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Can we talk? : the impact of willingness to recommend on a new-to-market service brand extension within a social network
Aksoy, Lerzan; Buoye, Alexander; Cooil, Bruce; … - In: Journal of service research : JSR 14 (2011) 3, pp. 355-371
Persistent link: https://www.econbiz.de/10009383334
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Return on quality (ROQ) : making service quality financially accountable
Rust, Roland T.; Zahorik, Anthony J.; Keiningham, Timothy - 1994
Persistent link: https://www.econbiz.de/10000888243
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Does satisfaction matter more if a multichannel customer is also a multicompany customer?
Larivière, Bart; Aksoy, Lerzan; Cooil, Bruce; … - In: Journal of service management 22 (2011) 1, pp. 39-66
Persistent link: https://www.econbiz.de/10009010795
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The chain of effects from customer satisfaction to customer profitability
Keiningham, Timothy; Aksoy, Lerzan; Komarova, Yuliya A.; … - In: Handbook of research on customer equity in marketing, (pp. 265-282). 2015
Persistent link: https://www.econbiz.de/10010483482
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The long-term stock market valuation of customer satisfaction
Aksoy, Lerzan; Cooil, Bruce; Groening, Christopher; … - In: Journal of marketing 72 (2008) 4, pp. 105-122
Persistent link: https://www.econbiz.de/10003747973
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An investigation of the cross-national determinants of customer satisfaction
Morgeson, Forrest V.; Mithas, Sunil; Keiningham, Timothy; … - In: Journal of the Academy of Marketing Science 39 (2011) 2, pp. 198-215
Persistent link: https://www.econbiz.de/10009012597