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Güth, Werner
19
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17
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13
Weinberg, Peter
13
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12
Wiedmann, Klaus-Peter
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Diehl, Sandra
11
Lambertini, Luca
11
Carraro, Carlo
10
Fournier, Susan
10
Grunert, Klaus G.
10
Terlutter, Ralf
10
Bagozzi, Richard P.
9
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9
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9
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9
Kirchgeorg, Manfred
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Schmitt, Bernd
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8
Binmore, Ken
8
Diller, Hermann
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Langner, Tobias
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Scherhorn, Gerhard
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Thomson, William
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Ulph, Alistair
8
Berninghaus, Siegfried
7
Buchholz, Wolfgang
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Camerer, Colin
7
Gierl, Heribert
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Keller, Kevin Lane
7
Mohd Suki, Norazah
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Handbook of consumer psychology
42
The Oxford handbook of corporate reputation
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The Routledge companion to identity and consumption
32
The Routledge companion to consumer behavior
28
Transformative consumer research for personal and collective well-being
26
Understanding strategic interaction : essays in honor of Reinhard Selten
26
Internet and network economics : 5th international workshop, WINE 2009, Rome, Italy, December 14-18, 2009 ; proceedings
22
Neo-simulation and gaming toward active learning
22
Reputation Management
21
Product experience
20
Handbook of game theory with economic applications ; Vol. 3
19
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
19
The evolution of brands : from signals of quality to storehouses of trust
18
Cooperation : game-theoretic approaches ; [proceedings of the Nato Advanced Study Institute on Cooperation: Game-Theoretic Approaches, held at SUNY, Stony Brook, New York, July 18-29, 1994]
17
Employer Branding : Arbeitgeber positionieren und präsentieren
17
Handbook of brand relationships
17
Konsumentenverhaltensforschung im 21. Jahrhundert : gewidmet Peter Weinberg zum 65. Geburtstag
17
Corporate Reputation Management : wirksame Strategien für den Unternehmenserfolg
16
Cross-cultural and critical perspectives on brands
16
Handbook of game theory with economic applications ; Vol. 2
16
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
16
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
15
Consumer culture theory
15
Consumer-brand relationships : theory and practice
15
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
15
New developments and approaches in consumer behavior research
15
Research handbook on ethical consumption : contemporary research in responsible and sustainable consumer behaviour
15
Social psychology of consumer behavior
15
The Routledge companion to digital consumption
15
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
14
Corporate brand and corporate reputation
14
Brand management ; Vol. 3
13
Cracking the code : leveraging consumer psychology to drive profitability
13
Fair trade : the challenges of transforming globalization
13
Fair trade, corporate accountability and beyond : experiments in globalizing justice
13
Global consumer behavior
13
Handbook of developments in consumer behaviour
13
Handbook of qualitative research methods in marketing
13
Hidden hands in the market : ethnographies of fair trade, ethical consumption, and corporate social responsibility
13
Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
13
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1
Online
reputation
systems in Web 2.0 era
Zheng, Weijun
;
Jin, Leigh
- In:
Value creation in e-business management : 15th Americas …
,
(pp. 296-306)
.
2009
Persistent link: https://www.econbiz.de/10003881318
Saved in:
2
Online
reputation
management in tourism : emerging themes, theories, problems, and solutions
Rialti, Riccardo
;
Kvítková, Zuzana
;
Makovník, Tomáš
- In:
Online reputation management in destination and …
,
(pp. 3-25)
.
2023
Persistent link: https://www.econbiz.de/10014284874
Saved in:
3
Relevance of social media management in online
reputation
building in tourism and hospitality : case of Finland
Kushcheva, Natalia
;
Eilola, Tiia-Mari
- In:
Online reputation management in destination and …
,
(pp. 163-174)
.
2023
Persistent link: https://www.econbiz.de/10014287193
Saved in:
4
Public relations as image and
reputation
management
Murtarelli, Grazia
;
Romenti, Stefania
;
Carroll, Craig E.
- In:
Public Relations
,
(pp. 175-193)
.
2021
Persistent link: https://www.econbiz.de/10012504911
Saved in:
5
A novel protocol for communicating
reputation
in P2P networks
Yonezawa, Kouki
- In:
Trust management : 4th international conference, iTrust …
,
(pp. 412-422)
.
2006
Persistent link: https://www.econbiz.de/10003342414
Saved in:
6
How to manage
reputation
Liehr-Gobbers, Kerstin
;
Storck, Christopher
- In:
Reputation Management
,
(pp. 183-188)
.
2011
Persistent link: https://www.econbiz.de/10009271981
Saved in:
7
Reputations in games and markets
Wilson, Robert
- In:
Game-theoretic models of bargaining
,
(pp. 27-62)
.
1985
Persistent link: https://www.econbiz.de/10001260240
Saved in:
8
Robustness of
reputation
cascades
Rijt, Arnout van de
;
Frey, Vincenz
- In:
Advances in the sociology of trust and cooperation : …
,
(pp. 141-152)
.
2020
Persistent link: https://www.econbiz.de/10012818577
Saved in:
9
Calculating the
reputation
of a reviewer
Narayanan, Surya
- In:
Entrepreneurship and development in the 21st century
,
(pp. 231-240)
.
2019
Persistent link: https://www.econbiz.de/10012161990
Saved in:
10
The electronic word-of-mouth (eWOM) focusing studies on tourism research
Medeková, Kristína
;
Pompurová, Kristína
; …
- In:
Online reputation management in destination and …
,
(pp. 29-49)
.
2023
Persistent link: https://www.econbiz.de/10014284877
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