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Marketing
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Werbung
Marketing
31,470
Marketingmanagement
17,152
Marketing management
16,561
Consumer behaviour
4,067
Theorie
3,969
Theory
3,953
Konsumentenverhalten
3,932
Deutschland
3,370
Germany
2,983
marketing
2,602
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2,571
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2,537
USA
2,197
United States
2,010
Brand management
1,976
Markenführung
1,957
Strategisches Management
1,948
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1,678
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1,640
Marktforschung
1,441
Management
1,420
Innovation
1,367
Unternehmenserfolg
1,249
Firm performance
1,202
Advertising
1,200
Strategic management
1,164
Marketing theory
1,142
Marketingtheorie
1,135
Agribusiness
1,104
Market research
1,103
Social Web
1,056
Social web
1,053
SME
1,052
KMU
1,040
Internationales Marketing
984
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929
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848
Economics
847
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845
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30
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24
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18
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16
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15
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13
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10
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10
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8
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8
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7
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Bruhn, Manfred
20
Kaiser, Harry M.
17
Pepels, Werner
15
Esch, Franz-Rudolf
11
Koschnick, Wolfgang J.
10
Wheeler, Alina
8
Baack, Donald
7
Clow, Kenneth E.
7
Collins, Thomas L.
7
Hackley, Christopher E.
7
Pelsmacker, Patrick de
7
Percy, Larry
7
Rapp, Stan
7
Kitchen, Philip J.
6
Baker, Michael John
5
Belch, George E.
5
Blakeman, Robyn
5
Boenigk, Michael
5
Jain, Amit
5
Malik, Garima
5
Soloveichik, Rachel
5
Stumpf, Marcus
5
Yan, Ruiliang
5
Adeola, Ogechi
4
Belch, Michael A.
4
Bünte, Claudia
4
Czarnecka, Barbara
4
Dahl, Stephan
4
Eagle, Lynne C.
4
Eisend, Martin
4
Fuchs, Wolfgang
4
Gijsenberg, Maarten J.
4
Kinnucan, Henry W.
4
Kreicbergs, Toms
4
Laurie, Sally
4
Lloyd, Jenny
4
Mortimer, Kathleen
4
Steffenhagen, Hartwig
4
Taylor, Charles Raymond
4
Unger, Fritz
4
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Springer Fachmedien Wiesbaden
8
American Marketing Association
7
Cornell University / Department of Agricultural Economics
3
International Association of Business Communicators
3
AMA Summer Academic Conference <2023, San Francisco, Calif.>
2
Advertising Research Foundation
2
European Advertising Academy
2
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
2
NetLibrary, Inc
2
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
2
Symposium Industrielle Kommunikation <1977, Darmstadt>
2
Technische Universität Braunschweig
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Winter Academic Conference <2021, Online>
1
Advertising and Consumer Psychology Conference <23, 2004, Montréal>
1
Akademie für Naturschutz und Landschaftspflege
1
Axel Springer Verlag, Marketing Anzeigen
1
Berufsverband Deutscher Markt- und Sozialforscher
1
Betriebswirtschaftliche Beratungsstelle für den Einzelhandel <Köln>
1
Bundesforschungsanstalt für Naturschutz und Landschaftsökologie
1
Centro de Estudios Financieros <Madrid u.a.>
1
Conference on America, Japan and EC '92, the Prospects for Marketing, Advertising and Research <1990, Venedig>
1
Copenhagen Symposium <1, 1989>
1
Department of Agricultural Economics, Cornell University Agricultural Experiment Station
1
Deutscher Marketing-Tag <34, 2006, Düsseldorf>
1
Deutscher Marketing-Verband
1
Deutschland / Bundesministerium für Wirtschaft und Technologie
1
Dialog Marketing Competence Center <Kassel>
1
Duncker & Humblot
1
Economist Conference Unit <London>
1
European Society for Opinion and Marketing Research
1
Fakultät Wirtschafts- und Sozialwissenschaften, Universität Hohenheim
1
Friedrich-Alexander-Universität Erlangen-Nürnberg / Institut für Freie Berufe
1
Fördergesellschaft Marketing an der Universität Augsburg
