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Can sharing with others whom consumers can't see increase their sense of community? : an examination of social presence on sharing platforms
Woo, Hongjoo; Shin, Daeun Chloe; Kim, Naeun; Tong, Zhenghao - In: Journal of retailing and consumer services 76 (2024), pp. 1-12
Persistent link: https://www.econbiz.de/10014460867
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Understanding social media effects across seller, retailer, and consumer interactions
Rapp, Adam; Beitelspacher, Lauren Skinner; Grewal, Dhruv; … - In: Journal of the Academy of Marketing Science 41 (2013) 5, pp. 547-566
Persistent link: https://www.econbiz.de/10010126682
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Blogging effects across supplier, retailer, and customer
Prasad, Shantanu - In: Journal of marketing communications 27 (2021) 1, pp. 1-19
Persistent link: https://www.econbiz.de/10012424753
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Team participation and online gamer loyalty
Teng, Ching-I; Chen, Wei-Wen - In: Electronic commerce research and applications 13 (2014) 1, pp. 24-31
Persistent link: https://www.econbiz.de/10011348337
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Repurchase loyalty for customer social co-creation e-marketplaces
Kang, Ju-Young M. - In: Journal of fashion marketing and management 18 (2014) 4, pp. 452-464
Persistent link: https://www.econbiz.de/10010530878
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Antecedents and consequences of the quality of e-customer-to-customer interactions in B2B communities
Bruhn, Manfred; Schnebelen, Stefanie; Schäfer, Daniela B. - In: Industrial marketing management : the international … 43 (2014) 1, pp. 164-176
Persistent link: https://www.econbiz.de/10010359357
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Beyond loyalty : customer satisfaction, loyalty, and fortitude
Fraering, Martin; Minor, Michael - In: The journal of services marketing 27 (2013) 4, pp. 334-344
Persistent link: https://www.econbiz.de/10009788843
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Analysis of consumers' response to brand community integration and brand identitfication
Millán, Ángel; Díaz García, Estrella - In: The journal of brand management : an international journal 21 (2014) 3, pp. 254-272
Persistent link: https://www.econbiz.de/10010347450
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The social aspects of consumption as predictors of consumer loyalty : online vs offline services
Tsiotsou, Rodoula H. - In: Journal of service management 27 (2016) 2, pp. 91-116
Persistent link: https://www.econbiz.de/10011564668
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Why travellers share information online : a model of trust, innovativeness and loyalty in Generation Y travellers
Sukhu, Anupama; Bilgihan, Anil - In: International journal of services, economics and management 6 (2014) 2, pp. 115-131
Persistent link: https://www.econbiz.de/10010432185