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Consumer behaviour
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Bijmolt, Tammo H. A.
58
DeSarbo, Wayne
35
Chatterjee, Rabikar
14
Verhoef, Peter C.
11
Kim, Juyoung
7
Dorotic, Matilda
6
Fong, Duncan K. H.
6
Grewal, Rajdeep
5
Leeflang, Peter
5
Blanchard, Simon J.
4
Venkatesh, R.
4
Breugelmans, Els
3
Dubinsky, Alan J.
3
Eliashberg, Jehoshua
3
Fok, Dennis
3
Heerde, Harald J. van
3
Hoekstra, Janita Cornelia
3
Huizingh, Eelko
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Kappe, Eelco
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Kim, Sunghoon
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Park, Joonwook
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Risselada, Hans
3
Rooderkerk, Robert P.
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Scott, Crystal J.
3
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2
Delre, Sebastiano A.
2
Doorn, Jenny van
2
Ebbes, Peter
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Eisenbeiß, Maik
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Govind, Rahul
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Hanssens, Dominique M.
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Harms, Bianca
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Hu, Feng
2
Hulland, John
2
Jager, Wander
2
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2
Koning, Ruud Hans
2
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2
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
14
Journal of marketing research : JMR
10
Marketing letters : a journal of research in marketing
10
Journal of modelling in management
9
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Journal of business research : JBR
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
5
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The journal of product innovation management : an international publication of the Product Development & Management Association
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2
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
2
Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of retailing
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Journal of retailing and consumer services
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Foundations and trends in marketing : FTMKT
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Interfaces : the INFORMS journal on the practice of operations research
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International journal of electronic commerce : IJEC
1
International journal of management reviews : IJMR
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Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of electronic commerce research : JECR
1
Journal of international consumer marketing
1
Journal of marketing analytics : JMA
1
Journal of marketing research
1
Journal of marketing theory and practice
1
Journal of media business studies
1
Journal of service research : JSR
1
Journal of sport management : the official journal of the North American Society of Sport Management
1
Journal of the American Statistical Association : JASA
1
KIET Industrial economic review
1
KIET industrial economic review
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Papers in regional science : the journal of the Regional Science Association International
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ECONIS (ZBW)
114
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1
Generalizations on the effectiveness of pharmaceutical promotional expenditures
Kremer, Sara T. M.
;
Bijmolt, Tammo H. A.
;
Leeflang, Peter
; …
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
4
,
pp. 234-246
Persistent link: https://www.econbiz.de/10003793491
Saved in:
2
Are women more loyal customers than men? : gender differences in loyalty to firms and individual service providers
Melnyk, Valentyna
;
Van Osselaer, Stijn M. J.
;
Bijmolt, …
- In:
Journal of marketing
73
(
2009
)
4
,
pp. 82-96
Persistent link: https://www.econbiz.de/10003860864
Saved in:
3
Creating lift versus building the base : current trends in marketing dynamics
Leeflang, Peter
;
Bijmolt, Tammo H. A.
;
Doorn, Jenny van
; …
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
1
,
pp. 13-20
Persistent link: https://www.econbiz.de/10003822803
Saved in:
4
Acquisition patterns of financial products : a longitudinal investigation
Paas, Leonard J.
;
Bijmolt, Tammo H. A.
;
Vermunt, Jeroen K.
- In:
Journal of economic psychology : research in economic …
28
(
2007
)
2
,
pp. 229-241
Persistent link: https://www.econbiz.de/10003580611
Saved in:
5
Targeting and timing promotional activities: an agent-based model for the takeoff of new products
Delre, S. A.
;
Jager, Wander
;
Bijmolt, Tammo H. A.
; …
- In:
Journal of business research : JBR
60
(
2007
)
8
,
pp. 826-835
Persistent link: https://www.econbiz.de/10003499753
Saved in:
6
Staying power of churn prediction models
Risselada, Hans
;
Verhoef, Peter C.
;
Bijmolt, Tammo H. A.
- In:
Journal of interactive marketing : a quarterly …
24
(
2010
)
3
,
pp. 198-208
Persistent link: https://www.econbiz.de/10008650983
Saved in:
7
Analytics for customer engagement
Bijmolt, Tammo H. A.
;
Leeflang, Peter
;
Block, Frank
; …
- In:
Journal of service research : JSR
13
(
2010
)
3
,
pp. 341-356
Persistent link: https://www.econbiz.de/10008652111
Saved in:
8
Will it spread or not? : the effects of social influences and network topology on innovation diffusion
Delre, Sebastiano A.
;
Jager, Wander
;
Bijmolt, Tammo H. A.
; …
- In:
The journal of product innovation management : an …
27
(
2010
)
2
,
pp. 267-282
Persistent link: https://www.econbiz.de/10003946179
Saved in:
9
Specification of spatial models : a simulation study on weights matrices
Stakhovych, Stanislav
;
Bijmolt, Tammo H. A.
- In:
Papers in regional science : the journal of the …
88
(
2009
)
2
,
pp. 389-408
Persistent link: https://www.econbiz.de/10003925822
Saved in:
10
Multiattribute perceptual mapping with idiosyncratic brand and attribute sets
Bijmolt, Tammo H. A.
;
Velden, Michel van de
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
3
,
pp. 585-601
Persistent link: https://www.econbiz.de/10009579990
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