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USA
Consumer behaviour
67
Konsumentenverhalten
67
Emotion
32
Theorie
19
Theory
19
Brand management
14
Markenführung
14
Salespeople
14
Verkaufspersonal
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Ethik
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Personality psychology
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Persönlichkeitspsychologie
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Marketing
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Marktforschung
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Brand
9
Brand image
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Business ethics
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United States
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Unternehmensethik
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Cognition
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Corporate social responsibility
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Kognition
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Marketing theory
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Marketingtheorie
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Beziehungsmarketing
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Corporate Social Responsibility
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Decision
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Entscheidung
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Marketingmanagement
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Organizational behaviour
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Verhalten in Organisationen
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Customer satisfaction
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Bagozzi, Richard P.
9
Ahuvia, Aaron
1
Batra, Rajeev
1
Charnigo, Richard
1
Choi, Youngtae
1
Dimofte, Claudiu V.
1
Dutton, Jane E.
1
Epstein, Marc J.
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Fadil, Paul A.
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Hise, Richard T.
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Johansson, Johny K.
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Kang, Joon Ho
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Oh, Jawang
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History of marketing thought ; Volume 3
1
International journal of commerce and management
1
Journal of business ethics : JOBE
1
Journal of international marketing
1
Journal of marketing
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Sustainability, environmental performance and disclosures
1
The nature and scope of marketing research
1
The virtuous organization : insights from some of the world's leading management thinkers
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ECONIS (ZBW)
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1
Marketing as exchange
Bagozzi, Richard P.
-
2008
Persistent link: https://www.econbiz.de/10003644647
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2
A prospectus for theory construction in marketing
Bagozzi, Richard P.
-
2009
Persistent link: https://www.econbiz.de/10003794755
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3
Making sense of organizational actions with virtue frames and its links to organizational attachment
Rhee, Seung-Yoon
;
Dutton, Jane E.
;
Bagozzi, Richard P.
- In:
The virtuous organization : insights from some of the …
,
(pp. 45-65)
.
2008
Persistent link: https://www.econbiz.de/10003773117
Saved in:
4
Facing ethical challenges in the workplace : conceptualizing and measuring professional moral courage
Sekerka, Leslie E.
;
Bagozzi, Richard P.
;
Charnigo, Richard
- In:
Journal of business ethics : JOBE
89
(
2009
)
4
,
pp. 565-579
Persistent link: https://www.econbiz.de/10003914250
Saved in:
5
Environmental proactivity and performance
Wisner, Priscilla S.
;
Epstein, Marc J.
;
Bagozzi, Richard P.
- In:
Sustainability, environmental performance and disclosures
,
(pp. 105-127)
.
2010
Persistent link: https://www.econbiz.de/10003951082
Saved in:
6
Communication, utilization, and performance in international strategic alliances : an investigation of the post-formation process
Choi, Youngtae
;
Hise, Richard T.
;
Bagozzi, Richard P.
; …
- In:
International journal of commerce and management
20
(
2010
)
1
,
pp. 8-25
Persistent link: https://www.econbiz.de/10003964516
Saved in:
7
Global brands in the United States : how consumer ethnicity mediates the global brand effect
Dimofte, Claudiu V.
;
Johansson, Johny K.
;
Bagozzi, …
- In:
Journal of international marketing
18
(
2010
)
3
,
pp. 81-106
Persistent link: https://www.econbiz.de/10008658032
Saved in:
8
Emotions as antecedents of participant sport consumption decisions : a model integrating emotive, self-based, and utilitarian evaluations
Kang, Joon Ho
;
Bagozzi, Richard P.
;
Oh, Jawang
- In:
Journal of sport management : the official journal of …
25
(
2011
)
4
,
pp. 314-325
Persistent link: https://www.econbiz.de/10009297068
Saved in:
9
Brand love
Batra, Rajeev
;
Ahuvia, Aaron
;
Bagozzi, Richard P.
- In:
Journal of marketing
76
(
2012
)
2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10009737494
Saved in:
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