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Social web
Konsumentenverhalten
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78,190
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4,960
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11
Rita, Paulo
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10
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9
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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Peter Lang GmbH
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RWTH Aachen
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1
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Journal of business research : JBR
212
Journal of retailing and consumer services
172
International journal of internet marketing and advertising : IJIMA
94
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
79
Technological forecasting & social change : an international journal
77
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
63
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
61
The journal of product & brand management
56
Journal of promotion management : innovations in planning and applied research
48
Journal of marketing communications
47
International journal of advertising : the review of marketing communications
44
Journal of internet commerce
44
International journal of consumer studies
39
International journal of electronic marketing and retailing : IJEMR
39
Cogent business & management
38
Psychology & marketing
38
Journal of electronic commerce research : JECR
37
The journal of brand management : an international journal
36
Journal of management information systems : JMIS
35
Journal of marketing management : JMM ; journal of the Academy of Marketing
34
Tourism management : research, policies, practice
33
Journal of marketing management : MM
32
Electronic commerce research
31
Information systems research : ISR
31
International journal of hospitality management
30
International journal of technology marketing : IJTMkt
30
International journal of electronic commerce : IJEC
29
Journal of marketing
28
Asia Pacific journal of marketing and logistics
27
Journal of travel and tourism marketing
27
Management science : journal of the Institute for Operations Research and the Management Sciences
27
International journal of business information systems : IJBIS
26
Journal of fashion marketing and management
26
Marketing intelligence & planning
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Journal of the Academy of Marketing Science
25
Young consumers : insight and ideas for responsible marketers
25
Journal of hospitality marketing & management
23
International journal of contemporary hospitality management
21
International journal of e-business research : an official publication of the Information Resources Management Association
21
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ECONIS (ZBW)
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1
The roles of legacy versus social media information seeking in American and Chinese consumers' hoarding during COVID-19
Kim, Sora
;
Sheng, Xiaojing
;
Ketron, Seth C.
- In:
Journal of international marketing
30
(
2022
)
2
,
pp. 38-55
Persistent link: https://www.econbiz.de/10013257810
Saved in:
2
Antecedents and consequences of panic buying : the case of COVID-19
Prentice, Catherine
;
Quach, Sara
;
Thaichon, Park
- In:
International journal of consumer studies
46
(
2022
)
1
,
pp. 132-146
Persistent link: https://www.econbiz.de/10012808005
Saved in:
3
Demystifying the effects of perceived risk and fear on customer engagement, co-creation and revisit intention during COVID-19 : a protection motivation theory approach
Rather, Raouf Ahmad
- In:
Journal of destination marketing & management
20
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012588603
Saved in:
4
Factors influencing consumers' purchase intention towards online group buying in Malaysia
Yean Sien Liew
;
Mohammad Falahat
- In:
International journal of electronic marketing and …
10
(
2019
)
1
,
pp. 60-77
Persistent link: https://www.econbiz.de/10012036982
Saved in:
5
To have or have not : buy buttons on social platforms
Martínez-López, Francisco J.
;
Li, Yangchun
;
Su, Wan
; …
- In:
Journal of business research : JBR
105
(
2019
),
pp. 33-48
Persistent link: https://www.econbiz.de/10012128476
Saved in:
6
Consumers' ethical perceptions of social media analytics practices : risks, benefits and potential outcomes
Michaelidou, Nina
;
Micevski, Milena
- In:
Journal of business research : JBR
104
(
2019
),
pp. 576-586
Persistent link: https://www.econbiz.de/10012105197
Saved in:
7
Decision-making styles of restaurant deal consumers who use social commerce
Seo, Sunhee
;
Moon, Sunjin
- In:
International journal of contemporary hospitality management
28
(
2016
)
11
,
pp. 2493-2513
Persistent link: https://www.econbiz.de/10011641547
Saved in:
8
Why mobile users trust smartphone social networking services? A PLS-SEM approach
Chang, Shuchih Ernest
;
Shen, Wei-Cheng
;
Liu, Anne Yenching
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 4890-4895
Persistent link: https://www.econbiz.de/10011588617
Saved in:
9
Antecedents and consequences of the process of customer engagement through social media : an integrated conceptual framework
Abdullah
;
Siraj, Sadaf
- In:
International journal of electronic business
14
(
2018
)
1
,
pp. 1-27
Persistent link: https://www.econbiz.de/10011891016
Saved in:
10
Characteristics of social media non-adopters : lessons learned
Arun Kumar Tarofder
;
S. M. Ferdous Azam
;
Ali, Azrin
- In:
The marketing review
18
(
2018
)
2
,
pp. 131-148
Persistent link: https://www.econbiz.de/10011961538
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