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Reflections on "social media : influencing customer satisfaction in B2B sales" and a research agenda

Nunan, Daniel; Sibai, Olivier; Schivinski, Bruno; … - In: Industrial marketing management : the international … 75 (2018), pp. 31-36

Persistent link: https://www.econbiz.de/10011963365

Understanding the role of information communication in the buyer-seller exchange process : antecedents and outcomes

Agnihotri, Raj; Rapp, Adam; Trainor, Kevin - In: The journal of business & industrial marketing 24 (2009) 7, pp. 474-486

Persistent link: https://www.econbiz.de/10009525789

Collaborative communication between sales and logistics and its impact on business process effectiveness : a theoretical approach

Gabler, Colin B.; Agnihotri, Raj; Moberg, Chris R. - In: Journal of marketing channels : ... distribution … 21 (2014) 4, pp. 242-253

Persistent link: https://www.econbiz.de/10010463616

Social media and B2B sales : an integrative framework and future directions

Agnihotri, Raj; John-Mariadoss, Babu - In: Industrial marketing management : the international … 102 (2022), pp. 377-380

Persistent link: https://www.econbiz.de/10013259105

Social media and customer relationship management technologies : influencing buyer-seller information exchanges

Itani, Omar S.; Krush, Michael T.; Agnihotri, Raj; … - In: Industrial marketing management : the international … 90 (2020), pp. 264-275

Persistent link: https://www.econbiz.de/10012322062

The ambidextrous sales force : aligning salesperson polychronicity and selling contexts for sales-service behaviors and customer value

Mullins, Ryan; Agnihotri, Raj; Hall, Zachary - In: Journal of service research 23 (2020) 1, pp. 33-52

Persistent link: https://www.econbiz.de/10012183583

Developing benchmarks to capture relative performance for sales force incentives decisions : lessons from B2B insurance industry

Agnihotri, Raj; Zhang, Wei - In: Industrial marketing management : the international … 92 (2021), pp. 55-71

Persistent link: https://www.econbiz.de/10012490935

Utilizing social media in a supply chain B2B setting : a knowledge perspective

Agnihotri, Raj; Kalra, Ashish; Chen, Haozhe; Daugherty, … - In: Journal of business logistics 43 (2022) 2, pp. 189-208

Persistent link: https://www.econbiz.de/10013347428

Marketing analytics capability, artificial intelligence adoption, and firms' competitive advantage : evidence from the manufacturing industry

Hossain, Md Afnan; Agnihotri, Raj; Rushan, Md Rifayat Islam - In: Industrial marketing management : the international … 106 (2022), pp. 240-255

Persistent link: https://www.econbiz.de/10014226506

Process standardization across intra- and inter-cultural relationships

Griffith, David A.; Hu, Michael Y.; Ryans, John K. - In: Journal of international business studies : JIBS ; an … 31 (2000) 2, pp. 303-324

Theory suggests that culture may hinder the ability to effectively standardize the process of relationship development strategies across intra- and inter-cultural relationships. Construct relationship between trust, commitment, conflict and satisfaction in manufacturer-distributor relationships...

Persistent link: https://www.econbiz.de/10001492619