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Investigating Consumer Respons...
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Consumer behaviour
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Internet marketing
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Online-Marketing
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Wedel, Michel
173
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Shi, Savannah Wei
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Zhang, Jie
11
Böckenholt, Ulf
10
Kamakura, Wagner
9
DeSarbo, Wayne S.
8
Haaijer, Rinus
8
Ebbes, Peter
7
Hofstede, Frenkel ter
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Sándor, Zsolt
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Vriens, Marco
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Batra, Rajeev
5
DeSarbo, Wayne
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Lans, Ralf van der
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Lenk, Peter
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Rust, Roland T.
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Steenkamp, Jan-Benedict E.M.
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Hofstede, Frenkel Ter
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Wansbeek, Tom
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Bijmolt, Tammo H. A.
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Bodapati, Anand
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Degeratu, Alexandru M.
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Kim, Youngchan
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Lenk, Peter J.
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Paap, Richard
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Pieters, Rik G.M.
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Teixeira, Thales S.
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Journal of marketing research : JMR
33
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
21
Marketing Science
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Journal of marketing
8
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Psychometrika
5
Economics letters
4
Journal of applied econometrics
4
Journal of business research : JBR
4
Conjoint measurement : methods and applications
3
Fundamentals of marketing research ; Vol. 6
3
International journal of market research : JMRS ; the journal of the Market Research Society
3
Journal of Business & Economic Statistics
3
Journal of behavioral decision making
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Management Science
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Operations research, Management science : OR MS ; the international literature digest
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Statistica Neerlandica
3
Economics Letters
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International journal of electronic commerce : IJEC
2
Journal of Business Research
2
Journal of Classification
2
Journal of Consumer Research
2
Journal of Econometrics
2
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of econometrics
2
Journal of the Academy of Marketing Science
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Journal of the American Statistical Association : JASA
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MSI reports : working paper series
2
Marketing Letters
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Marketing research : a magazine of management and applications
2
Retailing in the 21st century : current and future trends
2
Statistica Neerlandica : journal of the Netherlands Society for Statistics and Operations Research
2
Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
California management review
1
Conjoint measurement : methods and applications ; with 91 tables
1
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ECONIS (ZBW)
80
OLC EcoSci
76
RePEc
48
Other ZBW resources
1
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1
Touchable apps : exploring the usage of touch features and their impact on engagement
Shi, Savannah Wei
;
Kalyanam, Kirthi
- In:
Journal of interactive marketing : a quarterly …
44
(
2018
),
pp. 43-59
Persistent link: https://www.econbiz.de/10011949548
Saved in:
2
Video content marketing : the making of clips
Liu, Xuan
;
Shi, Savannah Wei
;
Teixeira, Thales
;
Wedel, …
- In:
Journal of marketing
82
(
2018
)
4
,
pp. 86-101
Persistent link: https://www.econbiz.de/10011880543
Saved in:
3
Information acquisition during online decision making : a model-based exploration using eye-tracking data
Shi, Savannah Wei
;
Wedel, Michel
;
Pieters, F. G. M. Rik
- In:
Management science : journal of the Institute for …
59
(
2013
)
5
,
pp. 1009-1026
Persistent link: https://www.econbiz.de/10009751217
Saved in:
4
Information Acquisition During Online Decision Making: A Model-Based Exploration Using Eye-Tracking Data
Shi, Savannah Wei
;
Wedel, Michel
;
Pieters, F. G. M. (Rik)
- In:
Management science : journal of the Institute for …
59
(
2013
)
5
,
pp. 1009-1026
Persistent link: https://www.econbiz.de/10010115124
Saved in:
5
Crowdfunding : designing an effective reward structure
Shi, Savannah Wei
- In:
International journal of market research : JMRS ; the …
60
(
2018
)
3
,
pp. 288-303
Persistent link: https://www.econbiz.de/10011887356
Saved in:
6
Assortment levels, pupillary response, and product preference
Shi, Savannah Wei
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
17/18
,
pp. 2035-2054
Persistent link: https://www.econbiz.de/10014234281
Saved in:
7
The impact of world oil price shocks on the Canada/U.S. real exchange rate
Zhao, Jing
;
Shi, Savannah Wei
- In:
The International trade journal
32
(
2018
)
1/5
,
pp. 343-362
Persistent link: https://www.econbiz.de/10011977038
Saved in:
8
Would you snap up the deal? : a study of consumer behaviour under flash sales
Shi, Savannah Wei
;
Chen, Ming
- In:
International journal of market research : JMRS ; the …
57
(
2015
)
6
,
pp. 931-957
Persistent link: https://www.econbiz.de/10011494749
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9
Usage experience with decision aids and evolution of online purchase behavior
Shi, Savannah Wei
;
Zhang, Jie
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
6
,
pp. 871-882
Persistent link: https://www.econbiz.de/10010468382
Saved in:
10
The path to click : are you on it?
Shi, Savannah Wei
;
Trusov, Michael
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
2
,
pp. 344-365
Persistent link: https://www.econbiz.de/10012504967
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