Similar Search Results - EconBiz

You are what you speak? : globalization, multilingualism, consumer dispositions and consumptions

Cleveland, Mark; Laroche, Michel; Papadopoulos, Nicolas G. - In: Journal of business research : JBR 68 (2015) 3, pp. 542-552

Persistent link: https://www.econbiz.de/10010496186

Global consumer culture and national identity as drivers of materialism : an international study of convergence and divergence

Cleveland, Mark; Papadopoulos, Nicolas G.; Laroche, Michel - In: International marketing review 39 (2022) 2, pp. 207-241

Persistent link: https://www.econbiz.de/10013396173

Marketing countries, places, and place-associated brands : identity and image

Papadopoulos, Nicolas G. (ed.); Cleveland, Mark (ed.) - 2021

Contents: Introduction: The 'country' vs. 'Place' and 'marketing' vs. 'Branding' conundrum / Nicolas Papadopoulos and Mark Cleveland -- Part I: 'birds of a feather, all over the place': My neighbourhood, my town, my country -- 1. Conceptions of place: From streets and neighbourhoods to towns,...

Persistent link: https://www.econbiz.de/10012665636

Trade blocs and marketing : antecedents, trends, and implications

Papadopoulos, Nicolas G. - In: Journal of global marketing 5 (1992) 3, pp. 1-29

Persistent link: https://www.econbiz.de/10001123657

Trade blocs and marketing : antecedents, trends, and implications

Papadopoulos, Nicolas G. - 1991

Persistent link: https://www.econbiz.de/10000966614

Does "country-of-origin" matter? : some findings from a cross-cultural study of consumer views about foreign products

Papadopoulos, Nicolas G. (contributor) - 1987

Persistent link: https://www.econbiz.de/10000814453

Marketing from the trenches : perspectives on the road ahead

Papadopoulos, Nicolas G. (contributor); … - 2006

Persistent link: https://www.econbiz.de/10003424158

Contemporary issues in tourism : perspectives and challenges; proceedings from the 1st International Conference on Tourism sponsored by the Academy of Tourism Research and Studies

Papadopoulos, Nicolas G. (contributor) - 2006

Persistent link: https://www.econbiz.de/10003424160

International market selection and segmentation

Papadopoulos, Nicolas G. (contributor) - 2011

Persistent link: https://www.econbiz.de/10009242915

International market selection and segmentation

Papadopoulos, Nicolas G. (contributor) - 2011

Persistent link: https://www.econbiz.de/10009242918

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