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Customer-based brand equity for a tourism destination : the case of Croatia
Cervova, Lenka; Vávrová, Jitka Němečková - In: Economies : open access journal 9 (2021) 4, pp. 1-12
Tourism has been negatively impacted by the global COVID-19 pandemic, making it even more important for tourist … verify and modify the model of customer-based brand equity for a tourism destination (CBBETD) and its attributes for the …, quality and loyalty) was created. The identified attributes explain between 55% and 82% of the variability of a given …
Persistent link: https://www.econbiz.de/10012799979
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The influence of customer-based brand equity on destination loyalty in Malaysian urban destinations
Wong, Philip Pong Weng - In: Tourism analysis : an interdisciplinary tourism & … 24 (2019) 2, pp. 249-254
Persistent link: https://www.econbiz.de/10012111347
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Destination image differences between first-time and return visitors : an exploratory study on the city of Rome
Giraldi, Angelo; Cesareo, Ludvica - In: Tourism and hospitality research : the surrey quarterly … 14 (2014) 4, pp. 197-205
Persistent link: https://www.econbiz.de/10010428092
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Theoretical examination of destination loyalty formation
Gursoy, Dogan; Chen, Joseph; Chi, Christina G. - In: International journal of contemporary hospitality management 26 (2014) 5, pp. 809-827
Persistent link: https://www.econbiz.de/10010395526
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Memorable tourism experiences, destination image, satisfaction, and loyalty : an empirical study of Santorini Island
Stavrianea, Aikaterini; Kamenidou, Irene - In: EuroMed journal of business 17 (2022) 1, pp. 1-20
Persistent link: https://www.econbiz.de/10012886254
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Fear of missing out and revenge travelling : the role of contextual trust, experiential risk, and cognitive image of destination
Lim, Weng Marc; Sahoo, Saumyaranjan; Agrawal, Ashima; … - In: Journal of travel and tourism marketing 40 (2023) 7, pp. 583-601
Persistent link: https://www.econbiz.de/10014447618
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The effects of perceived destination ability and destination brand love on tourists’ loyalty to post-disaster tourism destinations : the case of Korean tourists to Japan
Lee, Kwang-Ho; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 33 (2016) 4/6, pp. 613-627
Persistent link: https://www.econbiz.de/10011517191
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Tourists' loyalty towards a tourism destination : the case of KwaZulu-Natal in South Africa
Ezeuduji, Ikechukwu Onyekwere; Mhlongo, Pamela S. - In: EuroEconomica 38 (2019) 2, pp. 272-281
Persistent link: https://www.econbiz.de/10012166283
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Marketing a destination brand image to Muslim tourists : does accessibility to cultural needs matter in developing brand loyalty?
Wisker, Zazli Lily; Kadirov, Djavlonbek; Nizar, Jithin - In: Journal of hospitality & tourism research : JHTR ; the … 47 (2023) 1, pp. 84-105
Persistent link: https://www.econbiz.de/10014229970
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The impact of memorable tourism experiences on customer-based destination brand equity : the mediating role of destination attachment and overall satisfaction
Guleria, Ayush; Joshi, Richa; Adil, Mohd - In: Journal of hospitality and tourism insights 7 (2024) 4, pp. 1994-2013
Persistent link: https://www.econbiz.de/10015053189