Narrow search
Showing 1 - 10 of 6,960
Cover Image
National cultural values, sustainability beliefs, and organizational initiatives
Tata, Jasmine; Prasad, Sameer - In: Cross cultural management : an international journal 22 (2015) 2, pp. 278-296
Persistent link: https://www.econbiz.de/10011308585
Cover Image
Positioning the corporate brand as sustainable : leadership de regueur
Stuart, Helen Joyce - In: The journal of brand management : an international journal 20 (2012/13) 9, pp. 793-799
Persistent link: https://www.econbiz.de/10010234917
Cover Image
Entering conscious consumer markets : toward a new generation of sustainability strategies
Cohen, Boyd; Muñoz, Pablo - In: California management review 59 (2017) 4, pp. 23-48
Persistent link: https://www.econbiz.de/10011743545
Cover Image
"Activists in a suit" : paradoxes and metaphors in sustainability managers’ identity work
Carollo, Luca; Guerci, Marco - In: Journal of business ethics : JOBE 148 (2018) 2, pp. 249-268
Persistent link: https://www.econbiz.de/10011816347
Cover Image
The green identity and green strategy : an interplay
Panda, Debadutta Kumar - In: Technology analysis & strategic management 35 (2023) 11, pp. 1437-1452
Persistent link: https://www.econbiz.de/10014391620
Cover Image
Building corporate reputation through consumer responses to green new products
Pritchard, Mark; Wilson, Theresa - In: The journal of brand management : an international journal 25 (2018) 1, pp. 38-52
Persistent link: https://www.econbiz.de/10011875597
Cover Image
Study of the importance of national identity in the development of corporate social responsibility practices : a multivariate vision
Amor-Esteban, Víctor; Galindo-Villardón, Ma-Purificación - In: Administrative Sciences : open access journal 8 (2018) 3/50, pp. 1-33
Corporate Social Responsibility (CSR) has the characteristic of being a truly global idea, and its global features could give rise to the assumption that national dynamics are secondary or even irrelevant. However, while CSR policies may be of a global nature, recent research suggests that...
Persistent link: https://www.econbiz.de/10012125308
Cover Image
What motivates your environmentally sustainable stay? : exploration of the underlying mechanism of consumers' intentions to use green peer-to-peer accommodations
Shin, Hhye Won; Kang, Jiyun - In: Journal of travel and tourism marketing 38 (2021) 4, pp. 413-430
Persistent link: https://www.econbiz.de/10012549660
Cover Image
Everyday dramas of conscience : navigating identity through creative neutralisations
Ritch, Elaine L.; Brownlie, Douglas - In: Journal of marketing management : MM 32 (2016) 9/10, pp. 1012-1032
Persistent link: https://www.econbiz.de/10011612541
Cover Image
Engaging consumers with environmental sustainability initiatives : consumer global-local identity and global brand messaging
Salnikova, Ekaterina; Strizhakova, Yuliya; Coulter, Robin A. - In: Journal of marketing research 59 (2022) 5, pp. 983-1001
Persistent link: https://www.econbiz.de/10013389276