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Das moderne Marketing-Wissen
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Marktforschung
12,308
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6,561
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4,938
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1,975
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846
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775
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386
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374
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268
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254
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253
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240
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7
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6
Kumar, V.
5
Malhotra, Naresh K.
5
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5
Steiner, Winfried J.
4
Zikmund, William G.
4
Albaum, Gerald S.
3
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3
Best, Roger J.
3
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3
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3
Comin, Diego
3
Duncan, Delbert J.
3
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3
Hong, Gee Hee
3
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3
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3
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3
Levin, Andrew T.
3
Levitt, Theodore
3
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3
Lovelock, Christopher H.
3
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3
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3
Schewe, Charles D.
3
Scott, Peter
3
Smith, Scott M.
3
Sorensen, Alan T.
3
Viswanathan, Madhu
3
Walker, James T.
3
Zaltman, Gerald
3
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2
Albaum, Gerald
2
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2
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2
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2
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2
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2
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USA / Bureau of the Census
13
American Marketing Association
10
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5
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4
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3
USA / Energy Information Administration
3
Indian Institute of Foreign Trade <Delhi>
2
Kyi͏̈vsʹkyj mižnarodnyj universytet / Naukovo-doslidnyj instytut hlobalizacii͏̈ ta jevropejs'koi͏̈ integracii͏̈
2
Meždunarodnaja naučno-praktičeskaja konferencija "Vodnye resursy Central'noj Azii i ich ispolʹzovanie" <2016, Almaty>
2
National Industrial Conference Board
2
USA / Defense Security Cooperation Agency / Comptroller Directorate
2
AMACOM
1
Academy of Marketing
1
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
1
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
1
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1
Agricultural Cooperative Service, Washington, DC
1
American Management Association / Marketing Division
1
American Management Association, Marketing Division
1
American Society of Newspaper Editors
1
Appraisal Institute <Chicago, Ill.>
1
Arthur D. Little, Inc
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Department of Commerce
1
FAO
1
Food and agriculture organization of the united nations FAO
1
Georgia State University
1
German American Conference on Industrial Marketing <1984, Mainz>
1
Hamburgisches Welt-Wirtschafts-Archiv
1
Institute of Cost and Management Accountants
1
Institute of Marketing. Industrial Market Research, Ltd.
1
International Trade Centre
1
J. Walter Thompson Company
1
Market Research Society
1
Marketing Research Congress <50, 1997, Edinburgh>
1
Marketing Science Institute
1
Massachusetts Institute of Technology
1
National Bureau of Economic Research
1
National Council of Applied Economic Research
1
National Research Council <USA> / Committee on Electricity in Economic Growth
1
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Working paper / National Bureau of Economic Research, Inc.
23
Business horizons
19
International journal of market research : JMRS ; the journal of the Market Research Society
12
Journal of business research : JBR
12
Journal of business strategy
9
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
9
Series / American Marketing Association
6
The review of economics and statistics
6
Advances in business and management forecasting
5
California management review
5
Journal of advertising research
5
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
5
Journal of marketing research : JMR
5
Journal of political economy
5
Journal of the Academy of Marketing Science
5
Miscellaneous report
5
The review of financial studies
5
Business economics : the journal of the National Association for Business Economists
4
Combined proceedings (Spring Conference + Fall Conference)
4
Energy economics
4
Jahrbuch der Absatz- und Verbrauchsforschung
4
Journal of marketing
4
McGraw-Hill series in marketing
4
New ideas for successful marketing : [National Conference American Marketing Association, June 13 - 15, 1966, Chicago]
4
Proceedings of the ... National Conference of the American Marketing Association
4
Qualitative market research : an international journal
4
Quantitative marketing techniques and analyses
4
Report / Marketing Science Institute
4
Strategic management journal
4
The American economic review
4
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
4
The journal of product innovation management : an international publication of the Product Development & Management Association
4
American journal of agricultural economics
3
Harvard business review : HBR
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
3
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
3
Journal of financial services marketing : JFSM
3
Journal of historical research in marketing
3
Journal of marketing channels : ... distribution systems, strategy, and management
3
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ECONIS (ZBW)
942
USB Cologne (EcoSocSci)
6
EconStor
2
OLC EcoSci
2
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952
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1
Problems in marketing
Brown, Milton P.
;
Cardozo, Richard N.
;
Cunningham, Scott M.
-
1968
-
4. ed
Persistent link: https://www.econbiz.de/10000554491
Saved in:
2
Marketing
Beckman, Theodore N.
;
Davidson, William R.
;
Talarzyk, …
-
1973
-
9. ed
Persistent link: https://www.econbiz.de/10000556850
Saved in:
3
Problems in marketing
Star, Steven H.
;
Davis, Nancy J.
;
Lovelock, Christopher H.
-
1977
-
5. ed
Persistent link: https://www.econbiz.de/10000558267
Saved in:
4
Marketing Handbook
Nystrom, Paul H.
(
ed.
);
Frey, Albert W.
(
contributor
)
-
1954
Persistent link: https://www.econbiz.de/10000608368
Saved in:
5
Planning and problem solving in marketing
Alderson, Wroe
;
Green, Paul E.
-
1964
-
1. print
Persistent link: https://www.econbiz.de/10000608375
Saved in:
6
Marketing handbook
Frey, Albert Wesley
(
ed.
);
Albaum, Gerald
(
contributor
)
-
1965
-
2. Aufl
Persistent link: https://www.econbiz.de/10000608575
Saved in:
7
Verkaufs-Dynamik
Hobart, Donald Marcene
;
Wood, James Playsted
-
1955
Persistent link: https://www.econbiz.de/10000517494
Saved in:
8
Modern marketing management : selected readings
Lawrence, Raymond John
-
1971
Persistent link: https://www.econbiz.de/10000327968
Saved in:
9
Organizing and managing the marketing function
Appleman, Mark J.
-
1973
Persistent link: https://www.econbiz.de/10000328073
Saved in:
10
Wandlungen des Geschmacks als Gegenstand der
Marktforschung
und Marktpolitik in den U.S.A.
Pahl, Hans Gerd
-
1965
Persistent link: https://www.econbiz.de/10000154676
Saved in:
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