Saved in:
3
E-service quality and trust on customer's patronage intention : moderation effect of adoption of advanced technologies
Muhammad Sabbir Rahman
;
Hossain, Md Afnan
;
Zaman, …
- In:
Journal of global information management : an official …
28
(
2020
)
1
,
pp. 39-55
Persistent link: https://www.econbiz.de/10012183249
Saved in:
4
How perceived trust mediates merchant's intention to use a mobile wallet technology
Singh, Nidhi
;
Sinha, Neena
- In:
Journal of retailing and consumer services
52
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012132166
Saved in:
5
App adoption : the effect on purchasing of customers who have used a mobile website previously
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of interactive marketing : a quarterly …
47
(
2019
),
pp. 16-34
Persistent link: https://www.econbiz.de/10012060909
Saved in:
6
The customer trust and customer commitment of e-customer relationship management : study at Jordan of mobile phone services
Al-nassar, Bilal Ali Yaseen
- In:
International journal of electronic customer …
9
(
2015
)
1
,
pp. 33-55
Persistent link: https://www.econbiz.de/10011575147
Saved in:
7
Examining the antecedents and consequences of customers' trust toward mobile retail apps in India
Kaushik, Arun Kumar
;
Mohan, Geetha
;
Kumar, Vikas
- In:
Journal of internet commerce
19
(
2020
)
1
,
pp. 1-31
Persistent link: https://www.econbiz.de/10012179609
Saved in:
8
Determinants and effects of mobile service customization : an empirical study of A2P SMS adoption
Boonlert Watjatrakul
- In:
International journal of information systems in the …
10
(
2018
)
4
,
pp. 73-87
Persistent link: https://www.econbiz.de/10011938753
Saved in:
9
Comparing mobile and Internet adoption factors of loyalty and satisfaction with online shopping consumers
Amoroso, Donald L.
;
Ogawa, Mikako
- In:
International journal of e-business research : an …
9
(
2013
)
2
,
pp. 24-45
Persistent link: https://www.econbiz.de/10009793135
Saved in:
10
User continuance intention towards mobile Internet service : the case of WiMAX in Korea
Kim, Hee-woong
;
Gupta, Sumeet
;
Jeon, Yoon-seung
- In:
Journal of global information management : an official …
21
(
2013
)
4
,
pp. 121-142
Persistent link: https://www.econbiz.de/10010252954
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