Similar Search Results

An assessment of Wal-Mart's global expansion strategy in the light of its domestic strategy

Brennan, David P.; Lundsten, Lorman L. - In: European retail research 23 (2009) 1, pp. 125-151

Persistent link: https://www.econbiz.de/10003832211

Pollo Campero in the USA

Brenes, Esteban R.; Chattopadyay, Amitava; Ciravegna, … - In: Management decision : MD 52 (2014) 9, pp. 1649-1679

Persistent link: https://www.econbiz.de/10010429733

Marketing strategies for foreign expansion of companies originating in small and open economies : the consequences of strategic fit and performance

Gabrielsson, Peter; Gabrielsson, Mika; Seppälä, Tomi - In: Journal of international marketing 20 (2012) 2, pp. 25-48

Persistent link: https://www.econbiz.de/10009564455

"Marketing theory and applications" ; 2001=Vol. 12

Krishnan, Ram (contributor); Viswanathan, Madhu (contributor) - 2001

Persistent link: https://www.econbiz.de/10001796328

"Marketing theory and applications" ; 2000=Vol. 11

Workman, John P. (contributor); … - 2000

Persistent link: https://www.econbiz.de/10001796334

201 great ideas for your small business

Applegate, Jane - 2011 - 3rd ed.

"Completely revised and updated edition of this very popular and successful small business book. The first edition of 201 Great Ideas for Your Small Business was hailed by management guru and author Tom Peters as "Brilliantly researched; Brilliantly written; A gem of priceless value on almost...