Similar Search Results

Single-brand retailers : building brand loyalty in the off-line environment

Jones, Robert; Kim, Youn-kyung - In: Journal of retailing and consumer services 18 (2011) 4, pp. 333-340

Persistent link: https://www.econbiz.de/10009232574

Brand experience and brand implications in a multi-channel setting

Jones, Robert Paul; Runyan, Rodney C. - In: The international review of retail, distribution and … 23 (2013) 3, pp. 265-290

Persistent link: https://www.econbiz.de/10009781181

A synthesized retail brand personality framework : a cross-cultural study of Taiwan and the United States

Kuo, Ya-Hui; Wu, Pei-Chiang; Ahn, Sun Young - In: Cross cultural & strategic management 29 (2022) 4, pp. 919-937

Persistent link: https://www.econbiz.de/10013373276

What is holding private label back in the United States and in emerging markets?

Steenkamp, Jan-Benedict E. M. - In: Journal of retailing 100 (2024) 1, pp. 56-69

Persistent link: https://www.econbiz.de/10014527075

Private labels, brands, and competition policy : the changing landscape of retail competition

Ezrachi, Ariel (ed.); Bernitz, Ulf (ed.) - 2009 - 1. publ.

Persistent link: https://www.econbiz.de/10003763769

Why are themed brandstores so powerful? : retail brand ideology at American Girl Place

Borghini, Stefania; Diamond, Nina; Kozinets, Robert V.; … - In: Journal of retailing 85 (2009) 3, pp. 363-375

Persistent link: https://www.econbiz.de/10003892380

Hedonic retail beef and pork product prices

Parcell, Joseph L.; Schroeder, Ted C. - In: Journal of agricultural and applied economics 39 (2007) 1, pp. 29-46

Persistent link: https://www.econbiz.de/10003486295

Co-branding : the effects of e-tailer and delivery carrier familiarity on price and e-tailer perceptions

Stokes, Amy; Jensen, Thomas D. - In: Journal of marketing theory and practice 19 (2011) 1, pp. 97-108

Persistent link: https://www.econbiz.de/10008900886

Consumer racial profiling in retail environments : a longitudinal analysis of the impact on brand image

Sierra, Jeremy J.; Heiser, Robert S.; Williams, Jerome D.; … - In: The journal of brand management : an international journal 18 (2010/11) 1, pp. 79-96

Persistent link: https://www.econbiz.de/10008659814

The role of retailer mindset and promotional resources in strengthening online brands

Colton, Deborah A. - In: The journal of brand management : an international journal 20 (2012/13) 1, pp. 28-40

Persistent link: https://www.econbiz.de/10009670176

1
2
3
4
5
6
7
8
9
10
Next
Last