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USA
Marketing
31,285
Absatz
4,931
Dienstleistung
4,103
Services
3,684
Marketingmanagement
3,609
Marketing management
3,378
Theorie
3,222
Theory
3,205
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3,191
marketing
2,568
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2,444
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2,094
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1,965
United States
1,615
Sales
1,473
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1,459
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1,318
Dienstleistungssektor
1,258
Relationship marketing
1,252
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1,245
Strategisches Management
1,239
Beziehungsmarketing
1,227
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1,153
Agribusiness
1,105
Dienstleistungsbetrieb
1,028
Werbung
978
Marketingtheorie
879
Marketing theory
867
Economics
861
Brand management
781
Markenführung
772
Advertising
755
Agricultural and Food Policy
728
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728
Welt
705
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697
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693
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677
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44
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37
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37
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29
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24
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22
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21
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20
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18
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15
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15
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10
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10
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9
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9
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Kotler, Philip
19
Hartley, Robert F.
7
Berndt, Ernst R.
6
Freeman, Richard B.
6
Lakdawalla, Darius
6
Layton, Roger A.
6
Lovelock, Christopher H.
6
Malshe, Avinash
6
Perreault, William D.
6
Boone, Louis E.
5
Calantone, Roger J.
5
Keller, Kevin Lane
5
Kurtz, David L.
5
McCarthy, Edmund Jerome
5
Zaltman, Gerald
5
Armstrong, Gary
4
Bachmann, Ruediger
4
Baker, Michael John
4
Boyd, Harper W.
4
Cosgrove, Kenneth M.
4
Ehrlich, Gabriel
4
Ferrell, Odies C.
4
Homburg, Christian
4
Jensen, J. Bradford
4
Kumar, V.
4
Lamb, Charles W.
4
Levitt, Theodore
4
MacNeal, James U.
4
Outlaw, Joe L.
4
Philipson, Tomas J.
4
Richardson, James W.
4
Ruzic, Dimitrije
4
Silk, Alvin J.
4
Singhapakdi, Anusorn
4
Steiner, Winfried J.
4
Urban, Glen L.
4
Varadarajan, Rajan
4
Workman, John P.
4
Aaker, David A.
3
Andreasen, Alan R.
3
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American Marketing Association
19
USA / Bureau of the Census
14
American Management Association
6
IGI Global
5
NetLibrary, Inc
4
USA / Department of Agriculture
4
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
3
National Bureau of Economic Research
3
USA / Economic Research Service
3
USA / Energy Information Administration
3
Academy of Marketing
2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
Chartered Institute of Marketing
2
Eurohandelsinstitut
2
Europäische Kommission / Statistisches Amt
2
J. L. Kellogg Graduate School of Management
2
Kyi͏̈vsʹkyj mižnarodnyj universytet / Naukovo-doslidnyj instytut hlobalizacii͏̈ ta jevropejs'koi͏̈ integracii͏̈
2
Meždunarodnaja naučno-praktičeskaja konferencija "Vodnye resursy Central'noj Azii i ich ispolʹzovanie" <2016, Almaty>
2
USA / Defense Security Cooperation Agency / Comptroller Directorate
2
Academy for Health Services Marketing <Chicago, Ill.>
1
Advertising Federation of America / Bureau of Research and Education
1
Agricultural Cooperative Service, Washington, DC
1
American Management Association / Marketing Division
1
American Management Association, Marketing Division
1
American Society for Public Administration
1
Apress L.P.
1
Brookings Institution
1
California Agricultural Experiment Station
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Conference on Marketing, Corporate Social Initiatives, and the Bottom Line <2001, Chapel Hill, NC>
1
Cornell University / Department of Agricultural, Resource and Managerial Economics
1
FAO
1
Food and agriculture organization of the united nations FAO
1
Fördergesellschaft Marketing an der Universität Augsburg
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
Georgia State University
1
German American Conference on Industrial Marketing <1984, Mainz>
1
Government Accountability Office
1
Hamburgisches Welt-Wirtschafts-Archiv
1
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Working paper / National Bureau of Economic Research, Inc.
38
Business horizons
21
European Journal of Marketing
20
Journal of business research : JBR
19
Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Journal of marketing management : MM
17
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Political marketing in the United States
13
American journal of agricultural economics
12
Journal of marketing
12
Series / American Marketing Association
12
Journal of business strategy
11
Journal of marketing education : JME
11
International Journal of Bank Marketing
10
Industrial marketing management : the international journal for industrial and high-tech firms
9
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
9
Does marketing need reform? : fresh perspectives on the future
8
Journal of business-to-business marketing
8
Journal of the Academy of Marketing Science
8
California management review
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of business ethics : JOBE
7
Journal of historical research in marketing
7
Journal of political economy
7
Marketing intelligence & planning
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Journal of Consumer Marketing
6
Managing the service economy : prospects and problems; essays commisssioned for the inaugural conference of the Fishman-Davidson Center for the Study of the Service Sector, WhartonSchool, Univ. of Pennsylvania
6
Services marketing quarterly
6
SpringerLink / Bücher
6
The review of financial studies
6
AMA educators' proceedings
5
Australasian marketing journal
5
Enterprise & society : the international journal of business history
5
European journal of marketing : EJM
5
History of marketing thought ; Volume 3
5
International Marketing Review
5
Journal of agricultural and resource economics : JARE ; the journal of the Western Agricultural Economics Association
5
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
5
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Source
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ECONIS (ZBW)
1,735
USB Cologne (EcoSocSci)
113
Other ZBW resources
59
EconStor
6
RePEc
4
BASE
3
OLC EcoSci
2
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Showing
1
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10
of
1,922
Sort
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date (oldest first)
1
Developing countries as exporters of services : looking beyond success episodes
Langhammer, Rolf J.
-
2000
Persistent link: https://www.econbiz.de/10013261095
Saved in:
2
Service management : the automation of services
Collier, David A.
-
1985
Persistent link: https://www.econbiz.de/10013538050
Saved in:
3
Managing in the service economy
Heskett, James L.
-
1986
Persistent link: https://www.econbiz.de/10013541443
Saved in:
4
Assessing the effects of the terrorist attacks on the US economy
Strauß, Hubert
-
2001
Persistent link: https://www.econbiz.de/10013261165
Saved in:
5
Consumer promotions in service
marketing
Lovelock, Christopher H.
;
Quelch, John A.
- In:
Business horizons
26
(
1983
)
3
,
pp. 66-75
Persistent link: https://www.econbiz.de/10003620493
Saved in:
6
Services
marketing
management : a strategic perspective
Kasper, Hans
;
Helsdingen, Piet van
;
Gabbott, Mark
-
2006
-
2. ed.
Persistent link: https://www.econbiz.de/10002469672
Saved in:
7
Marketing
in the service sector
Rathmell, John M.
-
1974
Persistent link: https://www.econbiz.de/10004614644
Saved in:
8
Marketing
in the service sector
Rathmell, John M.
-
1974
Persistent link: https://www.econbiz.de/10013541292
Saved in:
9
Extending service brands into products versus services : multilevel analyses of key success drivers
Sichtmann, Christina
;
Schoefer, Klaus
;
Blut, Markus
; …
- In:
European journal of marketing : EJM
51
(
2017
)
1
,
pp. 200-218
Persistent link: https://www.econbiz.de/10011626472
Saved in:
10
Problems in
marketing
Brown, Milton P.
;
Cardozo, Richard N.
;
Cunningham, Scott M.
-
1968
-
4. ed
Persistent link: https://www.econbiz.de/10000554491
Saved in:
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