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~subject:"Supplier relationship management"
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Supplier relationship management
Relationship marketing
26,460
Beziehungsmarketing
25,785
Social Web
20,876
Social web
20,845
Consumer behaviour
15,133
Konsumentenverhalten
15,092
Online-Marketing
13,279
Internet marketing
13,163
Customer satisfaction
6,188
Kundenzufriedenheit
6,145
Electronic Commerce
4,605
Service quality
4,590
Dienstleistungsqualität
4,579
E-commerce
4,375
Brand management
4,208
Markenführung
4,206
Online-Handel
3,678
Online retailing
3,669
Deutschland
3,342
Viral marketing
3,299
Virales Marketing
3,298
Germany
3,254
Marketingmanagement
3,113
Marketing management
3,084
Theorie
2,973
Theory
2,961
Markenimage
2,840
Brand image
2,835
Soziales Netzwerk
2,632
Internet
2,557
Social network
2,450
Werbewirkung
2,350
Lieferantenmanagement
2,344
Advertising effects
2,339
Kundenintegration
2,025
Customer integration
2,024
USA
2,020
Vertrauen
1,997
United States
1,994
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Lehrbuch
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Svensson, Göran
24
Bruhn, Manfred
16
Homburg, Christian
16
Naudé, Peter
13
Ahlert, Dieter
11
Kleinaltenkamp, Michael
11
Mostert, Pierre
9
Eggert, Andreas
8
Ivens, Björn Sven
8
La Rocca, Antonella
8
Mysen, Tore
8
Palmatier, Robert W.
8
Scheer, Lisa K.
8
Stock-Homburg, Ruth
8
Casidy, Riza
7
Friend, Scott B.
7
Gil Saura, Irene
7
Grönroos, Christian
7
Helmke, Stefan
7
Henneberg, Stephan
7
Keränen, Joona
7
Aykol, Bilge
6
Folse, Judith Anne Garretson
6
Hennig-Thurau, Thorsten
6
Høgevold, Nils M.
6
Jacob, Frank
6
Mangus, Stephanie M.
6
Mpinganjira, Mercy
6
Nyadzayo, Munyaradzi W.
6
Paulssen, Marcel
6
Reinartz, Werner J.
6
Sheth, Jagdish N.
6
Snehota, Ivan
6
Swoboda, Bernhard
6
Thaichon, Park
6
Ulaga, Wolfgang
6
Wang, Yonggui
6
Agnihotri, Raj
5
Andersen, Poul Houman
5
Barry, James M.
5
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Fördergesellschaft Marketing an der Universität Augsburg
3
Bundesvereinigung Logistik
2
IGI Global
2
AMACOM
1
Cranfield School of Management
1
Deutsche Gesellschaft für Logistik
1
Deutscher Industrie- und Handelskammertag
1
Deutscher Logistik-Kongress <17, 2000, Berlin>
1
Deutscher Logistik-Kongress <18, 2001, Berlin>
1
Deutscher Universitäts-Verlag GmbH
1
ESCP-EAP European School of Management
1
Erich-Schmidt-Verlag
1
Europäische Kommission / Direktion F - Digitale Transformation / F.2 - Digitale Dienstleistungen und Platformen
1
Faktenkontor <Hamburg>
1
INSEAD
1
Kassel University Press GmbH
1
Organisation for Economic Co-operation and Development
1
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
1
Shaker Verlag
1
Springer Fachmedien Wiesbaden
1
Svenska Handelshögskolan <Helsinki>
1
SwissICT, Schweizerischer Verband der Informations- und Kommunikationstechnologie
1
Universität Bamberg <1979-1988>
1
Universität Rostock
1
Universität St. Gallen
1
Universität St. Gallen / Institut für Marketing und Handel
1
Wirtschaftsjunioren Hamburg
1
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Industrial marketing management : the international journal for industrial and high-tech firms
243
The journal of business & industrial marketing
139
Journal of business research : JBR
92
Journal of business-to-business marketing
39
Journal of the Academy of Marketing Science
25
Journal of marketing
21
Journal of strategic marketing
21
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
20
The journal of services marketing
19
SpringerLink / Bücher
18
Gabler Edition Wissenschaft
16
International journal of production economics
16
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
14
Journal of retailing and consumer services
14
Springer eBook Collection / Business and Economics
14
The service industries journal
13
International journal of procurement management
12
Journal of personal selling & sales management : JPSSM
11
Service business
11
Marketing intelligence & planning
10
Services marketing quarterly
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Neue betriebswirtschaftliche Forschung : Nbf
9
Interaktionen im Dienstleistungsbereich
8
Journal of marketing channels : ... distribution systems, strategy, and management
8
Journal of marketing management : MM
8
Journal of purchasing and supply management
8
Journal of service research : JSR
8
Marketing theory
8
The international journal of bank marketing : IJBM
8
The international journal of logistics management
8
Asia Pacific journal of marketing and logistics
7
Business horizons
7
European journal of marketing
7
European journal of marketing : EJM
7
International journal of hospitality management
7
International journal of project management : the journal of The International Project Management Association
7
Jahrbuch der Absatz- und Verbrauchsforschung
7
The journal of personal selling & sales management : JPSSM
7
Basler Schriften zum Marketing
6
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ECONIS (ZBW)
2,343
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1
The current trends and future direction of digital and relationship marketing : a business perspective
Nguyen Tuyet-Mai
;
Le Dung
;
Quach, Sara
;
Ratten, Vanessa
- In:
Developing digital marketing : relationship perspectives
,
(pp. 191-200)
.
