Similar Search Results

Akcay, Okan; Dalgin, M. Halim - In: Eurasian business review 6 (2016) 1, pp. 25-36

Super Bowl Advertising among college students to determine what characteristics of the ads were significant what …

Persistent link: https://www.econbiz.de/10011631620

Alessandri, Susan Westcott - In: Journal of promotion management : JPM 15 (2009) 1/2, pp. 150-164

Persistent link: https://www.econbiz.de/10003884531

Jeong, Yongick; Tran, Hai L.; Zhao, Xinshu - In: Journal of advertising research 52 (2012) 1, pp. 87-101

Persistent link: https://www.econbiz.de/10009548160

Blackford, Benjamin J.; Gentry, James W.; Harrison, … - In: Journal of advertising : official publication of the … 40 (2011) 4, pp. 123-133

Persistent link: https://www.econbiz.de/10009491959

Quesenberry, Keith A.; Coolsen, Michael K. - In: Journal of marketing theory and practice 22 (2014) 4, pp. 437-454

Persistent link: https://www.econbiz.de/10010510247

Jeong, Yongick; Tran, Hai - In: Sport marketing quarterly : preferred journal of the … 23 (2014) 1, pp. 5-16

Persistent link: https://www.econbiz.de/10010355399

Levin, Aron; Cobbs, Joe; Beasley, Fred; Manolis, Chris - In: Sport marketing quarterly : preferred journal of the … 22 (2013) 4, pp. 193-202

Persistent link: https://www.econbiz.de/10010257031

Spotts, Harlan E.; Purvis, Scott C.; Patnaik, Sandeep - In: Journal of advertising research 54 (2014) 4, pp. 454-468

Persistent link: https://www.econbiz.de/10010481166

Ho, Jason Y. C.; Dhar, Tirtha; Weinberg, Charles B. - In: International journal of research in marketing : IJRM ; … 26 (2009) 3, pp. 168-179

Persistent link: https://www.econbiz.de/10003885165

Lehnert, Kevin; Till, Brian; Carlson, Brad D. - In: International journal of advertising : the quarterly … 32 (2013) 2, pp. 211-231

Persistent link: https://www.econbiz.de/10009757965