1
Gesellschaft Werbeagenturen
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Gesellschaft für Westfälische Wirtschaftsgeschichte
1
Haufe-Lexware GmbH & Co. KG
1
ICC Deutschland Internationale Handelskammer
1
ICORIA <10, 2011, Berlin>
1
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Journal of historical research in marketing
16
SpringerLink / Bücher
15
Journal of marketing communications
14
Journal of advertising research
12
European journal of marketing : EJM
11
International journal of internet marketing and advertising : IJIMA
11
NICPRE / National Institute for Commodity Promotion Research and Evaluation
10
Journal of business research : JBR
9
Journal of marketing management : MM
8
Journal of promotion management : innovations in planning and applied research
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
International journal of advertising : the review of marketing communications
7
Journal of Islamic marketing : JIMA
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Springer eBook Collection
7
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
7
European journal of operational research : EJOR
6
Journal of marketing
6
Journal of promotion management : JPM
6
Research
6
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
6
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Asia Pacific journal of marketing and logistics
5
International journal of islamic marketing and branding
5
International journal of technology marketing : IJTMkt
5
Journal of advertising : official publication of the American Academy of Advertising
5
The marketing review
5
Basler Schriften zum Marketing
4
Development of scientific marketing in the twentieth century : research for sales in the pharmaceutical industry
4
Europäische Kulturen in der Wirtschaftskommunikation
4
International journal of economic issues : IJEI
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of business ethics : JOBE
4
Journal of marketing research : JMR
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Journal of retailing and consumer services
4
Marketing theory
4
Advances in advertising research
3
BAW-Texte / Reihe Public Relations
3
Corporate communications : an international journal
3
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Source
All
ECONIS (ZBW)
1,111
USB Cologne (EcoSocSci)
217
USB Cologne (business full texts)
8
EconStor
7
BASE
3
RePEc
3
OLC EcoSci
2
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Showing
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date (oldest first)
1
Selling whiteness? : a critical review of the literature on
marketing
and racism
Davis, Judy Foster
- In:
Journal of marketing management : MM
34
(
2018
)
1/2
,
pp. 134-177
Persistent link: https://www.econbiz.de/10011883330
Saved in:
2
[
Marketing
: basic concepts and decisions]
Pride, William M.
;
Ferrell, Odies C.
-
1987
-
5. ed
Persistent link: https://www.econbiz.de/10000743322
Saved in:
3
Die
Marketing
-Profis : Jagd der Konzerne nach Märkten und Kunden
Hartig, Hans-Jürgen
;
Heinker, Helge-Heinz
-
1990
-
1. Aufl.
Persistent link: https://www.econbiz.de/10000801168
Saved in:
4
Problems in
marketing
Brown, Milton P.
;
Cardozo, Richard N.
;
Cunningham, Scott M.
-
1968
-
4. ed
Persistent link: https://www.econbiz.de/10000554491
Saved in:
5
Management perspectives in
marketing
Boone, Louis E.
;
Boone, Louis Eugene
-
1972
Persistent link: https://www.econbiz.de/10000555933
Saved in:
6
Marketing
. Basic concepts and decisions
Pride, William M.
;
Ferrell, O. C.
-
1977
Persistent link: https://www.econbiz.de/10000558157
Saved in:
7
Problems in
marketing
Star, Steven H.
;
Davis, Nancy J.
;
Lovelock, Christopher H.
-
1977
-
5. ed
Persistent link: https://www.econbiz.de/10000558267
Saved in:
8
Dynamic management in
marketing
Alexander, Ralph S.
;
Berg, Thomas L.
-
1965
-
1. print
Persistent link: https://www.econbiz.de/10000608419
Saved in:
9
Complete multilingual dictionary of advertising
marketing
and communications : English-French-German
Paetzel, Hans W.
-
1990
-
1990 print
Persistent link: https://www.econbiz.de/10000138253
Saved in:
10
InterActive
marketing
: how to use integrated offer-driven advertising, database
marketing
and sales promotion to create maximum action
Williams, Martin T.
-
1994
Persistent link: https://www.econbiz.de/10000149984
Saved in:
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