2021
Persistent link: https://www.econbiz.de/10012586502
Saved in:
2
Customer-company relationships : the key dimensions and leveraging social media to build relationships
Balkan, Nilay
- In:
New perspectives on critical marketing and consumer society
,
(pp. 39-51)
.
2021
Persistent link: https://www.econbiz.de/10012497101
Saved in:
3
Examining relational benefits and costs in an online non-transactional context
Tsimonis, Georgios
;
Dimitriadis, Sergios
;
Koritos, Christos
- In:
International journal of internet marketing and …
12
(
2018
)
2
,
pp. 122-137
Persistent link: https://www.econbiz.de/10011859036
Saved in:
4
B2B communication strategy : introducing a new multifunctional application for the waste management industry
Svetlik, Jaroslav
;
Lastuvka, Igor
- In:
Marketing i menedžment innovacij : m&mi
13
(
2022
)
3
,
pp. 159-171
Persistent link: https://www.econbiz.de/10013491039
Saved in:
5
Determinants of customer relationship building on digital healthcare networks : an extension of social media engagement theory from emerging market context
Suggala, Susmita
;
Pathak, Bharati
;
Thomas, Sujo
- In:
International journal of electronic marketing and …
14
(
2023
)
2
,
pp. 123-138
Persistent link: https://www.econbiz.de/10014310001
Saved in:
6
New business client acquisition using social networking sites
Kazienko, Przemyslaw
;
Szozda, Natalia
;
Filipowski, Tomasz
; …
- In:
Electronic markets : the international journal on …
23
(
2013
)
2
,
pp. 93-103
Persistent link: https://www.econbiz.de/10009750451
Saved in:
7
Understanding social media effects across seller, retailer, and consumer interactions
Rapp, Adam
;
Beitelspacher, Lauren Skinner
;
Grewal, Dhruv
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
5
,
pp. 547-566
Persistent link: https://www.econbiz.de/10010126682
Saved in:
8
Utilization of relationship-oriented social media in the selling process : a comparison of consumer (B2C) and industrial (B2B) salespeople
Moore, Jesse N.
;
Hopkins, Christopher D.
;
Raymond, Mary Anne
- In:
Journal of internet commerce
12
(
2013
)
1/4
,
pp. 48-75
Persistent link: https://www.econbiz.de/10010248490
Saved in:
9
E-marketing orientation and social media implementation in B2B marketing
Habibi, Fatemeh
;
Hamilton, Caroline Anne
;
Valos, …
- In:
European business review : EBR ; the official journal …
27
(
2015
)
6
,
pp. 638-655
Persistent link: https://www.econbiz.de/10011504411
Saved in:
10
The use of social media among business-to-business sales professionals in China : how social media helps create and solidify guanxi relationships between sales professionals and cu...
Niedermeier, Keith E.
;
Wang, Emily
;
Zhang, Xiaohzan
- In:
Journal of research in interactive marketing : …
10
(
2016
)
1
,
pp. 33-49
Persistent link: https://www.econbiz.de/10011555619
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